Social Media Digital Marketing

Maxwell H Coutu

** ****** *****, ********** **, *2806 401-***-****

*******.*****@*****.*** www.linkedin.com/in/maxwellcoutu Consistent, reliable, and flexible recent college graduate actively looking for a full time opportunity with room for growth in the Marketing field. With a minor in International Affairs and Dassault being the widely globalized company it is, I have become increasingly interested in the concepts of technology and international business. EDUCATION

University of New Hampshire, Durham, NH

Peter T. Paul College of Business & Economics

Bachelor of Arts in Economics, minor in International Affairs Dean’s List: Spring 2017, Fall 2018

Universitat Autonoma de Barcelona, Barcelona Province, Spain Study Abroad Spring 2018

EXPERIENCE

Dassault Systemes

DraftSight Marketing Specialist, Consultant (Contract) June 2019 - June 2020

● Maintained and delivered regular reports on sales and marketing activities including sales performance, social media engagement, website and blog performance, and email marketing using the Google Suite, MS Office Suite, Siebel, and Cleverbridge data.

● Wrote and scheduled multiple social media posts per week to promote DraftSight pages (over 1.1 million followers) and increase social engagement utilizing the Sprinklr platform.

● Created relevant imagery for social media posts as needed.

● Took on and managed miscellaneous projects as they arose, which included updates to marketing collateral, providing custom reports, organizing giveaways, and more. SOLIDWORKS Social Media User Advocacy/Marketing Intern May 2018 - August 2018

● Assisted, and then took over the day to day management of the SOLIDWORKS Technical Blog which entailed reviewing, editing and creating posts using WordPress.

● Given full control of the Part Reviewer Parts program for Q2 and Q3 and saw a 19% increase in viewership.

● Scheduled and Re-Purposed Social media content.

● Assisted with managing the content programs assets.

● Created monthly reports on Microsoft Excel using programs like Google Analytics and Sprinklr.

● Assisted with social media coverage for brand events like SOLIDWORKS world.

● Created and managed the brand social media calendar for the second and third quarter. Lionbridge

Social Media Evaluator April 2019 - Present

● Assisted the company with growing their audience across global markets using social platforms like Instagram, Facebook, Twitter, and Pinterest.

● Partnered with web development teams to enhance functionality, user experience, online brand positioning, and advertising.

● Provided social media ratings based on a set of criteria.

● Enhanced awareness of technical support issues to get them resolved. LEADERSHIP

Sigma Alpha Epsilon, New Hampshire Beta Chapter, UNH, Durham, NH Active Member Fall 2015 - May 2019

Recruitment Committee January 2016 – December 2017

● Oversaw and executed recruitment process; created public relations plan for the year and successfully increase recruitment quota from 2016 to 2017.

Events Committee January 2016 –December 2017

● Part of a team with the goal of organizing and promoting relationships with other Greek fraternities and sororities at the University of New Hampshire. Aided in the development of an itinerary and travel logistics for several hundred people at various formal events.

PROFESSIONAL AFFILIATIONS

University of New Hampshire Sales Club, Student Member September 2016 - May 2019 QUALIFICATIONS

Google Analytics Certified April 2019 - Present

Digital Sales Certified April 2019 - Present

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