LOUANN MORLEY
**** ******** **. 614-***-****
Columbus, OH 43228 ***********@***.***
PROFILE
A Medical Sales Self-starter, who is organized, dedicated, possesses excellent time management skills and is able to handle multiple projects and tasks delivering on time within budget results.
Proven solid marketing, sales and leadership experience. Developed marketing tools, and sales strategies to retain customers, expand sales revenue and drive market share to meet corporate goals and objectives.
EXPERIENCE
GEER GAS – Columbus, OH 2020-3/16/20(Mass Layoff –COVID-19)
Medical & Beverage Sales Representative
Sell Medical, Industrial and Bulk Carbon Dioxide food grade and specialty gas to healthcare professionals and business owners in the community. Build relationships and provide working knowledge of different types of gases. Assisted accounts in determining adequate amount of gas for business and amount needed for new locations.
APRIA HEALTHCARE - Columbus, OH 2013-2020
Sales Representative
Sell and promote negative pressure wound therapy and respiratory products and services to healthcare professionals. Educate and influence healthcare decision makers in target accounts. Build relationships and rapport with physicians and medical staff by interacting with employees at all levels, acknowledging their needs and responding with appropriate action. Maintain high level of product knowledge and a reliable source of information to health care professionals while adhering closely to Medicare guidelines and FDA regulations. Collaborate with partnerships and strategies with healthcare vendors and manufacturers to target key accounts.
Placed 4th in Regional Payor Sales Contest
Circle of Excellence
100% Club
HEALTH CARE SOLUTIONS/LINCARE INC. - Columbus, and Mt. Vernon, OH 2004-2013
Center Manager/Sales: Multi-Locations-Columbus & Mt. Vernon
Responsible for operation of a center with annual sales of up to $2M while supervising 13 people. Essential duties included interviewing, hiring, training, and supervising quality candidates. Sales calls on existing and potential referral sources on a regular basis. Requires having complete product knowledge and staying updated on newest product availability. Ability to communicate effectively with doctors, administrators, directors of respiratory therapy departments and anyone capable and able to make responsible referrals. Implement Lincare safety programs, including maintaining records, in compliance with all federal, state, and local regulations that apply to DOT and FDA. Controlled inventory and purchasing of equipment and supplies through the purchasing. Responsible for growth of the patient base through excellence in customer service. Responsible for the profitability of the center and for implementing and directing cost controls. Responsible for maintaining a fleet of leased vehicles including establishing a routine preventive maintenance program and follow up of major maintenance. Record keeping and inspections of vehicles is a critical part of the responsibility. Ready to perform equipment set-ups in patient homes, for nebulizers; concentrators and reservoirs. On-call at all times for backup for vacations, illness, absenteeism, and scheduled on-call employee from center for calls they did not respond to or difficult situations that required managerial intervention/authorization. Supervisory responsibility included but not limited to Customer Service Representatives, Sales Representatives; Service Representatives, and Healthcare Specialist personnel while maintaining -Corporate compliance, JACHO accredited and meeting and maintaining FDA, DOT, Board of Pharmacy, Board of Respiratory, Bedding Act, Stark Laws and Medicare/Medicaid Guidelines. Ability to lift and/or move up to 100 pounds. Above average computer skills needed to manipulate thru intra/internetworks, AS400 as well as building/reading excel spreadsheets.
Increased Sales by 125% first year
Place 2nd in Club Med 50
Top 20 National Growth Chart
HOOK'S OXYGEN & MEDICAL EQUIPMENT - Columbus/Washington Court House. OH 2002 – 7/04
Sales Representative
Responsible for sales, marketing and public relations, community services and educational programs to build revenue, insure profitability and maintain the quality provider image for the company in the community. Established and maintained a strong positive relationship with all ordering physicians and his/her office staff. Developed and maintained new referral accounts. Promoted services and products to all referral sources in the community through direct and ongoing contact. Personally called on all major referral sources on ongoing basis. Developed and maintained a working knowledge of Hook's medical equipment products and services offered by the branch and all applicable insurance guidelines concerning eligibility for coverage and reimbursement. Educated customers and referral sources on Hook's medical equipment product and services.
Number One in area for Pap device sales
RYDER TRANSPORTATION SERVICES, Columbus, OH 1997-2002
Regional Marketing Manager
Established relationships with prospective customers through the use of various prospecting techniques. Managed commercial rental, contractual marketing and used vehicle sales programs to achieve new business goals. Researched and identified new markets and products, to increase market share. Created lead generation for existing and new products through prospecting. Designed and implemented direct mail and telemarketing programs to achieve new business goals quota. Track and trend all marketing prospects and leads for territory. Managed telemarketing process with call center to qualify prospects for leads. Train, coach and educate telemarketing center staff regarding services, marketing campaigns and various product lines in order for them to identify leads for sales force to qualify and solidify. Followed up on all leads with a sales presentation, direct mail, cold calling, and rapport building. Established relationships with key decision makers and multi-level contacts within an organization. Ensured integrity of databases. Used database marketing for segmentation and target marketing. Developed strategic and tactical initiatives to meet business objectives to optimize competitive positioning.
One of the first Marketing Managers to Market the Lease Line
Profiled each account by product line by utilizing financial data, company size and needs analysis
Customer Advocate (Sales Representative)
Developed customer loyalty and retention. Identified growth opportunities within an organization and presented sales presentations to influence their buying decision and expand sales. Developed business plan and strategy to meet the needs and provide solutions to each customer. Resolved customer issues. Developed customer satisfaction measurement tool.
Met and exceeded company goals arid objectives by ranking number one Central Business Unit in the region, and 5th in the company.
Managed 75-90 accounts
Managed $3,000,000 book of business
EDUCATION
Franklin University -Bachelor of Science, Marketing
Franklin University -Bachelor of Science, Business Management
VOLUNTEERING
Upper Arlington Wrestling Board – 2011-Present/UA Wrestling Board President 2016-2017