Business Development & Sales

Matthew David Neal

*** ********* ******, *** ** New York, New York 10031 405-***-****

*******.*****.****@*****.*** https://www.linkedin.com/in/matthewdneal/

Summary

A highly effective and results-oriented business manager with a demonstrated record of experience in business development, partnership management, customer experience management, brand acquisition, marketing execution, product and brand launches, assortment strategy, purchasing, promotional strategy, data collection and analysis, and retail operations management. Leverages analytical and communication skills developed as an attorney to deliver excellent leadership to work across functions and organizational levels while building and managing profitable relationships with partner businesses, suppliers, brand executives, and other internal and external stakeholders. A client-focused and resourceful problem solver who delivers strategies and initiatives that improve brand offerings and grow sales.

Experience

WALMART.COM, Hoboken, New Jersey

Senior Manager, Business Development & Strategy, Home, 2017- 2019

Independently managed national omnichannel pilot inside Walmart Supercenters with nation’s top mattress brand, managing all operations and leveraging data to solve complex problems and drive value. Worked cross-functionally with marketing, transportation, IT, planning, and finance teams to deliver best-in-class marketing executions, brand launches, and holiday initiatives. Analyzed large quantities of data through Excel and internal systems to help drive decision-making related to assortment strategy, pricing, brand acquisition, and other strategic initiatives. Communicated regularly with senior-level executives, both internal and client-facing, synthesizing detailed technical analysis into high-level recommendations and strategies to drive our clients’ business on site.

Led high-level negotiations and launched Serta on Walmart.com.

Identified and onboarded other strategic brands onto Walmart.com.

Planned and executed strategy to drive sales for our partner brands on site

NEAL'S HOME FURNISHINGS COMPANY, Shawnee, Oklahoma

General Manager and Buyer, 2011-2017

Profitably managed business. Developed and executed sales promotional strategies in search, social, and print. Executed product assortment and promotion strategies across all home categories. Analyzed current and future home furnishings and accessory trends to guide purchase of products.

Oversaw five YOY double-digit increases in sales.

Lead the launch of a new mattress showroom, increasing mattress and mattress accessory sales by 60% YOY

Additional Experience

MAZAHERI LAW FIRM, Oklahoma City, Oklahoma, Attorney, 2011.

Researched complex issues and formulated concise and compelling legal strategies. Argued on behalf of clients during negotiations and hearings.

Education

UNIVERSITY OF OKLAHOMA COLLEGE OF LAW, Norman, Oklahoma

Juris Doctor, 2009

OKLAHOMA BAPTIST UNIVERSITY, Shawnee, Oklahoma

B.A. History, minors in Spanish and Public Relations, 2005

Licensure

Licensed Attorney, 2009

Affiliation

Oklahoma Bar Association

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