I’m a multi-award winning, highly skilled, Senior Graphic & Digital Designer based in London, with 10+ years of international experience in the market. I have an extensive background in branding, advertising, client facing and team management. I’m a dynamic team player with well-developed written/verbal communication abilities and exeptional collaborative and interpersonal skills.

My background in client management, initial conceptualization and project direction helps clients of all sized to produce award winning deliverables with tangible results.

Experience

Education

Awards

Skills

Senior Designer/Lead Liveposter U.K. 10.2017 - present

• Increased business volume 20% optimising company’s marketing collateral with a new modern design & responsive website.

• Successfully delivered 40% sales uplift for Co-op client through a 24 week campaign across the UK, reversing declining OOH spend.

• Led small creative team in the UK, as well as internal communications and support between creative teams in the USA and Singapore.

• Immaculate client servicing - nurturing profitable client relationships across a broad range of clients.

• Client facing & Creative agency meetings with new business team discussing and understanding clients’ needs & advising what’s best for an optmun OOH design.

• Supported over 1,700 new business proposals with design materials with fast response times.

• Global internal & external training on how to use Liveposter’s proprietary design platform. Executive Designer Bird&Bird U.K. 04.2016 - 05.2017

• Managed the workload of the design department with 17% YoY increase in jobs completed.

• Collaborated with Senior designer to develop the Bird&Bird brand and created multiple sub-identities within the firm.

• Drove an eco-friendly initiative to digitise Bird&Bird marketing, reducing print cost by 10% and increasing online interactions by 22%.

• Supported the Web design team with UX/UI guidance for 8 mobiles apps, a 25% development increase compared to previous year.

• Creation of the Digital Design Guidelines as an extension of the Brand Guidelines.

• Planning photo shoots wnd editing for London based partners and associates. Creative Designer Herbalife U.K. 06.2013 - 12.2015 Intership to Jr. Designer Agencia DPI Brazil 02.2011 - 08.2012 Creative Designer Universidad Europea de Madrid Spain 04.2009 - 08.2009 Intership Mais Grupo Brazil 08.2007 - 02.2008 BA in Digital Design Universidade Anhembi Morumbi Brazil 2006 - 2010 BA honors in Graphic Design Universidad Europea de Madrid Spain 2008 - 2009 Clear Channel Awards 2020 New Approach Tech Innovation Data Intelligence Brand Fame Winner on all 4 categories DMA 2020 Best OOH Digital Campaign Silver & Bronze The Drum OOH Awards 2019 Best Use of Digital Winner The Drum OOH Awards 2018 Out of Homa Campaign Winner Clear Channel Planning Awards 2017 Best Use of Creativity Winner Adobe Creative Cloud

Photoshop

Illustrator

InDesign

After Effects

Media Encoder

Web

Wordpress

SEO

CSS & HTML

Languages

English Fluent

Portuguese Native

Spanish Fluent

Italian Beginner

Microsoft Office 360

annamassad.com

adfjs6@r.postjobfree.com

075**-***-***

Contact this candidate