Digital Marketing Social Media
Resume:
Cora Tucker
************@*****.***
Charlotte, NC linkedin.com/in/coratucker
PROGRAMS
Photoshop, Illustrator, WordPress, Adobe Spark, S3, Agorapulse, Tailwind, Contentful, Asset Manager, Teamwork ERP, Hootsuite, Google Analytics, Attentive, Curalate, Buffer, Facebook Business, and Pinterest.
SKILLS
Social Media, Microsoft Office, Customer Service, Digital Marketing, Management, Copywriting, Time Management, HTML, and
Public Speaking.
EDUCATION
The University of North Carolina at Charlotte
Charlotte, NC
Bachelor of Arts in Communication
Major: Public Relations Minor: Journalism
WORK EXPERIENCE
Email Marketing Specialist
Unique USA, Inc. Fort Mill August 2020 – Present
Manage email marketing campaigns for all domestic and international sites; creates analytic reports, provides strategic guidance and recommendations, and establish best practices.
Responsible for planning, segmenting, and sending broadcast and automated SMS/MMS message generating an average of $1,000,000 per month.
Schedule emails using Listrak and S3 for domestic and international brands generating an average of $1,300,000 per month.
Updates and schedules sales banners and ads on home and landing pages using CMS, Contentful. Updates design, tests content, and monitors integration of website pop-ups using HTML/CSS.
Work as a public relations representative to handle press inquiries and influencer collaborations. Secured stories over 1.6 million in ad rates and the PR value for the press break averages $4 million.
Digital Marketing Coordinator
Unique USA, Inc. Fort Mill August 2019 – August 2020
Created and implemented curated organic content to post on Pinterest, Instagram, Facebook and Twitter including giveaways, stories, and carousel posts.
Assisted Customer Service with customer inquiries and worked with Project Manager to create a more sufficient method in handling customer relations.
Worked with the creative team to organize and style photoshoots. Worked with Jill Zarin, Sabrina Soto, and Jane Seymour on certain shoots.
Digital Marketing Intern
Tax Management Associates, Inc Charlotte June 2019 – August 2019
Create and schedule email blast through MailChimp.
Complete marketing campaigns and projects then collect qualitative and quantitative data from marketing campaigns.
Preform maintenance on marketing database and track various campaign metrics.
Digital Marketing Assistant
Unique USA, Inc Fort Mill January 2019 – May 2019
Assembled and examined social media marketing data to advise adjustments to marketing plans.
Worked with photo studio designers to style shoots.
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