Curriculum Vitae
Personal information
First name Last name Federica Maion
Address Via Roma 70 33026 Paluzza UD
Mobile +39-345-*******
E-mail *************@*******.**
Nationality Italian
Date of birth 15/02/1972
Gender Female
Summary International manager with 15+ years of experience with either large and small companies in the management of marketing, sales and product processes, events, sustainability. Work experience
Dates From Sept 2017- ongoing
Occupation or position held Communication Manager
Main activities and
responsibilities
Report directly to CEO of Danieli Group. In charge of Communication strategic plan and implementation activities with main focus on internal comm. Special projects around employer branding and employee advocacy.
In charge of all sustainability plans and budget for the metal company. Manage and coordinate 2 people directly and organize all product launch events Developing and implementing a company-wide go-to-market plan, working with all departments to execute. Responsible for corporate communication.
Name and address of
employer
Limacorporate spa – Italy
Type of business or sector Healthcare, manufacturing and distribution Dates From Jan2015-Sept 2017
Occupation or position held Marketing & Communication Manager Main activities and
responsibilities
Identify and Lead Marketing and Communication strategic plan, develop the implementation activities at HQ level for all 23 subsidiaries. Manage and coordinate 12 people directly and organize all product launch events and all professional educational calendar, with all 3rd parties’ congresses attendance. Control and managing budget on yearly bases. Name and address of
employer
Limacorporate spa – Italy
Type of business or sector Healthcare, manufacturing and distribution Dates From Dec2012-Dec 2014
Occupation or position held Business Developer
Main activities and
responsibilities
Identify, develop and support new business opportunities through the distribution of important sportswear brands and trademarks (Fila, Superga, Puma…). Name and address of
employer
Eurosport – Italy
Type of business or sector Sportswear, Distribution Dates From Sept2012 onwards
Occupation or position held Marketing Manager
Main activities and
responsibilities
Responsible of all marketing activities both at commercial level and corporate. The Company is the first official distributor for Nike in Italy. Define, develop and implement marketing strategic planning: from supporting sell in and sell out to recruiting agencies. Name and address of
employer
3A SpA – Italy
Cv Federica Maion – page 2/4
Type of business or sector Sportswear, Distribution Dates From Jun2012-Dec2012
Occupation or position held Temporary Marketing Manager Main activities and
responsibilities
Define and manage start up of the project “Udinese Soccer Schools”: a new business unit dedicated to create economic value on training and recruiting of young players and children, from 6 to 14 years. Identify main goals and create a 3year business plan according to Company strategic Plan.
Name and address of
employer
Udinese Calcio – Italy
Type of business or sector Football Club (Serie A League) Dates From Jan2009- Sept2012
Occupation or position held Sales & Marketing Manager Main activities and
responsibilities
Identify, develop and direct the implementation of company business strategy at sales and marketing level. Plan, organize and direct business plans for strategic accounts. Responsible for achieving targets and standards for financial, commercial/sales and marketing performances. Direct and supervise spending against budget and in relation to changes in production volume. Maintain and develop company culture, values and reputation in its markets and with all staff, customers, suppliers.
Name and address of
employer
Carniaflex srl – Italy
Type of business or sector Industry, Mechanical machining Dates From Feb- 2009 onwards
Occupation or position held President
Main activities and
responsibilities
President of Board of Director for a no-profit company (70 empl.). Develop a strategic plan to advance the company's mission and objectives and to promote profitability, and growth as an organization. Oversee company operations to insure efficiency, quality, service, and cost- effective management of resources.
Name and address of
employer
ASP Covil Paluzza – Italy
Type of business or sector Healthcare – no profit
Dates From Sept 2003- Jan2007
Occupation or position held Marketing Manager
Main activities and
responsibilities
Manage the Marketing Department Budget. Delivery of all marketing activity within agreed budget. Manage marketing mix tools for all 3 BU of the company (retail, licensing and services) by driving PR, Adv, Product and retail activities. Specifying market requirements for current and future products by conducting market research. Name and address of
employer
Juventus Merchandising srl – Italy
Type of business or sector Sportswear
Dates From Aug 2001 – Sep. 2003
Occupation or position held Retail Marketing Manager Main activities and
responsibilities
Responsible for retail marketing strategic account management. Drive 3year business plan within defined budget. Manage traffic driving tools and in-store activation for all strategic and key accounts.
Name and address of
employer
Nike EMEA – EHQ The Netherlands
Type of business or sector Sportswear
Dates From Sep 1998 – Jul. 2001
Occupation or position held Merchandising Manager
Cv Federica Maion – page 3/4
Main activities and
responsibilities
Define shop in shop and only store in-store and window seasonal campaigns according to HQ strategies. Responsible for developing merchandising support for all accounts trough out customized seasonal planogram to drive and support sales campaign. Name and address of
employer
Nike Italy srl – Italy
Type of business or sector Sportswear
Cv Federica Maion – page 4/4
Mother tongue Italian
Other languages English, German
Education
2015 Master in Digital Communication at SDA Bocconi University - Milano. 1999 Master at MIMEC (Trade Marketing) at SDA Bocconi University - Milano. 1998 Economic Degree at Bocconi University - Milano. 107/110 IT Skills
Social Media: Facebook, Twitter, YouTube, Instagram Tablet: iPAD
OS: iOS, Windows XP/Vista/7/8
Programs: Word, Excel, Access, Power Point, Visual Basic Internet, e-mail: Internet Explorer, Mozilla Firefox, Safari, Outlook Other
Driving license B Category
Personal Skills I’m a precise person, interested in professional growth and ready to face challenges in work sector. Good attitude to interact with people and ready to learn new ways to work I consent the use of my personal information according to the italian law (D. lgs. 196/03)