Fort Collins CO *****
************@*****.***
SHERI L YATES
OBJECTIVE To continue my established career in sales/sales management and utilize my prowess to advance and grow revenue.
SKILLS & ABILITIES Skilled in building, leading and closing initiatives while strategically positioning new products to increase revenue, improve profitability and enhance market growth. Combine solid analytical, planning and problem-solving qualifications with the ability to cultivate and retain business relationships resulting in referrals and repeat sales. Consultative approach – trained in Sandler sales method (5 years). True Hunter, Hands on Manger
EXPERIENCE Regional Sales, Esch Construction Supply Mar 2018 - present
Responsible for the sale of diamond tools, blades and core bits as well as new cutting, coring and masonry equipment. Working with general contractors, pro cutters, water and sewer companies, city/state and county municipalities, asphalt and concrete contractors, excavating, highway/bridge/infrastructure contractors, restoration, masons, and form work. Also taught safety classes to mitigate saw “kick back” and overall safety. Highest profit margin in company 2019.
REGIONAL SALES MANAGER, SUNSET STONE
Sept 2015-Mar 2018
Offering thin cast veneer and natural stone veneer to Architects, general contractors, masons, custom home builders, etc. Founded in 1970, Sunset Stone is the oldest manufacturer of cast stone in Colorado. Ensures sales growth through aggressive market awareness, obtaining the specification from the architect and expanding business on a daily basis through all of channels of sales.Responsible for multi-million dollar budget as well as opening up one step distributors on a national level. Extensive travel.
*ACHIEVEMENTS - Growth in overall national territory from 1.5 Million to 4.3 Million in personal gross sales
OUTSIDE SALES, GENERAL SHALE (FORMALLY ROBINSON BRICK) Jan 2013 – Aug 2015
Selling for the Nation’s leading manufacturer of brick, masonry siding and outdoor hardscape products as well as Napolean grills, outdoor kitchens and outdoor smokers. Market to production and custom home builders, general contractors, architects, landscape contractors, masons, distributors and retail in Colorado and Wyoming.
*ACHIEVEMENTS – Exceeded 2013 sales budget by 117%, accredited by NCMA (National Concrete Masonry Association) and by ICPI (Interlocking Concrete Pavement Institute) - Member of Brick Industry Association, Construction and Building Professionals group and Masonry Veneer Manufacturers Association
SENIOR ACCOUNT MANAGER, NEXTMEDIA OUTDOOR
Aug 2008 – Jan 2013
Offering out-of-home advertising including digital billboards, traditional static billboards, bus shelters, benches and bus exterior panels throughout Northern Colorado – including Fort Collins, Greeley, Longmont, Loveland as well as Kansas, Nebraska and Wyoming.
*ACHIEVEMENTS – 137% to sales budget 2008, 163.4% reached in 2009, 184.2% to goal in 2010, 141% to goal in 2011 and Top Rep (top seller trip to Mexico)in the company 2012 with over 3 million in personal revenue. Proud member of Colorado Marketing Association, American Advertising Federation, Transit Media Advertising Professionals and all local Chamber of Commerce.
NATIONAL SALES MANAGER, MILE HIGH ENGINEERING SUPPLY COMPANY Apr 1996 – Jun 2008
Sales Manager for a full-service supply house for architects, engineers, city, county and federal Government. Offered a full range of supplies from blueprint materials, drafting supplies, to plotters and large format engineering copiers/ capital equipment. In house product manager for Hewlett Packard plotters and Oce equipment. Managed a staff of local sales reps as well as National distributors. Managed a national staff of 20-25 sales reps.
*ACHIEVEMENTS – Promoted in first 9 months to Senior Sales Manager after securing national GIS contracts (Government sales) while growing territory from 601,186 to over 1.2 million within that time frame. Sales Person of the Year 8 years total during my tenure GENERAL BRANCH MANAGER, ILONA
Aug 1992 – Mar 1996
Branch manager of this facility in North Cherry Creek – Denver. Specializing in facials and massage as well as offered a full line of cosmetics and skincare. Managed day-to-day business operations, a staff of 8 and all aspects of increasing profitability.
*ACHIEVEMENTS - Held instrumental role of launching full line into Neiman Marcus. Also opened a national database of mail order business that increased annual revenue by 300%. Member of Cosmetics and Beauty Network
EDUCATION METROPOLITAN STATE COLLEGE, DENVER CO MARKETING EMPHASIS Page 2