Social Media Employee Relations

CARISSA A. JIMENEZ

Reston, VA *****

571-***-**** **********@*****.***

PROFESSIONAL EXPERIENCE

American University Washington, DC

Social Media Manager August 2020 – Present

Generate, edit, publish, and share engaging content daily on multiple social media platforms for the Arts Management program (e.g. original text, photos, videos, and news)

Plan and execute online marketing campaigns on Facebook, Google, LinkedIn, Instagram, etc.

Interview alums and current students to highlight relevant events, initiatives, and projects

Coordinate with other members in the Arts Management faculty and staff to promote events

Challenger Inc Arlington, VA

Business Development Associate March 2020 – Present

Compile prospect and lead lists from LinkedIn Sales Navigator, Salesforce, and ZoomInfo, ensure data-integrity, and report communication performance to Directors to enhance sales enablement during all marketing campaigns

Partner with Directors to identify

Schedule quality visits with top-tier contacts through consistent and creative marketing outreach and communications, including 50 cold and warm calls, 100 emails and InMail messages a day

Coordinate meeting logistics with prospective clients and prepare meeting prep materials with research and key information to prepare Directors

Ajilon Washington, DC

Recruitment Coordinator September 2019 – March 2020

Assisted Recruiting Leadership team and recruiters with reporting and administration of the daily operations

Created job descriptions and posted on the applicant tracking system (ATS), Indeed, ZipRecruiter, and other posting tools

Managed and create content for company social media platforms, such as LinkedIn, Twitter, and Facebook

Served as a liaison for clients and candidates

Coordinated and manage logistics internal and external meetings and events

Wavelength Results Marketing LLC Mount Joy, PA

Marketing Extern January 2019

Researched topics and wrote content for client blogs and social media

Shadowed the president during meetings with clients and client events for public relations coverage

Composed press releases for clients to use for marketing campaigns

Edited and proofread content for client magazines and newsletters

Cvent McLean, VA

Sales Operations Intern May 2018 – January 2019

Assisted the Sales Operations Coordinator with special projects

Supported the EVP of Sales and Marketing and Sales team with client on-site and off-site meetings

Reviewed and edited company newsletters publications before their releases

Organized employee relations events such as lunches, meetings, and other internal company events

EDUCATION

American University Washington, DC

Master of Arts in Arts Management Expected Graduation Date Spring 2022

Dickinson College Carlisle, PA

Bachelor of Arts in Political Science, Minor in Studio Art May 2019

Involvement:

Kappa Kappa Gamma, Public Relations Chairperson

The Syrens A capella, President and Public Relations Chairperson

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