Digital Marketing Social Media

Keith Redo M.S. 631-***-**** ******@*****.*** ** Roda Drive, Mastic, NY

Conceived, orchestrated and analyzed many custom marketing tests and campaigns.

Adept with using measuring and audit tools to quantify actions and results.

Heavy background in UX/UI design, SEO methods, analytics, creative design, verbiage and human nature.

Avid marketing blog reader and early adopter of SEO, marketing and technology trends.

20+ years of design, marketing and analytics experience working for small to large corporations.

Hozio Internet Marketing: Bohemia, NY: 11/19 – 3/20 SEO & Digital Marketing Manager

Managed the SEO of over 100 WordPress websites.

Created, optimized and perfected over 30 WordPress sites.

Executive Fliteways, Inc: Ronkonkoma, NY: 12/16 - 4/19 Director of Digital Marketing

Created 6 modern, responsive and device-specific HTML/CSS/JS/AMP-driven websites.

Programmed, designed, wrote over 1,000 pages of new content.

Maintained 4 social media accounts, 3 PPC ad campaigns and a 125k email list.

Ran 300+ SEO tests and other weekly checks (A and A+ scores on 20 different SEO rating platforms).

Molloy College: Rockville Centre, NY: 7/11 - 12/16 Director of Web Technologies

Led the 6-person team that digitally rebranded the College's main website - twice.

Developed separate websites for 20 departments and groups at the College.

Created, wrote, edited and maintained over 4,000 content pages.

Wrote the College’s editorial style guide.

St. Joseph’s College: Patchogue, NY: 3/04 - 7/11

Director of Web Communications

Wrote, edited and created all the content on the College’s 2,000-page website.

Managed 2 complete site redesigns and rollover projects with my supporting 3-person team.

Learned 100s of search engine optimization and search management techniques and metrics.

Contributed to advertising, fundraising, marketing, recruitment and branding plans and initiatives.

St. Joseph’s College: Patchogue, NY: 1/06 – Present Adjunct Instructor

Currently teach business management strategies and ‘soft skills’ to 1000s of undergraduate students.

I’ve also taught multimedia application and web design to 100s of undergraduate students.

St. George’s University: Bay Shore, NY: 10/01 – 3/04 Web Site Designer

Assisted the webmaster in all aspects of web development processes.

Ericsson Telecommunications: Woodbury, NY: 7/98 – 7/01 Project Marketing Manager

Responsible for the technical writing and marketing materials for the new cellphone games division.

Traveled to 3 continents with a team installing million-subscriber voicemail systems.

Technical Skills

SEO/SEM.

CSS3, HTML5.

CMS.

SEM Rush.

Patel, GT Metrix, SEObility etc.

WordPress.

Dreamweaver.

Fireworks/Photoshop.

Acrobat.

UI/UX.

Lead Forensics.

MS Office. Open Office.

Google Analytics, Search Console, Trends,

AdWords, Maps and Business.

Page Speed Insights.

Easy Mail Merge.

Social Media Marketing.

Team management.

Print advertising.

Image/graphic creation.

Education

Pace University: Master of Science in Publishing. 1998.

Stony Brook University: Bachelor of Arts in English Literature. History minor. 1995.

Certified Dreamweaver developer. Certified internet webmaster. Certified internet site designer. 2004.

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