Graphic Designer

PERSONAL PROFILE

I’m a Visual Designer with a passion for problem-solving, storytelling, technologically driven creative solutions that make a positive, meaningful impact in people’s lives. My goal is to achieve a sustainable yet creative world where my design can change people's lives.

****************@*****.*** www.ymaheshwari.com

WORK EXPERIENCE

VISUAL DESIGNER

New York Institute of Technology Present

Created user flow, UI and visual elements of the Student section of the Rejoy Application Researched, designed and prototyped a more approachable and valuable experience for seniors and students as a core part of the visioning team.

AREAS OF EXPERTISE

Adobe Creative Suite( Illustrator, Photoshop, Indesign, After Effects), Premiere pro

Adobe XD, Invision, Sketch,Figma, Zeplin

HTML, CSS, Javascript

Klaviyo, Shopify

GRADUATE VISUAL DESIGN ASSISTANT

New York Institute of Technology 2019-2020

Managed the HIVE, a lab with advanced technological equipment at NYIT.

Assisted faculty by designing artwork and layout for print and digital posters for school's events and served as a photographer for key events.

Provided valuable assistance to students with their academic projects by using technological equipment like 3D printers(Makerbot), Glowforge, Immersive environment Like Oculus Rift. 360-degree camera like Vuze.

OTHER SKILLS

Tableau Unity 3D

User Research, Personas SWOT & MosCow Empathy Mapping & User Journey

IA & Sitemap

Wireframing & Prototyping Paper prototyping, Sketching Balsamiq, User Testing

PROJECT (LEADING LIGHT)

Designed a website using Adobe XD for ADHD group.

Target Audience- children and their parents in India.

Goal- Providing resources focusing on Education, Jobs and consultancy. It will also have sensory based games for children enhance their focusing powers.

CERTIFICATION

Interaction Design Foundation

Human Computer Interaction Design Thinking

Unity 3D Certification

GRAPHIC DESIGN INTERN

Fluz, New York, NY 2019

Conducted user research and consolidated research findings to drive the company's marketing strategy to understand customer behavior.

Created and modified graphics, ads, presentation and other digital content for Fluz's platform in order to enhance the brand experience.

Used Klaviyo and Shopify to design email campaign for Fluz's client.

Brand strategy/design across all digital platforms as well as experiential executions and client needs.

GRAPHIC DESIGN INTERN

Mudraksh & Mcshaw Advisory LLP 2017

Designed the business stationery and the company logo. Designed and implemented social media banners.

Shaped creative strategy and oversaw visual direction for the company's professional business and brand development portfolio of global products.

Focus on understanding business needs with clients to optimize the development of verbal narrative and design strategy.

EDUCATION HISTORY

NEW YORK INSTITUTE OF TECHNOLOGY

MFA in computer graphics, Graphic Design, 2018-2020

ARENA ANIMATION

Professional certification i n Graphic and Web Design, 2017-2018

UNIVERSITY OF DELHI

Bachelor of Commerce, 2014-2017

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