Sales Representative

Timothy Torchiana

Walnut Creek, CA 925-***-****

****.*****@*****.*** https://www.linkedin.com/in/timothy-torchiana/

Career Summary

Results-driven, customer-focused professional with over 20 years of sales experience driving revenue in both emerging and established territories. Proven ability to leverage C-level relationships to market existing products, penetrate new territories, and maximize year-over-year growth. Strong manager with outstanding recruiting, team building, and leadership skills; demonstrated success training representatives on effective sales tactics that strengthen customer relationships while encouraging continuous prospecting, cold-calling, and lead generation. Excel in demanding, high-pressure work environments requiring diligence, commitment, and discipline to succeed.

Business Development

Territory Management

Sales Management

Customer Base Expansion

New Market Penetration

C-Level Relationships

Employee Sales Training

Industry Trend Analysis

Strategic Marketing

Prospecting / Lead Generation

Sales Presentations

New Product Launches

Professional Experience

Avis Budget Group, Parsippany, NJ

Direct to Dealer Sales, 2019-Present

Responsibilities include penetrating and developing a new customer base of franchise and independent car dealers in Northern California. Designed tracking tools to increase effectiveness of day to day sales activity. Recruited and developed relationship with transport company in able to present door-to-door solution for dealer inventory purchases.

Added over 150 new accounts during first year

Assisted in rewriting Direct to Dealer employee sales manual

Initiated and developed relationships with related divisions within the company

Benmatt Industries, Concordville, PA

District Sales Manager, 2013-2019

Primarily responsible for leading the turnaround of a territory that had been underperforming for more than five years. Develop and implemented highly effective prospecting, pioneering, and cold-calling techniques, targeting senior managers and decision-makers to sell branded products at both franchised and independent dealers.

Increased annual sales by 500% ($200K to $1M) over four years, doubling customer base.

Supervised and led a team of four direct reports to ensure compliance with sales strategies.

Spearheaded new technologies to streamline the sales process and compress the sales cycle.

Dominion Dealer Specialties, Monroe, OH

Inventory Marketing Consultant, 2011-2013

Provided strategic marketing guidance to launch new territories; focused on identifying, qualifying, and cultivating key relationships with franchise dealers in Northern California. Designed and delivered innovative sales presentations to illustrate a clear value proposition for the company’s products and services. Utilized new product upselling to maximize revenue among existing accounts.

Instrumental in achieving a 50% increase in the company's installed customer base within the first six months of hire.

Collaborated with the Regional Service Manager to seamlessly transition the company’s products and services over to conquests accounts.

Conducted extensive research of untapped, potential regional markets to acquire new customers and recruit sales representatives.

Managed 11 Field Account Reps handling post-sales service and upselling peripheral products.

Manheim, Inc., Hayward, CA

Dealer Accounts, Special Projects, 2010-2011

Focused on managing existing franchise and independent dealer relationships to maximize retention and drive increased revenue to the company's online auctions. Managed all aspects of the franchise dealer lane at the weekly auction, which involved supervising 10 direct reports.

Produced 450% (4 to 18) growth in weekly participating dealer units for the online vehicle exchange (OVE) by creating a Dealer Consignment online weekly auction.

Generated 36% improvement in new dealer participation and 19% increase in vehicle purchases following the adoption of Subaru Closed Sale.

Established and maintained strategic partnership with Mercedes-Benz financial to promote MBF Absolute Sale, significantly increasing dealer participation and number of units sold.

Succeeded in increasing participation of inactive dealers by 23% and the number of units sold to inactive dealer group by 11%.

triVIN, Inc., Groton, CT

Area Sales Manager, 2006-2010

Leveraged excellent team leadership, consultative selling, and relationship building skills to market ASP solutions to automobile dealerships in the assigned territory.

Instrumental in establishing and building-out a new territory in California using prospecting, cold-calling, and former client referrals.

Developed innovative presentations subsequently used by all sales representatives in California.

Provide on-the-job training for new sales reps to maximize revenue generation within the territory.

Additional experience as Systems Sales Representative for The Reynolds & Reynolds Company

Education

Master of Education, Education & Motivational Psychology

Azusa-Pacific University, Azusa, CA

Bachelor of Science, Business Administration

University of California, Riverside, CA

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