Senior Art Director

MARNI MYERS 303-***-**** **@**********.***

marnimyers.com linkedin.com/in/marnimyerscreative

September 21, 2020

Marta Martinez-Hargis

Associate Director, Human Resources

Integer Group

**** * *laska Drive

Denver, CO 80226

Dear Marta:

I am responding to Integer Group’s Senior Art Director position listed on Linkedin. The skills and experience you mention match my qualifications as I identified below. Your Requirements How I Meet or Exceed Requirements

Work within brand standards while optimizing

the opportunity to evolve and challenge the brand

to elevate the creative look and feel.

Create response-driving solutions across all

market challenges to help achieve our client’s

goals and objectives.

Direct photo shoots, including working with

photographers, stylists, and a variety of vendors, clients and producers.

Direct assignments and projects, from concept

to final product, by working across other

departments while making sure those projects

deliver against the brand look, tone and feel.

Coordinate and lead internal meetings as well as creative presentations.

I hope you agree there is a strong match, and I would welcome the opportunity to talk in detail about Integer Group and the Senior Art Director position. You can reference my portfolio at marnimyers.com/portfolio. Please reach me at 303-***-**** or **@**********.*** to schedule a time to meet. Thank you. Warm Regards,

Marni Myers

10+ years of working within brand standards while challenging the team to elevate the brand and creative.

10+ years of directing the vision, strategy, project objectives and conceptual thinking to produce

appropriate solutions that are on brand, on time

and on budget.

8+ years of being responsible for ideation, creative direction, branding, graphic design, photo retouching and digital illustration from concept to completion.

8+ years of directing and developing creative briefs and project plans with clearly defined processes

and frameworks.

7+ years of leading, presenting and collaborating with multidisciplinary internal and external team

meetings to deliver on point creative for various

platforms.

EXPERIENCE

CREATIVE MANAGER 03/2019–06/2020

LEAD GRAPHIC DESIGNER 03/2018–03/2019

Colorado Public Radio

• Directed, facilitated and created a complete brand evolution for three on-air radio services and grew audience by 15% within nine months.

• Led projects and collaborated with multidisciplinary departments to generate new ideas and innovative solutions to grow membership by 20% through on-air and online fundraising.

• Translated all marketing and visual communication objectives into clear creative strategies to gain industry attention on multiple platforms with a 10% conversion rate.

• Ensured visual storytelling and branding standards are met while overseeing deliverables, timelines and budgets for on-air services, membership, leadership giving and corporate sponsorship.

• Expanded CPR’s reach through new creative directives for multiple platforms including print, social media, website, podcasts, enewsletters and promotional design to gain brand equity and brand loyalty.

• Implemented the first digital annual report within two months to allow members, sponsors and donors to easily reference information online and reduce printing costs by 8%.

• Established an environmental design system and space planning for the Centennial, Denver and Grand Junction locations including monument signage, front office branding, exhibit and event design. CREATIVE DIRECTOR 04/2008–Present

Marni Myers Creative

• Created high-end branding and marketing tools for Strange Craft Beer Company resulting in a fully-launched business within six months.

• Produced student recruitment packets that enabled Colorado Academy to achieve a 33% conversion rate from inquiry to application.

• Led successful marketing materials for The Challenge Foundation that established new sponsorships, increased volunteer and mentor participation, and a boost in donations by 15%.

• Developed a fully functioning and targeted integrated branding program for Vehicle Vault within six months.

• Directed all creative strategy and design consulting for Colorado Health Institute's rebranding efforts within five months. SKILLS

Print, Digital, Package, Exhibit Design

Photographic Direction / Styling

Digital Illustration / Infographics

Visual / Written / Verbal Storytelling

Creative Team Management

Creative Direction / Vision

Brand / Design Strategy

Integrated Branding Campaigns

Project Management

Vendor / Partner Relations

EDUCATION

Design Thinking:

Insights to Inspiration

Darden School of Business

University of Virginia

2016

Facilitation By Design

American Institute of

Graphic Arts, Phoenix

2014

Bachelors Degree

Graphic Design

University of Wisconsin

1992

TRAINING and

AFFILIATIONS

Society for Experiential

Graphic Design

2019–Present

Improvisation Training

Bovine Metropolis Theater

2019–Present

Photography Classes

Colorado Photographic

Arts Center

2017–Present

Speech Training and

Distinguished Toastmaster

Toastmasters International

2014–Present

American Institute of

Graphic Arts: Robert Taylor

Professional Design Grant

Recipient 2014

Member 2002–Present

MARNI MYERS 303-***-**** **@**********.***

marnimyers.com linkedin.com/in/marnimyerscreative

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