Sales Manager

Daniel Olatunde

LORDIS

My Resume

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LORDIS

My Resume

LORDIS, Daniel Olatunde

Name :

Date Of Birth :

Sex : Male

Marital Status :

Nationality :

Contact Address :

Objective :

Special Skills :

Computer Knowledge:

Internet Applications:

LORDIS, DANIEL OLATUNDE

FEBRUARY 18, 1970

Male

Married

Nigerian

13, Association Avenue Magboro Estate

Magboro, Sagamu

Ogun State

Mobile: 080******** &070********

Email: adfvp2@r.postjobfree.com

The pursuit of excellence in an equal-opportunity, merit driven and challenging environment – leaving the environment better than I met it.

- Good Communication skills

- Interpersonal Skills

- Analytical Skills

- Problems-Solving Skills

- Leadership per excellence

- Team building

- Organizing

- Very Proficient in Microsoft Office Products

- Very Savvy

WORK EXPERIENCES :

Sept 2012 - Till Date

Oct 2017 – Jun 2018 :

Job Title:

Key Responsibilities :

PRIVATE PRACTICE

- Recruiting, Training, Sales & Marketing, Management Consulting for Hotels & Hotel Business Owners

- Developed Expertise in New Hotel Openings

- Facilitator/Peak Performance Trainer/Team Builder

- Organizing Sales, Business and Investment Seminar

- Facilitating Training seminar and workshop sessions

- Designing training modules and papers.

- Organizing IT seminars - website creation and management Clientele Base Include:

Capital Alliance Nigeria Limited/Capic Hexagon Nigeria Limited – Owners of Protea Alausa, Protea Benin &

Protea Owerri

Keynes Private Equity Limited – Owners of Amber

Residence Ikeja GRA

Chez Moi Apartments GRA Ikeja Lagos

Park Inn By Radisson Abeokuta Ogun State

Regina Suites Oshogbo Osun State

++

GENESIS GROUP

GENERAL MANAGER - HOSPITALITY

Developed a winning strategy (commercial & technical) of the growing hospitality business of the group; hospitality portfolio included:

Genesis Hotels: 4 different hotels in destination PH & Lagos (mid-market hotel properties)

Genesis Real Estates: 2 different estates in PH (service apartments)

Genesis Centre (Shopping & Entertainment arcade) Mar 2017 – Aug 2017 :

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Achievement Pillars :

Jun 2016 – Jan 2017 :

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Achievement Pillars:

MAR2015 – FEB 2016 :

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Landmark Achievements:

2013APR – 2014 AUG :

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Landmark Achievements:

THE BLOWFISH HOTEL

GENERAL MANAGER

Repositioned the hotel with regards to pricing and thereby enjoyed improved market share.

Implemented Training Programs across all operations departments.

Improved relationships across all other business units of the group.

PEARLWORT HOTEL & SUITES

GENERAL MANAGER

Developed Brand Strategy & Statistics systems.

Set up and opened the 4-Star hotel 1st October 2016. With an effective sales strategy, backed up and implemented by highly experienced and professional employees, the hotel is enjoying full acceptance and patronage in the marketplace - poised and positioned to be a clear market leader in its segment. REZIDOR HOTEL GROUP

PARK INN BY RADISSON ABEOKUTA

RADISSON BLU ANCHORAGE HOTEL LAGOS

DIRECTOR OF SALES & MARKETING

Set-up the Sales & Marketing Team for Park Inn by Radisson. Repositioned the Radisson Blu Lagos in the marketplace after a closure period of about 8 months.

CARLSON WAGONLIT TRAVEL NIGERIA

GENERAL MANAGER

Refocused and Repositioned the Company.

Grew the business over 135% in the short period of sixteen months:

Client base

Revenue base

2010 AUG – 2012 AUG:

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Achievement Pillars :

2007 APR – 2012 AUG:

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Achievement Pillars :

Trained and strategically implemented enhanced performance level of all employees.

STARWOOD HOTELS IN NIGERIA

AREA DIRECTOR OF SALES AND MARKETING

Coordinated Sales & Marketing efforts with record-breaking performances for the five Starwood Hotels properties in Nigeria:

- Sheraton Lagos Hotel Ikeja

- Sheraton Abuja Hotel

- Le Meridien Ogeyi Place Port-Harcort

- Le Meridien Ibom Hotel & Golf Resort

- Fourpoints by Sheraton Lagos

Once trained 32 salespeople of our hotels with over $175 million budget. Sales increased by an average of 46.3% after 3 months compared to same time the previous year..

Conducted a marketing audit for one of our hotels. The hotel budget for that year was $25.7 million hotel. The hotel increased its sales by $521,000 the first year and cut operational costs by 14% at the same time.

Developed and helped implement a marketing plan for my hotel for a new market segment. First-year sales were $7 million - twice that of a new segment introduced in the past. Led a project group responsible for the hotel cost maximization. Removing all non-value-adds, in one year, over $4.7 million was saved - goes straight into the bottom line!

SHERATON LAGOS HOTEL

DIRECTOR OF SALES AND MARKETING

Continuously prepared and exceeded hotel budget since I assumed leadership of the department through performance based hotel total revenue YOY history and yield strategies, implementation and results including group and transient rooms, group food and beverage, meeting room rental, local catering, outlet, and other revenues.

I have a thorough understanding of the marketplace and developed high profile and personal relationships with top producers’ contacts.

Participate effectively in total hotel management as a member of the hotel Executive Committee.

Effectively implemented and employed the market mix, pricing, status, direct sales, marketing, and acquisition status and results strategies.

Maximized profitability for the hotel and outstanding quality service for the customers YOY.

Communicate effectively the hotel brand awareness, marketing and positioning, market share.

Effectively analyzed and communicated market performance and potential performance as well as budget, forecast, and target goals.

Developed team action plans for developing other active files and sourcing new business opportunities.

Developed and implemented action plans for achievement of room night and average rate goals.

Managed contracting and rate negotiation/rate agreements in accordance with established policies and procedures. Carried out focused and innovate promotional activity eg, fam trips, educational site inspections, mailings and incentives. Developed tactical action plans for low demand periods to support the setting of MAP goals and objectives for Sales staff. Actively participated in the compilation of Marketing Plan and forecasts.

Carried out joint Sales calls with staff and provide coaching and feedback as required.

Undertook training and development actions for new and existing Sales staff.

Prepare, implement and compile data for the strategic sales plan, monthly SMARTS report, annual goals, sales and marketing budget, forecasts and other reports as

directed/required. - Develop rates, group ceilings and deployment strategies through review of competitive data, demand analysis and mix management. - Recruit, direct, manage, train and counsel sales staff.

Oversee departmental matters as they relate to federal, state 2006 APR – 2007 AUG:

Job Title:

Achievement Pillars :

and local employment and civil rights laws. - Actively participate in sales presentations, property tours and customer meetings. Key Relationships:

Professionally represented the hotel in community and industry organization and events. Participated as team player with other key executive members. Always provided constructive feedback to all departments and to hotel sales and marketing staff. A great leader and role model to all employees.

SHERATON LAGOS HOTEL

SALES MANAGER

Solicited group businesses that enabled the hotel to meet and exceed revenue goals in rooms and food and beverage. I was completely responsible for the running of the department at the time as there was no Director of Sales.

Initiated the daily RevMax meeting, pre-convention meetings, training and other sales-related meetings as required – huge success followed. - Deputize for the Reception/Front Office Manager in their absence. - Responsible for the training of new department employees. - Effectively managed implementation of revised or new Starwood standards in product

Solicited new and existing accounts to meet/exceed revenue goals through telephone solicitation, outside sales calls, site inspections and written communication. - Prepared

correspondences to customers, internal booking reports and file maintenance. - Worked with other departments within the hotel to provide quality service to customers and develop/maintain knowledge of market trends, competition and customers. - Effectively managed and maintained the Six Sigma process and promote its use as the key to generating new issues and Teams.

Ensure the hotel exceeded the year budget by re-strategizing the marketing plan for 2006.

Assumed the position of Director of Sales and Marketing after a few months of creative performance in the position of a sales manager.

Key Relationships:

All departments with regard to servicing and handling of 2005 FEB – 2006 APR:

Job Title:

Achievement Pillars :

incoming groups, VIP’s etc. Attended Operations meeting with the Front Office Manager/Hotel Manager and with

representatives of other department. Coordinate activities with other hotel departments in order to facilitate increased levels of communication and guest satisfaction.

SHERATON LAGOS HOTEL AND TOWERS

E-COMMERCE ADMINISTRATOR (1ST HOTEL E-COMMERCE

PERSON IN NIGERIA)

Responsible for driving local marketing and online distribution solutions that will improve the online revenues and booking numbers. - This was a brand new position within Starwood and I was appointed the very first e-commerce executive for the Sheraton Lagos Hotel.

For the very first time the hotel web content (photography and descriptions) of the following on-line channels remain accurate and brand compliant: - Starwood branded website, Third party sites, destination specific & local tourist board websites. Lead and developed the hotel’s Starguest CRM tool - actively driving incremental revenue through creative sales and marketing promotions.

Identified and evaluated new third party website opportunities to increase internet production and drive on-line market share. Increased understanding of on-line booking patterns by analyzing factors such as demographics, Geographic, search words used, search engines utilized as well as tracking productivity through on-line channels.

Promoted on-line opportunities to in-house guests ensuring that all marketing collateral effectively promotes the website address.

Coordinated pricing and distribution activity with the sales and revenue management team and identified and targeted market segments booked through traditional channels that may successfully be driven on-line.

Managed good relationships with third party website market managers and thereby optimized placement, production, promotions and pricing.

Evaluated distribution channel performance (cost, commissions, number of reservations, revenue) and potential reasons for this performance.

2003 JULY – 2005 FEB:

Job Title:

Achievement Pillars :

Based on the information provided above evaluated the performance of our branded website and gave suggestions for how to promote and improve the presence of the hotel on the web, with the intention of increasing number of bookings. I eventually took the hotel from the list/segment of ‘losers’ to

‘sleepers’ and ultimately ‘Winners’ – segment being a function of the online performance of each hotel; measured divisionally. Key Relationships:

Full liaison with other members of the team. Strong communication with other departments, especially

Reservations, Front Office and Sales Teams. Strong relationship with guests and internal customers.

SHERATON LAGOS HOTEL AND TOWERS

RESERVATIONS SALES AGENT

Handled customer calls inquiries pertaining to room reservations, with a focus on revenue maximisation and quality. I have a very good understanding of:

* the key principles of Starwood Pricing Strategies and Revenue Management Retail, Corporate, Leisure, Group, Other Rate Restrictions and availabilities

* the key principles of Starwood Sales Programs Starwood Preferred Guest, Global Preference, SET Preferred, Starwood Preferred Business, LRA vs NLRA, TMC program, Wholesale Program, StarChoice

* Maximizing rooms revenue through the conversion of telephone calls into sales

* effective up selling techniques.

* reservations to support the revenue management strategies employed by the Revenue Management leader in the hotel. Fluent on all hotel products and services.

Handled faxes and emails pertaining to rooms reservations most discreetly.

Fully conversant with all market segments and rate plans used across all distribution channels.

Flexible in sales technique through offering the right product to the right customer at the right time.

Handled customer queries and complaints relating to Rooms Reservations in most efficient manner.

Actively enrol and/or identify Starwood Preferred Guest Members to develop brand loyalty.

Actively enrol and/or identify StarChoice Members to develop brand loyalty

Co-hosted dinners/special events with the Sales Team and was actively involved in client entertainment as required. Identified several Sales opportunities through individuals, Corporate Accounts, Wholesalers and Travel Management companies and reported same to the Director of Sales. Actively supported the Reservations Manager and Revenue Management leader with special projects as required. I was also responsible for effective implementation and compliance with Starwood Core Reservation Standards Achieved targeted goals in the LRA Hotel Mystery Shopping calls Maintained accuracy and cleanliness of the PMS Database Ensured market segmentation is accurate for each reservation Create hierarchies/relationships between Corporate Accounts Played a very active role in ensuring reservations meet the property and IPS standards in terms of accuracy of data and guest satisfaction

I have a good understanding and effective execution of current and new RM tools - Opera PMS/S&C or Fidelio PMS, IPS, PRSNet.

Championed the Best Rate Guarantee compliance project – highly successful.

Key Relationships:

Reservations and Revenue Management leader regarding business on the books and the strategy for the day. Conveyed customer feedback to assist the Revenue

Management and Sales Teams in pricing and sales strategies. Shared best practices with Reservations and Revenue Management leader.

Very eloquent and fluent in the local language plus English, both verbally and in written.

Key Meetings:

Daily Revenue Meeting as required.

Daily Sales /Events meeting as required

2002 JULY – 2003 JAN:

Job Title:

Achievement Pillars :

2001 -2002:

Job Title:

Achievement Pillars:

Monthly Revenue/Reservations Meeting

SHERATON LAGOS HOTEL AND TOWERS

GUEST SERVICE AGENT

Became very familiar with reservations system and equipment. Rate structure and special packages, Discounts, Rates, Room types, all applicable coding, bedding type, whole sale rates, location of rooms within Hotel’s Towers, Safety and handicapped features.

Implement the S.T.A.R Standards.

A perfect example of a professional appearance.

Key Relationships:

Full liaison with other members of the team

Strong communication with other departments, especially with Reservation, Housekeeping and Concierge

Strong relationship with guests and internal customers SHERATON LAGOS HOTEL AND TOWERS

GUEST SERVICE CENTRE AGENT/SWITCHBOARD OPERATOR

Increased operational efficiency by routing guest service requests and queries to respective departments exceeding expectation all the time and followed up with guests on satisfactory completion.

Known to be a champion of the Starwood (STAR) guest service standards.

Championed departmental trainings relating to Brand Service Standards

Key Relationships:

Head Concierge associates and the Front office Manager Worked as a team with employees from all departments to ensure hotel objectives and customer satisfaction are met.

1995 – 2001:

Job Title:

Achievement Pillars:

1991 – 1995:

Job Title:

1990:

SHERATON LAGOS HOTEL AND TOWERS

CROCKPOT RESTAURANT SALESPERSON

Always projected a pleasant and positive professional image to all contacts at all times.

Managed cultural needs and expectations of guests

Always up-sells and identified additional revenue opportunities Maintained and adhered to billing policies and procedures Maintained positive teamwork at all times - Became the Sectional Trainer

At the time, was able to overcome logistical issues in serving a timely breakfast product in sufficient quantity, presentation and consistency

Key Relationships:

Both internal & external guests F&B Services Manager & Assistant Headwaiters Kitchen team associates

SHERATON LAGOS HOTEL AND TOWERS

BANQUET SALESPERSON

BANQUET EQUIPMENT TECHNICIAN (THE 1ST)

Became the 1st appointee to the position of Banquet Equipment Technician.

Personal and effective daily data collection and reporting of issues as they arise

Successful completion of Six Sigma Training & participation in Six Sigma related activities

Supported all Departmental objectives

Effectively assisted in reduction of service recovery costs. Won the employee of the Month Award.

CADBURY NIGERIA LIMITED

Job Title:

Job Responsibilities:

PRIVATE PRACTICE :

1999-2002 :

EDUCATION :

2013 :

Feb 2013 :

2011 :

2010 :

2009 :

Dec 2008:

April 2009 :

April 2007:

1998 :

PRODUCTION TRAINEE

- Quality control reviews

- Research and Development Analysis

- Maintenance of Daily production records e.t.c

FOURSQUARE GOSPEL CHURCH, AGEGE DISTRICT

DISTRICT YOUTH VICE PRESIDENT

Leading and Motivating Youths by organizing:

- Seminars

- Workshops

- Conferences

- Camping programs

FOURSQUARE GOSPEL CHURCH, AGEGE DISTRICT

TEENAGERS’COUNSELLLOR

British School of Project Management

Masters, Project Management

British School of Project Management

Certificate, Project Management Demystified

Management Centre Europe (Brussels,Belgium)

Business Essentials Academy

Management Centre Europe (Brussels,Belgium)

- Certificate, Communicate Effectively & Build Relationships Management Centre Europe (Brussels,Belgium)

- Certificate, Fundamentals of Accounting & Finance Management Centre Europe (Brussels,Belgium)

- Certificate, Creating a High Performance Culture University of Ibadan, Oyo state

- Executive Professional Diploma, Business Administration Federal Polytechnic Ilaro, Ogun state

- National Diploma, Food Technology

Muslim College Oworonshoki

- First School Leaving Certificate

COURSES &TRAININGS

1992-1995 :

1989-1991 :

1982-1987 :

STARWOOD HOTELS &

RESORTS :

PROFESSIONAL

MEMBERSHIP :

MORE ACHIEVEMENTS :

Certificate of Achievement

Award of Excellence

WITHIN & OUTSIDE NIGERIA

Certificate of Achievement - In recognition of the Sheraton Guest Satisfaction Standards Training

Certificate in Six Sigma - Process Change & Innovation Transfer Course

Certificate - Leading the Sheraton Culture Training Certificate - Service Culture Transformation Training Certificate - Selling the Brand Experience Course

Certificate - Management & Developing Sales people Course Certificate- Service Culture Transformation

Certificate – Building a Coaching Culture

Certificate – Sales Enquiry to Conversion

Certificate – Blue Ocean Strategy

Certificate – Six Sigma: Process Change & Innovation Transfer Certificate – LEADING STARWOOD

The British Project Professional Society

- Member

Centre for Management Development

- Member

Nigeria Institute of Training & Development

- Member

Nigeria Institute of Management

- Member

- Sheraton Guest Satisfaction System - September 1992

- Employee of the month - Aug. 1993

1st Place

Appreciation of Service

Award

1st Place

Appreciation of Service

Award

Best In Class 2008 :

Best In Class 2009 :

STRENGTHS :

LANGUAGES:

HOBBIES:

SOCIAL MEDIA PLATFORMS:

REFEREES :

- Safety/Security Competition - Nov. 1993

- In recognition of dedicated and conscientious service - Oct. 1997

- Safety/Security Competition - Oct. 1998

- Of dedicated and conscientious service - Oct. 2007

- In recognition of Supervisor Effectiveness and Top Engagement Scores

- In recognition of Supervisor Effectiveness and Top Engagement Scores

- Self Starter

- Change Agent

- Fast Learner

- Team Builder

- Excellent Communication and Interpersonal Skills

- Self Confidence

- Possessor of a High percentage of Cognitive Composite

- Motivator

- Pains taker

- Calculative Risk taker

- English – Fluent in spoken and written

- Yoruba - Fluent in spoken and written

- French – Un peu

- Travelling

- Reading

- Selling

- Interacting

- Music

- Twitter – @dlordis

- Facebook – facebook.com/dlordis

- Google+ - Daniel Lordis

- Instagram – daniellordis

- Skype - daniellordis

To be provided on request

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