K.R. SESHADRI
Mobile: 099********; Phone: 080-********
E-Mail: ***********@*****.***; ***********@*****.**.**
~ PUBLIC RELATIONS / CORPORATE RELATIONS / BUSINESS DEVELOPMENT FUNCTIONS ~
~ Meticulously led teams to achieve organisational mission and strategic direction across industry ~
~ Independently established new public relations and corporate communications in niche markets ~
~ Accredited with several new set ups, and enhanced profitability ~
Visionary, process oriented and result-minded executive noted as an expert manager and motivational leader bringing in rare level business acumen and record of achievements developed a over 3 decades career in Corporate Communication, Brand Management, Public Relations & Client Servicing.M.S. Ramaiah Memorial Hospital, Bangalore as Public Relations Manager. Adept in corporate communication, image and brand building, training, leading, growing and managing professional associates and client relationships. Implementing marketing strategies to build consumer preference and drive volumes. Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share metrics. Proficiency in spearheading the operations with keen focus on accomplishment of company’s mission & profitability. Excellent presentation, communication & leadership skills with the experience of working with people from multiple cultures. Recognised for outstanding organisational skills, creativity, public relations and an ability to consistently show growth.
Building businesses, leading operations, working in multi-cultural environment and delivering sustained profitability and growth in dynamic conditions.
Personal Skill Set
A leader with exemplary communication and interpersonal skills.
Ability to collaborate with staff at all levels and work under pressure.
Visible decision making ability with execution to conclusion capability.
Professionally grown in highly competitive business environment well networked in the industry.
Generating healthy business relationships with leading medical professionals and the corporates.
EMPLOYMENT SCAN
Nov 2014 to April 2018 - as Consultant Business Development and Corporate Relations at M.S.R.M.H
June 2011 to Sept 2014 as Sr.Mgr.Corporate Relations & Business Development with Bangalore Baptist Hospital
April 2004 to April 2011 with M.S. Ramaiah Memorial Hospital, Bangalore as Senior Manager Public Relations
July 2002 - March 2004 with M.S. Ramaiah Hospitals, Bangalore as Public Relations Officer
July 2001 - June 2002 with Bhagavan Mahaveer Jain Heart Centre, Bangalore as Manager - Public Relations
Jan 1991 - June 2001 with M.S. Ramaiah Medical Teaching Hospital, Bangalore as P.R. Officer
Jan 1990 - Jan 1991 with Healthcare Diagnostic Service s, Bangalore as P.R. Manager
July 1979 - Jan 1990 with I.C.I. (Imperial Chemical Industries, Bangalore) as Pharmaceutical Representative
Dec 1973 - June 1979 with S. K. & F (Smith Kline & French (India), Bangalore) as Professional Service Representative
Key Functional Areas:
Corporate Communication
Developing and coordinating corporate communication programs for a range of internal and external audiences with a focus on customer relations and other corporate relationship initiatives.
Analyzing data to identify opportunities and providing recommendations to address key communications goals and objectives.
Overseeing communication with top management for recommending viable business solutions.
Interfacing with customers and dignitaries/well known personalities for inviting their participation in in-house programs (through effective feedback mechanisms, visitor’s book, testimonials and open houses.)
Analyzing information and data related to relevant areas for evolving business strategies.
Facilitating the development of online information sites and release of publications/newsletters.
Designing strategies that promote and support the company (digital display, website, hoardings).
Updating the staff and clients with company news and actively involved in producing publications such as brochures, leaflets, activity reports and organizing interactive meetings.
Innovating ideas in the forms of communication & developing media strategies for the execution of media strategies: utilizing various channels of media, for building image & creating awareness.
Public Relations
Preparing research reports and making recommendations on business organizations and competitor public relations activities.
Establishing relationship with marketing communications team; leading corporate brand image campaign as it relates to campaign localization, content development and advisor to media placement strategy.
Coordinating with advertising agencies for developing communication plans based on specific Media Objectives and analyzing evaluations post advertising to utilize in subsequent media plans.
Evaluating new communication media from time to time and effectively adopting the same. Networking with Media agencies and establishing long-standing associations with them.
# Coordinating in organising orientation & training programmes for staff on soft skills and communication.
# Arranging Public Awareness Programmes, camps and other Events to promote the organisation.
Business Development:
Building strong Relationships with clients / customers for business growth & profitability.
Strategizing the long term business directions of the region to ensure maximum profitability in line with organizational objectives.
Projecting and improving the company image through effective corporate public relations and promotion activities.
Gathering business requirements from key users and creating a business blueprint; exhibiting products at trade shows/events and attending trade shows to review competitors’ products.
Notable Attainments:
Developed healthy business relationships with medical professional key personnel in many private & public sector companies.
Steered initiatives towards implementation of good customer relationship practices and feedback mechanisms.
Generated the business levels at M.S. Ramaiah Memorial Hospital by Corporate Relations & tie ups (over 50 companies); business growth showed over 35% every year consistently.
Recipient of Certificates & Awards for outstanding performance in sales.
EDUCATION
2006 MBA (Executive) with specialization in Customer Relationship Management from National Institute of Business Management, Chennai.
1992 PG Diploma in Hospital Administration from Institute of Healthcare Administration, Chennai.
1992 PG Diploma in Public Relations from Bharatiya Vidya Bhavan, Bangalore.
1978 PG Diploma in Advertising & Marketing from Bharatiya Vidya Bhavan, Bangalore.
1973 Bachelor of Science (Hons.) (Zoology, Botany & Chemistry) from Central College, Bangalore.
PERSONAL DETAILS
Date of Birth : 4thMay1953
Contact Address : No. 61, 2nd Cross, Sundernagar, Gokul Extension, Bangalore-560054
Linguistic Abilities : English, Hindi, Kannada & Tamil
FAMILY DETAILS
K. R. Seshadri – 64 years, Married
S/o. (Late) Dr. K. G. Ramoo
Mrs. Meena Seshadri – 57 years (Wife)
Ms. K. S. Gaitri - 35 years, Married (Daughter)
Ms. K. S. Janani – 32 years, (Daughter)
REFERENCES
Dr. Ali Khwaja
Director - Banjara Academy