Social Media Marketing

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NEW YORK UNIVERSITY GRADUATE

EMME (MARY) CRONIN

EMAIL: ******@***.*** PHONE: 617-***-****

LINKEDIN: EmmeCronin

SUMMARY I have a passion for public relations, marketing, design, and French language. Inspired by pop culture and with a background of design, I am well-versed in culture and trends. I have a personal blog, which serves as a platform to expand on the media that I ingest on the daily and express my love for creative writing. With multiple marketing and public relations internships as experience, I am seeking a positive and innovative environment that allows for further growth of marketing and writing skills.

EDUCATION New York University Aug. 2016 - May 2020 EMPLOYMENT Alison Brod Marketing + Communications, Public Relations Intern, New York, NY Jan. 2020 - Current

-Work within the Lifestyle division

-Contribute to the Fashion and Beauty divisions

-Send mailers to influencers and editors

-Utilize Cision Point to find outlet impressions and editor information

-Complete press clippings for client coverage

-Participate in brainstorms with the Lifestyle division Kucerak + Co, Public Relations Intern, New York, NY Sept. 2019 - Dec. 2019

-Sent daily news to team

-Check photo sites for client coverage on celebrities

-Completed press clippings

-Assisted with creating weekly and monthly pitches for clients

-Assisted with monthly activity reports for clients

-Maintained media lists

-Assisted with the execution of editor and influencer gifting

-Scouted potential influencers for brand collaborations and placement opportunities

-Completed creative mailer research and execution

-Assisted the team with creative brainstorming for events and pitches Embark Veterinary, Marketing Intern, Boston, MA May 2019 - Aug. 2019

-Helped to manage influencer channel

-Managed all of company’s social media platforms

-Completed 20 blog posts

-Maintained social and content calendar

-Handled customer inquiries

-Became an expert at AP style

-Mastered PR pitching techniques

Surf Yoga Beer, Marketing and Public Relations Intern, New York, NY Aug. 2018 - Jan. 2019

-Managed all of company’s social media platforms

-Constructed and maintained influencer channel

-Formulated content to mirror unique voice of company Kel & Partners, Marketing and Public Relations Intern, Boston, MA May 2018 - Aug. 2018

-Maintained social calendars of multiple clients

-Formulated competitor analyses reports

-Curated content for multiple clients

-Completed 20 blog posts

Beau & Ro, Marketing Intern, New York, NY Jan. 2017 - May 2017

-Completed 10 blog posts

-Worked closely under CEO to create website content

-Researched whole sale opportunities

-Represented the company at design expositions

KMC Productions, Event Planning Intern, Boston, MA May 2016 - Sept. 2016

-Contacted vendors for corporate and personal events, and weddings

-Assisted guests during events

-Created content for invitations and client websites

-Led silent auctions

-Organized auction items

SKILLS WRITING: Creative Writing, Curating blog content, Reportage, Aggregation, APA, Pitching MARKETING: Tracking UTM, Maintaining SEO, Meeting OKR, Tracking KPI, PR Pitching, Curating social media content, Maintaining social calendar, Developing influencer channel, Cision, Word Press

BILINGUAL: English native, Fluent in French

PUBLIC RELATIONS: Pitching, Influencer outreach, Website copy, Press Clipping, Editing, Journalism, Media outreach, Branding, Business storytelling ACTIVITIES Semester at NYU Sydney, NYU Student Jan. 2018 - May 2018 Semester at NYU Florence, NYU Student Jan. 2019 - May 2019 VOLUNTEERING B+ Foundation, Delta Phi Epsilon Liaison, New York, NY Dec. 2016 - Dec. 2017

-Facilitated relations between the alpha chapter of Delta Phil Epsilon and the organization

-Organized events for NYU Greek Life and the organization

-Attended fundraising events

Walden Behavioral Care, Motivational Speaker, Braintree, MA Sept. 2016 - Dec. 2016

-Wrote a speech recounting my battle with anorexia nervosa

-Spoke before 20 young girls struggling with eating disorders

-Answered questions from the patients and their parents

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