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Office Administration, Personal Assistant, Bookkeeping, SEO Writing

East London, Eastern Cape, South Africa
October 17, 2020

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Personal Profile – Dianne Wilson

Page *


Dianne Wilson

ID 710*********

Personal Assistant to

Dance School Owner &

Studio Administrator


* ********




11 Lourie Crescent

Gonubie, East London

Relocating to Grahamstown

December 2020

Dianne Wilson

ID 710*********


Table of Contents

Employment History


Technical proficiency


Personal Profile – Dianne Wilson

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Employment History

Company: Christian Dance Academy (CDA)

Position: Personal Assistant to School Owner

Studio Administrator

Period: November 2010 to date

Responsibilities: I’m currently employed by Christian Dance Academy, a thriving dance studio of approximately 300 students in East London. My responsibilities cover the full administrative function for parents and dancers, as well as fulfilling a secretarial function and support role to CDA’s school principal and the CDA teachers.


Reception, processing new applications, communication with parents

Maintain student database (Dance Studio-Pro / RADAR)

Full debtors function:

Receiving cash payments, capturing and allocating EFT payments Monthly statements & reconciliations of debtors accounts Termly and incidental invoicing

HR function:

Prepare staff employment contracts

Calculate monthly salaries from hours worked, including PAYE and UIF deductions.

Handling staff welfare issues.

General financial responsibilities:

Petty Cash and reimbursement of expenses to staff. Prepare financial reports and documents for the accountant

Maintain and update studio website

Full design function (logos, termly newsletters, posters, social media posts, letterheads, newspaper adverts, banners)

Event Administration:

Annual Royal Academy of Dance Examinations, Bi-Annual Theatre Productions, Fundraising Events, Dance Workshops

Internal and external communication

Personal Profile – Dianne Wilson

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Collate exam/show entries, invoice charges and reconcile and record payments made

Invitations and RSVP’s

Marketing and advertising

Full design function and branding (logos, posters, social media posts) Production Programme: budget, secure advertising, design, liaise with printers

Financial: capture and track event income and expenditure to Trial Balance

Reason for leaving: This is my current position. My husband is employed by the Rhodes University IT Department and we will be relocating to Grahamstown to join him in December 2020.

Company: Connectica LLC

Position: Freelance Copywriter

Period: Current, ongoing

Responsibilities: In my spare time, I write SEO website copy for Connectica - a digital marketing agency in the USA. I’ve been researching and writing for them regularly since February 2019, with over a hundred articles published on a wide variety of topics.

Company: Highway Community Church

Position: Bookshop Manager

Period: January 2007 to October 2010

Responsibilities: Before joining CDA, I ran the onsite bookshop for Highway Community Church. As a relatively small bookshop, I was responsible for all the different functions that go into putting books into the hands of people. Reception and sales. Sourcing, ordering and tracking stock. Full debtors function for regular clients. Petty cash was part of my function. I prepared creditors invoices for payment by the church bookkeeper. I also managed the team of volunteers who served behind the counter on Sundays as well as during conferences and events.

Reason for leaving: Bookshop closed due to the opening of CUM Books at Hemingways Personal Profile – Dianne Wilson

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Company: Sky Bookkeeping

Position: Self-employed / Sole Proprietor

Period: October 2002 to December 2006

Responsibilities: Full bookkeeping function to Trial Balance (Turbocash) for various clients, including producing monthly management reports, debtors and creditors, liaising with Chartered Accountants and SARS on behalf of clients. Reason for leaving: I was offered employment at Highway Community Church. It was a welcome change to be part of a team after working alone for a few years. Company: BA Bookeeping CC

Position: Junior Bookkeeper

Period: July 1997 to September 2002

Responsibilities: Full bookkeeping function (Turbocash) to Trial Balance including bank reconciliations, debtors, creditors, petty cash, UIF & PAYE and VAT returns

Reason for leaving: Business relocated to Pretoria. Company: Christian Centre

Position: Graphic Designer

Period: July 1994 to June 1997

Responsibilities: I managed the printing department that catered for both internal and external clients. A large part of the job was fulfilling a design function, but it was also my responsibility to calculate the cost of print jobs and provide quotes, as well as overseeing the printing department’s admin staff personnel.

Reason for leaving: Offered a position at BA Bookeeping CC. Personal Profile – Dianne Wilson

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Company: Youth for Christ

Position: Office Administrator / Follow-up Co-ordinator Period: November 1991 to June 1994

Responsibilities: Duties included liaison with sponsors, running of YFC youth clubs, training of Associate Staff / volunteers, planning and facilitation of outdoor adventure activities (hiking / canoeing / camping), lifeskills training with teens, desktop publishing and design (newsletters, posters) As follow-up co-ordinator I had the privilege of corresponding with teens who had made decisions to follow Christ. I sent out Bible studies, prayed for them and answered any questions they had.

I was responsible for raising my own salary.

Reason for leaving: Sought greater job stability and more regular office hours due to getting married

Company: S.A.V.E. Computer Supplies & Peripherals

Position: Junior Office Clerk

Period: June 1991 to October 1991

Responsibilities: This was my first job and I was introduced to sales, stock control (Pastel), invoicing and delivery of products.

Reason for leaving: My family relocated to East London. Personal Profile – Dianne Wilson

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Other Interests

Published Christian Fiction Author

I have four novels published through Pelican Book Group in the USA and the latest three independently published on Amazon. I’m currently writing my eighth.

I write in the hopes of giving my readers a deeper understanding of just how much God loves them.

Freelance Article Writing – South African Magazines Over the years as a freelance writer, I wrote regularly for Threads & Crafts, All About Cats, Woman & Home and Soul magazine. I’ve also contributed to Living & Loving, Joy!, You, Shape, and Family Holiday & Leisure.

My other freelance work includes a series of short stories for the OneHope iMatter Project, and a companion guide to the Joyce Meyer book Battlefield Of The Mind For Teens for the S.A. based Joyce Meyer Ministries team.

I’m not doing any of this type of freelance writing at the moment. Qualified Group Fitness Trainer – Aerobics, Pilates & Zumba I currently teach three classes a week. Teaching the classes is a guaranteed way of making sure I don’t skip class myself! Christian Dance Fellowship of South Africa (CDFSA) I served on the National CDFSA committee for many years. We organized and hosted national conferences, workshops, fundraisers and retreats. During this time I also had the privilege of writing, directing and choreographing seven full length Christian productions at our local East London theatres. The bigger shows had casts of over seventy people, representing approximately twelve different East London churches. Personal Profile – Dianne Wilson

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Institution: Fashion Design & Management College

Highest Qualification: Diploma




Not a particularly useful qualification for me in hindsight, but I learned Pattern Construction and Grading, Fabric Recognition, Cutting and Sewing Room Organisation, Garment Construction and Fashion Illustration. I’ve been able to sew matric farewell dresses and dance costumes for my three girls.

Institution: Hoërskool Dr. E.G. Jansen

Highest Qualification: Matric with University exemption (called Grade 10 back then.) English is my first language, but I attended an Afrikaans school as it was walking distance from home. I wrote Matric in my second language. I would probably have achieved better results had I attended an English school, but this hasn’t stopped me achieving my goals.

Year 1988

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Technical Proficiency


Google Apps

Turbocash Accounting Software

Pastel Accounting Software

Microsoft Office Excel (Intermediate Excel course completed – 2016) Microsoft Office Word

Microsoft Office Publisher

Microsoft Office PowerPoint

Microsoft Office Movie Maker

Microsoft Office Outlook

RADAR Studio Management Software


Dance Studio-Pro

General desktop publishing / content management / layout design including: Wix Website Builder

CorelDraw X4


Personal Profile – Dianne Wilson

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Name Organisation and Position Contact Number

Kati Ansell School Founder & Principal – Christian Dance Academy


Craig Sparg Finance Board of Highway Community Church Chairman of Department of Rural

Development and Agrarian Reform Audit


Former Director of Provisional Treasury

Former Chief Director in Department of



James Rautenbach Director, Financial Information Systems, Information Management and Capacitation,

Department: Provincial Treasury



Gavin Cox Senior Pastor – Highway Community Church 082-***-**** Barbi van Dalen Owner – BA Bookeeping 043-***-**** 063-***-****

Personal Profile – Dianne Wilson

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Personal Profile – Dianne Wilson

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