Managing Partner, Digital Transformation and Advanced Analytics
Resume:
Fabian Cortes
Digital Transformation and Analytics Executive
******@*******.*** - 434-***-****
Digital innovation and Analytics strategist with a passion for applying technology to transform the way organizations across multiple industries acquire and delight current and future customers. EXPERIENCE
LatentView Analytics – Managing Partner, East Region Leader - (2017-Current) Market leader responsible for developing new business and expanding existing ones for our Insights and Analytics services including: 1) Data Engineering and Management, 2) Modeling and Optimization and 3) Reporting and Visualizations that drive positive data-driven business outcomes for Digital and Business Transformation programs in Customer Experience, eCommerce, Marketing, Innovation and Operations. Highlights include:
• Develop strategy and led execution for market making in the East region of the US with focus on: Retail, CPG, Pharma, Oil & Gas and Travel, resulting in increased average deal size of 3.5x factor and sold 2 out of the 3 largest deals in Company history
• Client and Engagement Partner for a global Fortune 10 advanced Analytics and Insights Center of Excellence, delivering use-cases in cloud platform for advanced analytics, clustering and supervised learning (Machine Learning and AI) on unstructured data, IOT, image and video data-sets as well as custom build apps for utilization Capgemini America – Sales and Delivery Executive, Digital Transformation Practice Leader - (2016-2017) Digital Transformation go-to market leader for Retail and CPG. Operating at C-level and responsible for designing and building winning transformational enterprise digital solutions in collaboration with account teams. Focus on eCommerce, Digital Marketing and Mobility. Highlights include:
• Provided digital leadership for a $10M deal signed for enterprise application management services with a regional Retailer
• Cross-Functional leader for engagement with a Top10 eCommerce Internet Retailer Company IBM – Associate Partner, Practice Leader hybris - (2014-2016) Built the hybris eCommerce practice in North America that in collaboration with other geographies reached $100M in global signings within 18 months. Partnered with IBM’s industry leaders to analyze market opportunities, craft go to market strategy, financial analysis and execution plans. Developed detailed alignment, deployment and effectiveness of the value proposition for the business. Highlights include:
• Sold $47M of Agile-Scrum application development services to the B2B eCommerce leader by proposing ad-hoc delivery to energize their e-business competitive advantage.
• Lead Designer for the solution architecture of a global cloud and infrastructure deal sold to a global fashion retailer transforming their e-business
Infosys LTD – Sr. Engagement Manager, Digital Transformation Practice Leader - (2013-2014) Practice leader for the Retail, CPG and Life Sciences sectors. Responsibilities comprise the full e-enablement portfolio: e-Commerce (ATG, WebSphere, Endeca, SOLR), content management (Adobe, Sitecore), order management (Sterling), digital marketing (Adobe, SFDC), CRM (SFDC, SAP), business process outsourcing and consulting. Highlights include:
• Sold first hybris eCommerce implementation and first hybris support projects in retail and life sciences
• Sold and deliver first large Salesforce CRM implementation to a global beverage corporation
• Developed sector go-to-market digital strategy, including IT and line of business point-of-view Allianz Interactive – Pre-Sales Consultant, Digital Marketing Optimization Platform - (2011-2013) Enabled the growth of a technical and marketing platform for the online travel sector for an -Allianz SE- company. The solution is an innovative marketing optimization tool that dramatically lifts conversion rates thru real-time delivery of a targeted offers with A/B testing and web analytics. Role includes: leading presales activities, architecture of technical solution, strategy and road-mapping the marketing hypothesis, designs, lead negotiations and managed projects for the delivery of the proposed solutions while improving the overall experience Fabian Cortes
******@*******.*** - 434-***-****
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Smart Information – CIO / Consultant / Entrepreneur - Charlottesville, VA - (1998-2011) Founded, managed and operated a technology consulting practice. Highlights include:
• As IT Director of a regulated medical device company, managed all applications, infrastructure and IT strategy as well as the technical architecture for customer implementations
• As acting Chief Information Officer (CIO) for a $70M/year retail and services group, managed operations and made technical recommendations that support core and e-business applications. Lead ERP and CRM system implementations
• Managed the partner program for a leading PC supplier; grew coverage from a single retail location to multiple stores, covering 3 states until the brand exited business, resulting in a 3-fold increase in revenues in the program during the period the program existed
• Lead the technical department of a start-up IT services company, including custom software development and systems integration. Converted business goals into results by increasing customer base and provide technical services and support to SMBs
Motorola de Mexico, Account Executive/Sales Director - Mexico City - (1996-1998) Sales executive in the radio communication systems group, dealing at all vertical levels of federal, state and local government. Responsibilities included sales pursuits and account management from prospecting to project acceptance signature. Won two different multi-million dollar statewide contracts. Contributions resulted in increased market share
Microsoft Mexico, Group Product Marketing Manager, Business Systems - Mexico City - (1996) Managed all marketing activities for the desktop and business systems division, which includes Windows and Backoffice products. Lead communicator of the corporate Internet strategy and the vision for the Windows platforms thru presentation at technology shows and other mass media events. Successfully launched Internet Explorer in Mexico with exceptional and immediate increase in market share penetration and positive press coverage
Iusacell, Sales Analyst - Mexico City - (1994-1996) Implementation and management lead for CRM and POS applications in the corporate sales division at the pioneer cellular phone service in Mexico. Gathered analytics and provided recommendations for the planning and development of the corporate sales force
IBM de Mexico, Systems Engineer - Mexico City - (1992-1994) Team leader for the helpdesk call center, responsible for maintaining a target satisfaction rate when monitoring and supporting the systems, installations, equipment and personnel of the Computer Center operations, working across all IBM platforms. Point contact for security and disaster recovery. Collaborated on sales projects for large Computer Center operations in the financial industry EDUCATION
Master in Business Administration, ITESM-CEM (Instituto Tecnológico de Estudios Superiores de Monterrey Mexico - CEM)
Focus: Marketing
Bachelor of Computer Science, UPIICSA-IPN (Instituto Politécnico Nacional – Mexico- UPIICSA) Major: Information Systems
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