Marketing, Sales, Business Development, Content Writer

Profile

Hi, I’m Yael. I’m a writer, a real estate agent, and a world traveler, among others. I’m a content marketing strategist specializing in producing content that creates a buzz—primarily in the real estate, tourism & hospitality, and tech industries. For a look into some of my work, feel free to check out my portfolio at ysasconsulting.com.

Credentials

SALES AND BUSINESS DEVELOPMENT, MEET IN PLACE; NEW YORK CITY, NY — AUGUST 2019-PRESENT

Generate outbound leads through strategic niche and industry related research

Promote company and its services through digital and direct marketing efforts

Implement new sales initiatives and strategies to capture key demographics, and oversee account management of corporate accounts

Meet and exceed average of 7k for monthly sales goal

Prepare and submit proposals accordingly for both inbound and outbound leads

Negotiate pricing to fit prospective client needs

Provide a daily report of individual sales pipeline to superiors

Initiate and coordinate meetings with prospective customers to discuss needs

Collaborate with other sales associates to execute relationship building efforts

Establish partnerships with organizations and attend seminars, events, workshops, and conferences for networking purposes to promote company’s objectives EXPERIENCE MANAGER, MEET IN PLACE; NEW YORK CITY, NY — JUNE-AUGUST 2019

Ensured excellent customer experience by defining and implementing company standards/ procedures

Engaged in customer outreach efforts and initiatives via utilization of social media platforms and provided timely response to inquiries

Collaborated directly with customer experience team to ensure interaction with customers reflected positively on the company

Researched new techniques for improving customer experience

Reviewed and implemented procedures with the Site Manager to ensure compliance with acceptable standards of customer service

Assisted in reaching monthly sales quotas through outreach and customer retention efforts Yael Sasonov

M: 424-***-**** E: ****.*******@*****.*** West Hartford, CT 06117

Utilized customer relationship management (CRM) system for coordination and monitoring of customer experience operations

Brainstormed customer experience opportunities to consistently Improve the Meet in Place experience

Catered to and engaged in client issues resolution in fashionable manner

Developed listening points in the customer journey, and identified opportunities for continuous improvement

CONTENT MARKETING CONSULTANT, YS CONSULTING; REMOTE LOCATIONS — AUGUST 2013-PRESENT

Produce content and provide consultancy services for web development and digital and print marketing across a wide range of sectors, including real estate, tourism and hospitality, start-up, tech, cryptocurrency, cybersecurity, and Pharma, among others INTL BUSINESS DEVELOPMENT COORDINATOR, CYBERTECH; NEW YORK CITY, NY — OCTOBER-JUNE 2019

Coordinated registration and logistics for international conference participants, delegations, speakers, and companies, and assisted with on-site set up and logistics of company’s global events

Outreach and promotion of global Cybertech conferences, including Israel, the U.S., Italy, Japan, and Panama

Developed and managed partnerships with international organizations, universities, and media outlets, among others

Initiated and produced marketing materials and content for event brochures, mailers, invitations, flyers, press releases, and promoted across multiple social media platforms

Produced and edited content for all of the Cybertech conference websites

Researched and contacted companies, startups, media outlets and organizations for event outreach and promotional purposes

Coordinated meetings with domestic and global partners and prospects for company’s Senior Executives

Produced content and provided assistance as needed for on-site event materials

Got the hashtag #CybertechTLV to rank as the #1 most used hashtag in Israel on the day of Cybertech Global event in Tel Aviv

EXECUTIVE ASSISTANT, COLDWELL BANKER RESIDENTIAL BROKERAGE; BEVERLY HILLS, CA — SEPTEMBER-JULY 2018

Provided administrative support and marketing assistance to a top 2% ranking real estate salesperson

DIGITAL COMMUNICATIONS COORDINATOR, TEMPLE EMANUEL; BEVERLY HILLS, CA — AUGUST 2016-MAY 2018

Produced a 130-page copy deck outlining the design, page layouts, and content for the Organizations new website

Interim Project Manager: provided insight on user experience and functionality

Ensured proper maintenance of previous website through copy editing and proofreading

Published, edited, and updated web pages through the use of a Content Management System

Managed the Organization’s online presence through multiple social media platforms and developed an engaging and thoughtful content strategy

Produced press releases and contacted various digital and print publications about promoting various temple-wide events

Provided insight pertaining to print and online advertising budgets

Coordinated, edited, and distributed outbound interdepartmental email campaigns in a timely manner to support the temple’s wide range of programs, events and initiatives, including weekly e- newsletters, event promotion, membership updates, and clergy messages

Updated previous website’s banners, content, and pages with relevant information and assisted the Director of Communications and Membership with marketing events as required

Created and integrated online payment forms for event ticket purchases Consulting Projects

JLIFE MAGAZINE; REMOTE LOCATION — JULY 2018-ONGOING BRENTON WAY; WOODLAND HILLS, CA — MAY 2018-JULY 2018 COLDWELL BANKER RESIDENTIAL BROKERAGE; BEVERLY HILLS, CA — SEPTEMBER 2018-JULY 2018 WIX.COM; TEL AVIV, ISRAEL — DECEMBER 2015-APRIL 2016 TOURBO (FORMERLY, BOSSEE); TEL AVIV, ISRAEL — DECEMBER 2015 24/7 REAL ESTATE; REMOTE LOCATION — NOVEMBER 2015

DOMUS REAL ESTATE; TEL AVIV, ISRAEL — SEPTEMBER-NOVEMBER 2015 TEL AVIV MUNICIPALITY OFFICE OF GLOBAL AND TOURISM; TEL AVIV, ISRAEL — APRIL-OCTOBER 2014 Education & Certification

Tel Aviv University, Tel Aviv, Israel — M.A. Conflict Resolution and Mediation, 2012 University of Connecticut, Storrs, CT — B.A. International Relations, 2011 California Real Estate Salesperson License, Beverly Hills, CA — 2017 Skills and Expertise

Content writing, editing, research, B2B and B2C sales and marketing, business development, account management, digital marketing, branding, social media management, copywriting, product marketing, proofreading, coordination of logistics, real estate, customer acquisition, lead generation, blogging, seo copywriting, business strategy, management, negotiation, facilitation, networking, coordinating meetings, administrative support, detail oriented, adaptable to changing environments

Proficiency in Microsoft Word, Excel, PowerPoint, WordPress Portfolio

JLIFE MAGAZINE; REMOTE LOCATION — JULY 2018-ONGOING

Translation and paraphrasing from Hebrew to English Nikki Haley, Catching Up with Israel’s “Wonder Woman”: https://bit.ly/2YgG3ft Bsecure: https://bit.ly/2KE2kLO

Israel’s Yarden Wines: https://bit.ly/2HnUcx1

A New Event Planner in Town: https://bit.ly/2UCw3dt Body Art and Motion: https://bit.ly/376WOZT

BEVERLY HILLS MAGAZINE

Beverly Hills Spotlight, Craig Shapiro: https://goo.gl/L55is4 Rabbi Adam Lutz at Temple Emanuel of Beverly Hills: https://goo.gl/SmbgrV Beverly Hills Ball 2017: https://goo.gl/MsrFZG

BEVERLY HILLS COURIER

Temple Emanuel Welcomes Rabbi Educator Adam Lutz as New Religious School, Lifelong Learning Director: https://goo.gl/9rLZPb

TOP AGENT MAGAZINE

Temple Emanuel to Bestow Community Spirit, Humanitarian and Legacy Awards to Honorees at the 2017 Beverly Hills Ball: https://goo.gl/ZxVkaK

SHEP TRAVEL; REMOTE LOCATION

Flight Safety Stats for the 2018 Business Traveler: https://goo.gl/24pkqC 5 Types of Business Travelers: https://goo.gl/hPjv1E Duty of Care: Employers’ Obligation Towards Traveling Employees: https://goo.gl/474iqA DOMUS REAL ESTATE; TEL AVIV, ISRAEL — SEPTEMBER 2015-NOVEMBER 2015 Domus Real Estate Announces Participation in the Exhibition of the Year: https://goo.gl/IXc34v Domus Real Estate Tailored Investments in Tel Aviv: https://goo.gl/r9HQe6 TOURBO (FORMERLY, BOSSEE); TEL AVIV, ISRAEL — DECEMBER 2015 Experience Tel Aviv: https://goo.gl/YbYTr4

PROPERTLV; TEL AVIV, ISRAEL — APRIL 2014-MAY 2015

Tel Aviv’s Top 7 Neighborhoods: http://goo.gl/1dFqwE 24/7 REAL ESTATE; REMOTE LOCATION— NOVEMBER 2015

The Las Vegas Real Estate Investment Guide for Canadians: http://goo.gl/IovVgj Check out ysasconsulting.com for more

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