Chief Administration Officer
Resume:
John Durnell
Entrepreneurial Spirit Results-Focused Innovator Strategic Planner
Contact
adfzjx@r.postjobfree.com
linkedin.com/in/john-durnell Providence, RI
Core Competencies
Product Management
Strategic Planning
Product Strategy
Project Management
P&L Management, Budgeting,
& Forecasting
Key Client Relations
Negotiating
Team Building & Management
Brand Management
Organizational Management
Forecasting
Product Marketing
Vendor Management
Business Development
Product Implementation
Marketing Research
Education
University of Denver—Denver, CO
MBA Coursework
Purdue University—West Lafayette, IN
BA, Industrial Design
University of Phoenix
HR Coursework
Executive Summary
Results-focused executive in Product Development, Operations, and Sales with a
career of building and growing businesses primarily focused on consumer products and publishing. Experienced leader in developing consumer products for some of the top licensors in the world. Leverages organizational leadership and operational
efficiency skills to decrease costs and increase gross profit margins year over year. Strategic planner resulting in increased revenue, profits, and efficiencies.
Professional Experience
CertiFit Auto Parts—Walpole, MA
General Manager & Warehouse Manager May 2017-June 2020
Successfully managed 30,000 sq. ft., three-tier, high-volume auto parts warehouse, wholesale and retail operations with call center and distribution center coordination.
Daily P&L administrative and accounting responsibilities to ensure accurate inventory, responsive reporting, and trend analysis.
ProMark—Thornton, CO
Co-Founder & VP Product Development November 1997-November 2019
One of only 100 NFL licensees. Considered a trusted and creative product development partner in the Automotive/Hardlines category.
Effectively and efficiently ran the team as the VP of Product Development to grow the organization from $1M in sales in 2004 to $12M in sales by 2014.
Achieved million-dollar licensee status in 2014.
Instituted reliable test market programs to put real-world metrics alongside sales and marketing projections.
Brand management and product development for new consumer products for the NFL, MLB, NBA, NHL, and top NCAA schools.
Architect of product launch category, which has led corporate sales for 22 consecutive years.
Gross Profit Margin averaged 40% (industry benchmark was 28.4%).
Created a strong culture of collaboration to leverage our diverse personalities and
perspectives that empowered our review process to maximize the success rate of our new product development.
Led organization to consistently achieve Gross Revenues per Employee of $250K+ and EBITDA of 10.5%, nearly double the industry average of 5.4%.
Summer Classics/Gabby—Louisville, KY
Operations Manager January 2016-December 2016
Successfully managed 10,000 sq. ft., high-end furniture showroom, 3 designers,
administrative duties, and vendor relations. Responsible for executing the floor manager’s design directives and tracking daily sales by product line. Responsible for sales team
training, goal setting and incentives.
Spearheaded the local strategic marketing plan and served as the primary liaison with marketing agency and web analytics vendors. Developed web content, shot and sourced photography, wrote and edited TV/radio scripts and email blast content.
During my watch, annual growth goals more than tripled, eight monthly sales records were broken, G&A expenses decreased, and advertising expenses decreased. The resulting
improved bottom line enabled the majority owner to acquire 100% stock in the company.
John Durnell
Providence, RI 502-***-**** adfzjx@r.postjobfree.com linkedin.com/in/john-durnell/
Automobile Heritage Publishing & Automobile Quarterly—New Albany, IN
Chief Operating Officer & Technical Editor December 2000-May 2014
Primary creative direction and production responsibility for Automobile Quarterly, a hardbound landscape-format quarterly magazine considered as “The Finest Automotive Publication in the World.”
Spearheaded licensing arrangement with a Russian publisher to utilize the content of the English version as the core editorial content for the Russian language lifestyle magazine which supported advertising and product reviews. This resulted in a 40% increase in base subscription revenue and sustained income of over $1M annually in licensing revenue.
Sourced offshore printing partners, resulting in increased paper and print quality and reduction in production costs by 45%.
Primary brand management responsibilities for new products developed for Buick, Cadillac, Corvette, Chevrolet, Porsche NA,
Automotive Fine Arts Society, and the Indianapolis Motor Speedway, among others.
Built, led, and motivated a cross-functional team of 7 talented and diverse experts to collaborate on the design, development and production of “100 Years of Chevrolet,” the signature historical publication for the Chevrolet Centennial Celebration.
Charah, Inc.—Louisville, KY
Director of Administration September 2006-June 2008
Served as the primary author for corporate business plans and held primary responsibility for execution of the strategic marketing plans.
Created a daily, multi-site operational dashboard report for senior management that combined visual metrics from Operations, HR, and Sales.
Primary author for the Quality Manual, the top-tier document in the Quality System. This resulted in an elimination of OSHA reportable incidents during a 200+% increase in revenue and projects.
TMJ Implants, Inc.—Golden, CO
Operations Manager & Regulatory Liaison September 1990-December 2000
Primary management responsibility for all manufacturing and sterile packaging including training, coaching and strategic planning for 30 staff positions.
Regulatory liaison for cGMP compliance, FDA regulatory compliance, and ISO 9000 quality system registration and recertification.
The Custom Device Certification was a key contribution. This certification was the basis for spinning off two sister companies which became the world leaders in anatomical modeling and medical device designs using early-stage rapid prototyping
technology.
Strategically guided the sales and marketing efforts which resulted in at least 200% annual gross sales growth for 4 consecutive years.
Young Entrepreneur’s Organization, in conjunction with MIT Enterprise Forum and Inc. Magazine—International Member
MENSA-North America The High IQ Society—Member
Midwest Automotive Media Association (MAMA)—Member
Industrial Designers of Society of America (IDSA)—Member
Theta Tau (professional engineering fraternity)—Member
Professional Experience
Previous Experience
Honors & Professional Activities
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