HUGO MORAN

**** ********* *****, ******* ******, FL 32003 ● 813-***-**** ● adg6bk@r.postjobfree.com / LinkedIn

Regional Operations Manager

PROFESSIONAL PROFILE

Leader with a career success track in Multi-Unit restaurant Operations, Development, and Marketing at the Director level with a proven record of increasing top-line sales, profit, and guest experience, and developing high performing teams. Solid knowledge of new store openings, ensuring Brand protection, and P&L responsibility. Professional strengths include accountability, executing time-sensitive company objectives, vendor negotiation, market growth strategies, business reviews, operational excellence, recruiting, and training. Servant leadership, versatile, and meticulous.

AREA OF EXPERTISE

Strategic Business Plans

Operations Leadership

Change Management

Analytical Problem Solver

Operations Management

Open New Markets

Local Marketing Campaign

Planning and Prioritization

Leadership Development

Operations Execution

Team Management

Operations Processes

PROFESSIONAL EXPERIENCE

Romacorp, dba Tony Roma’s 2018- June 2020

Regional Vice President Franchise Operations

Led Latin America region of 19 restaurants in 10 countries with more than $46 million in annual sales. Evaluated the Brand standards of customer service, operations, and marketing, proactively identifying opportunities for improvements and creating corrective actions plans. Liaise, coached, and led Franchise Partners to unit growth, completed consistent visits and communication, Franchise Agreement compliance and financial reporting. Approved remodel and site locations for 6 restaurants. Worked in tandem with regional teams to set Global Brand priorities and new initiatives.

Began career as Director, Franchise Operations; promoted to Regional VP Operations in March 2019.

Led first franchise restaurant opening in the region in more than 10 years in Torreon, Mexico.

Member of the collaborative team developed Fast Casual/QSR Concept; “Bones Burgers” by Tony Roma’s.

Site visits with Franchisees focused on Performance Analysis, guest experience, business reviews, leadership skills, organization of the restaurant and field training of manages and team members.

ARC Group dba Dick’s Wings & Grill 2015 - 2018

Director of Franchise/Company Operations

Managed and led 23 restaurants (15 Franchise and 8 corporate) in two states that generated over $20 million sales annually. Via constant communications and visits with Franchise Partners and General Managers, enforced Brand compliance, financial, marketing, and operational standards, and Brand supply chain, training, and menu development. Managed 8 direct reports (General Manager’s) and over 130 team members. Liaison and influenced Franchise Partners and Senior Management in Change Management. Planned and implemented the “Pixel” POS system.

Reduced food cost by 7% (avg) and changed foodservice supplier resulting in $425,000 annual savings.

Coordinated and organized 3 new restaurant openings and management operations Best Practices for which created high-performance teams and record opening sales.

Leadership in upgrade and roll-out of upgraded menus and pricing resulting in a sales increase of 9%.

Achieved an all-expense paid 2-day franchisee conference via the leverage of strategic vendor partnerships.

QSR Franchisee Operations - Cayman Islands 2011 – 2105

RCB Foods, dba Paperman’s Coffeehouse

Manager, Franchisee Operations

Formalized Organizational structure for 4-coffee shop chain. Managed staff of 42 in guest service, food and beverage preparation and handling. Completed international orders. Execution of reporting systems for Mystery Shop, Employee relations, service standards, and guest satisfaction.

Fast foods, Ltd.

Manager, Franchisee Operations

Managed Multi-Unit Operations of Cayman Islands Franchise Group (KFC, Dairy Queen, and Quiznos) Brands. Led 62 team members, controlled a 1.5 million annual budget, organization of commissary and warehouse. Liaison to Brand Support Center and community. Controlled P&L, recruiting and training, and prime cost including inventories.

Cayman Food & Beverage Intl

Manager, Franchisee Operations

Managed Multi-Unit Operations of Cayman Islands Franchise Group (Dunkin’ Brands) Brands. Led 34 team members, supervised commissary, and warehouse. Liaison with franchisee, Franchisor, local government agencies and community. Controlled a budget of $640K/year, international shipments, recruiting and training and P&L responsibility.

Hooters of America, Inc. 2000 - 2010

Director, Franchise Development and Operations

Led sales, operations, and market growth in International Markets - Latin America and Asia. Managed FDD and IFA reviews, negotiations, and execution. Enforced contract compliance from franchisees in 19 countries representing 45 restaurants with a combined $34 million annual sales. Approved restaurant sites. Managed a $3 million budget. Assured Brand protection, financial results, annual P&L reviews, customer feedback process, and conducted field training.

Generated annual income for the company of more than $720,000 per year. in franchise fees and $1.5 million per year in royalty fees for consecutive 6 years.

Increased franchise fee by $15,000 per restaurant, resulting in annual revenue of more than $120,000.

Began operations in 16 countries in a period of 8 years opening a total of over 52 restaurants.

Leadership of Management Training programs and created two international training restaurants, Mexico for Latin America and the Philippines for Asia, reducing franchisee training cost by more than 40%. Results were improved customer experience, financial performance, and franchisee relations.

Sourced and approved local brand products from construction to food and beverage products the franchisee purchased to begin restaurant operations, resulting in reducing construction and operational costs by 50%.

Recruited and signed up over 16 new franchisee groups.

EDUCATION AND TRAINING

Lawrence Technological University, Southfield, MI

Bachelor of Science, International Business Administration/Marketing

Servsafe Manager Certificate, State of Florida.

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