Sales Social Media

OBJECTIVE

Management Role in Sales, Customer Relations, Trade Marketing, and Business Development

PROFESSIONAL PROFILE

National Key Account Management

Manage Key Stakeholder Relationships

Trade Marketing Development/Execution

Internal/External Communications

Development & Leadership of Diverse Teams

Distillation of Data to Actionable Metrics

Historic Channel Mgmt/Develop New Channels

Trade Show Strategy, Create Assets/Programming

EXPERIENCE

Fontem Ventures/blu June 2015 – Nov 2019 Charlotte, NC

Director, Sales Operations – US

Directed delivery of Sales Operations Portion of P/L Statement, Led a team of Key and National Accounts Representatives for major clients (Walgreen, Walmart), Directed Trade Marketing, Sales Communication & Planning Managers; Built, managed, and developed a new channel-specific Sales Force of Regional Managers and Business Development Representatives, Responsible for Sales Processes, CRM Tool, Objectives, Metrics, Wholesale Route to market, pricing programs and investment structure, Trade Show strategy and supervision of asset development

Key Accomplishments: Held Top Account representing 30% of total sales volume during a turbulent period, Rapid Team Development and Deployment, Management of Field Sales Partner evolution from Parent-Child to Sister Organizations, Growing Sales consistently during extensive company transition and reorganization, Successfully developing and advancing many bright careers through mentor program

LOEC, Inc./blu

Subsidiary of Lorillard, Inc. April 2012 – June 2015 Charlotte, NC

Director of Business Development

Directed delivery of Sales Operations Portion of P/L Statement, Key Account Management to all National Accounts (Walgreen, Walmart, Circle K), Wholesale Management and Programming, Management of Trade Marketing, Sales Communications and Planning, Development during intensive growth across all sales functions, Communications to the Trade, Publications, Media, Board Members, Parent Company Senior Staff, Sales Representation to Brand, Marketing, E-Com, Manufacturing, R&D, Finance, I&I

Key Accomplishments: Distribution growth from 18K-170K in major retail (Mass, Convenience, Drug, Grocery), Plan/Develop/Manufacture and Placement of fixtures in 90K stores ($12MM Investment), Exemplary account and sales force relations, consistent volume and profit growth

BLEC/blu Dec 2010 – April 2012 Charlotte, NC

Mgr, Sales Planning & Merchandizing – National Key Accounts Rep

Represented new product lines to National Accounts in Convenience and Drug for vapor brand, blu, Research and pursued new business channels, Represented and communicated sales requirements relative to Brand, Trade Marketing, PR, Social Media, Consumer Relations

Key Accomplishments: Developing an e-Commerce brand into a viable retail product with national distribution partners (Walgreens, Sheetz), Key contributor to brand eventually sold for $145MM

Sabaugh Group Dec 2008 – Oct 2010 Charlotte, NC

Regional Sales Manager

Represented product lines of three medical companies: Onmi Life Science (Orthopedics), Atlas Spine, Medistat (Physician Pharmaceutical Compounding Services)

CREI Independent Real Estate Brokerage 1999 – 2008 Charlotte, NC

Performed real estate brokerage business activities including General Brokerage, Property Management, Asset Management, Sales of builder related services, Builder Sales Management

EDUCATION

Bachelor of Arts, University of North Carolina at Greensboro

PROVEN CORE COMPETENCIES

Management of most aspects of a successful sales organization

Demonstrated skill in imparting information to all levels while providing clarity and direction

Tested in rapid growth environments and across several acquisitions with the associated style and strategic changes

Successful in both start up businesses with flat organizational structures as well as highly hierarchical organizations with complicated inputs and deliverables

Proven track record of getting sales organizations to understand what we are doing, why we are doing it, and how to turn their efforts into outcomes that match commercial expectations

REFERENCES

Available upon Request

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