Sheryl Durand-Forge

W***N**** Beacon Hills Dr. Sussex, WI 53089

adgadk@r.postjobfree.com - 262-***-****

DIRECTOR * SALES & MARKETING

Seeking a challenging and rewarding director or VP level position where 17 years of prior management experience, drive, personal ability, creativity and excellent communication/relationship building is valued.

Work Experience

Regional Director of Operations/WI Region

Specialized Medical Services CORE Division– New Berlin, WI Sept 2015 – Present

Oversee Wisconsin operations and sales of a national Oxygen and Respiratory company. Responsible for market expansion, developmental planning, and overseeing team progress. In addition, exploring innovative ways to enhance productivity and efficiencies. Report to CEO.

• Participate in budget development, P & L, monitoring of expenses

• Generate necessary reports, and respond to data requests

• Customer Relations, Customer Retention and New Business

• Provide operational oversight for the LTC facilities within the assigned region while being vigilant about opportunities for operational improvement.

• Focus on leadership, the development of the WI Team and expanding business within my region and nationally.

• Secured Million dollar contracts for SMS

Director of Internal Operations

Specialized Medical Service HME Division – New Berlin, WI Sept 2015 (promoted within)

Oversee all of the office operations, direct report to five department managers and staff. Development of new business and Customer retention.

• Provide coaching, mentoring and feedback on performance and development of management and staff

• Execute policies and procedures

• Conduct monthly meetings with Dept. Manager and teams

• Work closely with tenant broker, building management, facilities and maintenance in regards to large scale office remodel/build-out

• Maintain relationships customers and with outside vendors

• Evaluate contracts

• Participate in recruiting efforts

• Create and monitor budgets office expenses

• Payroll, authorizing purchases, reporting travel and training expenses

Director of Operations

Mobile Medical Specialists – Pewaukee, WI September 2013 – September 2015

Improve organization performance by enhancing business operation systems, organizational procedures, flow of information inside and outside of company, management strategy/planning and business process. Manage daily operations, ensures compliance, effective customer relations, manage staff, interview, hire evaluate staff progress, develop and/or change policy and procedures as required for company success. Completed and maintained all credentialing of Physicians and NP’s. Oversee EHR System. Collaborate with owner and Medical Director in discussions/decisions on strategies and plans for future growth.

Executive Director

Miracle Home Health of Wisconsin - Hartland, WI March 2013 to September 2013

Hands-on Director in launching of In Home Healthcare Medical Agency. Received temporary license on August 4th, 2013 to begin seeing patients in home for RN, Physical Therapy and Occupational Therapy services. Worked directly with owner (same owner as Lending Hands Healthcare, Inc.) and DON throughout this process. Oversight of staffing and operations as well as the Medicare Certification process. (Lending Hands Healthcare is under the same umbrella as Miracle Home Health of WI

Manager - startup company

Lending Hands Healthcare, Inc - Hartland, WI February 2011 to September 2013

Oversee all aspects of company operations. Collaborate with owner of Lending Hands in the process of becoming a Certified In-Home Healthcare Agency for Personal Cares and Homes Cares. Research, contact and execute contract opportunities with state agencies such as Community Care, Care WI and the VA etc. Created marketing materials, assisted with marketing strategies and Public Relations. Through my efforts I have increased client base by 85% within one year which resulted in an increase of $320,000.00 within a year. Currently oversee 37 employees as well as client care.

Manager

Center of Awareness Elm Grove, WI December 2003 to January 2011

I took an idea from concept into full operation of business. Center of Awareness was created to assist persons that desired change from deep within. I was responsible for Public Relations, creating and executing educational workshops, as well as one-on-one hypnotherapy sessions. Using my marketing, business and creative skills I developed, organized, implemented all business and marketing tools required to launch Center of Awareness. I utilized my writing skills for media, created "Self Esteem Booster" CD for purchase.

Guest speaker on "Insightful Happenings" TV Show, Developed and maintained strong relationships with referral sources as well as clients.

Marketing Manager

Wish Center - Tempe, AZ October 1999 to June 2003

Managed and supervised marketing activities for General/Bariatric Surgeons. Presented creative ideas and successfully communicated the benefits. Traveled with Surgeon for Trade shows, conducted seminars within 5 states traveling 20% of the time. Maintained tracking systems for various online and offline advertising programs. Developed and implemented an Obesity Awareness Campaign (community outreach) event in Tempe and surrounding areas. Developed and executed a post-surgical group program. Motivated, inspired and mentored the WISH Center patients. Collaborated with Surgeons and Office Manager on a weekly basis to review successes, challenges, as well as strategies to create greater efficiency for the Tempe, AZ facility.

Girl Scout Leader

Lake Country - Volunteer

Hartland, WI

September 2012 to present

Board Member

Lake Country Montessori School - Volunteer

Hartland, WI

Education

Business/Marketing

University of Phoenix - Scottsdale, AZ 2002

Medical

Apollo Medical College - Mesa, AZ 1990

Additional Information

Computer Skills:

Word, Excel, Publisher, Access, Power Point, Outlook, Internet, Quick Books Pro,, Filemaker Pro, Visio 3.0, Medical Manager Program, My Home Care Biz Program, CareCloud EHR System, Fast Track, Brightree, Breatheasy

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