Senior Executive in P&L, Operations, Sales Development, Strategy

Seth Waschitz

917-***-**** • ****.*.********@*****.*** • www.linkedin.com/in/sethwashitz

Retail Business Strategy, Sales & Operations C-Suite Executive

Business Transformation & Modernization C-Level Collaboration Revenue Acceleration DTC & B2B Marketing Retail Innovator

●Accomplished and dynamic Global Business Operations and Sales leader offering a proven track record of driving customer value, business strategy advancement and sales acceleration that meet and exceed stated business goals and objectives. Ability to understand complex organizational and business initiatives and translate into actionable solutions and strategies that effectively streamline operations, reduce cost and drive revenue growth.

●Sales and new business development visionary and thought-leader that successfully tripled custom clothing sales to $57MM at Jos. A. Bank in one calendar year while simultaneously doubling customer clothing sales at Men’s Wearhouse to $148MM. Designed, developed and launched new operational excellence reports and guidelines to ensure $400MM rental business was operating at optimal efficiency and productivity levels.

●Effective communicator and team-champion leveraging global business operations knowledge to communicate effectively with senior leaders and cross-functional teams to drive business growth. Inclusive leader with keen ability to mentor and coach teams while tailoring management style to accommodate individual personalities, skill levels and situations.

●Driver of new and innovative omni-channel solutions through the establishment of business architectures, merchandising and buying/planning processes that ensure corporate efficiencies. Design, develop and execute world-class global retail sales strategies and business plans that allow for business transformation, technology advancements and strategic growth.

●Transformed $400MM apparel rental business with high gross margins by revolutionizing the complete business and modernizing the sales approach to proactively meet the changing demands of the millennial and Gen Z special occasion customers. Successfully implemented innovative in-store selling strategies to drive corporate revenue and to provide customers more breadth in the assortment of rental, retail and custom apparel.

AREAS OF EXPERTISE

●Retail Executive

●Revenue Generation

●Growth-Focused

●New Business Development

●Executive Leadership

●Strategic Partnership

●Business Strategy Development

●Store Operations

●Special Occasion Businesses

●P&L Management

●CRM Strategy

●Business Intelligence

●Data Analytics

●Team Development

●Global Sourcing & Logistics

●KPI Development & Measurement

●Sales Acceleration

●Change Management

●Customer Experience

●Merchandising Management

●Budgets & Cost Control

Relationship-Building

PROFESSIONAL EXPERIENCE

Tailored Brands (Fremont, CA)

SVP - Store Operations (Men’s Wearhouse, Moores Clothing For Men, Jos. A Bank)

2019-August 2020

Lead all facets of Store Operations for multiple North American Brands. Mentor team of Directors, Senior Directors, Vice Presidents, and Field Leadership Teams on “Operational Excellence” Initiatives and efficiencies, while driving top-line sales of $2.5B in retail, rental, and custom clothing, across 1400+ stores in North America. Exhibit “Servant Leadership,” as well as “3 Key Principles of Communication” while growing and developing team.

●Led only business segment in enterprise, as strategist, and business leader, hitting original fiscal year 2019 sales budget

●Worked with multiple outside Management Consultant groups to test and learn Supply Chain and Store based initiatives aimed at delivering better operating results

●Identified opportunities to better leverage payroll as a percentage to sales by building new labor models and compensation plans, aimed at growing top-line sales, while protecting commissioned sales force. Rolled out new scheduling software for stores to drive better scheduling efficiencies

●Collaborated with Brand Presidents and Chief Customer Officer to identify ways to deliver a better seamless omni-channel experience for customers, while finding win-win solutions for stores and associates to drive additional in-store revenues. Leveraged Reserve Online, Pick-up In-Store and Buy On-line, Pick-up In-Store strategies to maximize in-store conversion and sales

●Delivered modernized sales techniques and strategies to field teams to drive top-lines sales results, while shortening transactional time for consumers

●Partnered with General Merchandise Managers and merchandise teams to optimize assortments and provide stores with new and meaningful ways to drive towards stores’ sales targets

●Delivered updated reported packages for field level senior leadership and multiunit teams that showcased opportunities to drive better retail, rental, and custom clothing sales results, while enhancing the consumer’s experience

●Successfully deployed plans to manage Travel and Expense more seamlessly, while reducing associated costs for both Store Operations and multi-unit teams across North America. Reduced Travel and Expense in fiscal year 2019 by 22% vs fiscal year 2018 and beat fiscal year 2019’s budget by 13%

●Exceeded multiple “Operational Excellence” targets set for FY’19 that included:

1)Reduction in rental balance dues by 28.2% vs fiscal year 2018

2)Reduced markdown dollars by 8.6% in fiscal year 2019 vs fiscal year 2018

3)Saved $750K in fiscal year 2019 in shipping costs associated with rental reorders through rigorous follow-up and updated reporting/KPIs

Tailored Brands (Fremont, CA).

SVP – Operations & Sales (Special Occasion Businesses) 2018–2019

Lead brand strategist, tactical innovator and complete operator for formalwear rentals, retail and custom clothing sales. Direct authority over $900MM business unit across 1,400+ stores across all of North America. Serve as manager and leader for all aspects of daily business operations including sales, marketing, sourcing, production, pricing, customer insights and brand advocacy for Jos. A. Bank, Men’s Wearhouse, Moores Clothing for Men (Canada).

●Member of executive leadership team charged with driving organizational success and business growth

●Collaborate with entire C-Suite to define and activate sophisticated operational, sales and strategy processes to positively enhance bottom line corporate financials

●Lead Consultant for Transformation Office challenged with driving the company become the largest custom clothing company in N.A.

●Coordinate pricing, promotions and the full management of margins of rental products and custom clothing as well as retail special occasion products

●Set aggressive sales targets with each brand President and collaborated with the CRM and Business Intelligence teams to create tracking and reporting solutions for each campaign; drive development of test and learn agendas for enhanced learnings

●Design and develop brand positioning for the formalwear line and guide business unit with sales acceleration strategies and tactics

●Create and launch new brand footprints and strategies across all of the four name-brands with assistance from the marketing teams

●Interface daily with executive leadership internally and externally including the multi-national partnership with David’s Bridal and TheKnot.com

●Establish forward-thinking business plans with global partners to ensure marketing cadences and strategies are mutually beneficial

Men’s Wearhouse (Fremont, CA)

VP – Formalwear & Custom Clothing 2015–2018

Oversaw end-to-end strategic and tactical authority over $500M Formalwear and Custom Clothing sales (equivalent to $1.5B in retail) for over 1,600 stores across both the United States and Canada. Drive successful and profitable daily operations for key capabilities including marketing, production, pricing, consumer insights and brand positioning for Jos. A Bank, Men’s Wearhouse, Moores Clothing for Men (Canada) and Tuxedo Shop at Macy’s.

●Championed strategic and long-term Macy’s relationship and partnership that drove increases in sales and revenue

●Effectively positioned entire Formalwear rental and special occasion line for business success through the development of new business strategies and external relationships

●Designed and developed new go-to-market strategies for all corresponding brands in conjunction with marketing team efforts

●Interfaced with senior leaders and multi-national partners including David’s Bridal and TheKnot.com to drive marketing placement integrations and mutual growth strategies

●Served as internal Executive Sponsor and partnership lead for high-profile new Macy’s engagement

Men’s Wearhouse (Fremont, CA)

VP – Stores 2009–2015

Successfully operated largest zone of stores in the company ($275MM in revenue) that included Hawaii, Alaska, Washington, Oregon, California and Nevada. Recruited, developed and promoted high-performance staff with active mentorship, coaching and training opportunities. Directed thousands of cross-functional employees across multiple retail categories. Initiated new training programs to drive organizational efficiencies, drive productivity and enhance revenue growth.

●Achieved 27.3% 5-year comparable store growth as well as lowest losses to sales in the entire company over the tenure of my role

●Championed U.S. roll-out of innovative new technology that drove scheduling efficiencies and best practices

●Collaborated closely with cross-functional senior leadership to drive business change and transformation

●Directed and managed second lowest payroll percentage-to-sales over a 5-year period

Area Manager & Associate Zone VP 2007–2009

Regional Manager 2006–2007

District Manager 2005–2006

Store Manager 2002–2005

Atlantic Clothing International Ltd (New York, NY) 1997–2001

Chief Operating Officer

Oversaw day-to-day company operations and sales for multi-national import/export organization. Established and nurtured key accounts with overseas retail outlets across the globe. Executed innovative strategic forecasting model that aligned supply and demand function. Performed critical merchandising planning as well as execution.

Macy’s (New York, NY) 1997

Executive Buying Training Program (Selected Participant)

Accepted into elite training program to hone key retail skills including merchandising management, inventory control, buying, planning and supplier relationship management. Collaborated with senior leadership to identify challenges with end-to-end supply chain function and drive strategic changes.

EDUCATION & CERTIFICATIONS

University of Phoenix

Master’s Coursework – Global Management

New York University (New York, NY)

Bachelor of Science – Political Science and Government

TECHNICAL SKILLS

MS Office Suite – MS Outlook – Various Oracle Programs

PERSONAL

Bilingual (English & Spanish)

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