Graphic Designer Marketing

kellybogner

GRAPHICS • DESIGN • ADVERTISING • MARKETING • PROMOTIONS

CAREER DEVELOPMENT

The David J. Joseph Company July 2012 - Present

Graphic Designer

Creation and timely production of the all the business segments marketing tools, including recruiting, printed and web marketing collateral for advertising, PR materials, billboards, in-store signage and other materials in support of overall companies marketing strategies.

• Assist with the development and implementation of a corporate marketing strategy, which includes public relations, advertising, self-promotion and measuring tools for marketing campaigns.

• Create and modify internal and external communication tools, including Facebook, websites and presentations.

• Works with internal and external marketing team to plan and implement marketing campaigns.

• Develop multiple marketing campaigns to promote each business segment within the David J. Joseph Company, which includes 60+ recycling facilities and 9 used auto parts stores. o Successful campaigns

Guess the Weight of a bail of Scrap Metal

Recycling Rewards Loyalty Program

Pull A Thon

• Learning the Microsoft Dynamics Marketing Automation system to measure the success of our marketing efforts. Research and development in concept faze.

• Executed a new cost cutting measure by pursuing alternative business, along with implementing an in-house print house that is able to produce low quantities at a fast rate. o Saved the company over $20,000 in 2014

• Adheres to brand standards yet thinks outside of the box to make each brand stand out in its industry. It has been said, “the quality of work that has been produced from myself within the Corporate Marketing Group has immensely improved since coming aboard.” o Client base has increased 50% since July 2012

Hollywood Casino - Lawrenceburg, Indiana November 2008 – February 2012 Marketing Coordinator

Responsibilities included conceptualizing and creating collateral material, including web content, flyers, postcards and internal visual communication

• Wrote and edited a variety of communication collateral pieces including flyers, logos, billboards for promotional events, digital signage and led boards.

• Created, revised and oversaw marketing material, including email artwork, internal and external advertisements.

• Coordinated events, including promotions, special event and giveaways. o Conducted drawings, promotions and tournaments.

o Handled funds and fulfilled all legal requirements by completing payout vouchers, W9’s and promotional success logs.

o Interacted with management and staff to ensure flawless execution of all promotions, special events and giveaways.

o Prepared pre and post promotional reports to determine the success of each event. o Participated in regularly scheduled meetings with clients and members of other departments in order to communicate and coordinate promotional and special event efforts.

• Additional responsibilities included maintain hollywoodindiana.com through Sitecore content management system and Facebook.

Pieczonka Unlimited – Cincinnati, Ohio July 2005 – November 2008 Graphic Designer

Designed a wide variety of awards, banners and promotional items for many high-profile companies. Designs varied from simple word layout to complete logo design.

• Managed both the sign and embroidery departments within 8 months of starting. o Trained multiple employees to assist on daily projects. o Delegated projects to employees and managed the preparation and execution of each project.

• Developed a process for workflow and approval method.

• Corresponded with clients to get a better understanding of the project needs, which in turn assisted in the design process.

EDUCATION

Northern Kentucky University Master of Business

Highland Heights, Kentucky Summer 2022

Northern Kentucky University BA in Graphic Design

Highland Heights, Kentucky December 2003

Cincinnati State Technical and Community College AAB in Computer Communications Cincinnati, Ohio November 2001

VOLUNTEER

Technology Coordinator for St. Dominic PTO August 2019 – Present My duties include the design and upkeep of the St. Dominic PTO web page, along with content marketing and design on Facebook and Instagram. I also create collateral for school PTO events. The First Annual Gray Games for Lauren Hill November 2014 / November 2015 I, along with coordinators from the St. Dominic little league basketball program, organized a fundraiser for Lauren Hill and The Cure Starts Now in 2014 and the Forever 22 Scholarship Fund in 2015. We implemented many different basketball challenges and fundraising efforts along with a balloon release in remembrance of Lauren. We had 17 little league teams participate and collect donations leading up to the weekend games. We raised a total of $2,574 for the cause in 2014 and $1,300 in 2015. This was a huge success! St. Dominic Fish FryDays February 2015 / February 2017 I was the Marketing and Advertising Coordinator for this event and created signage, menus, coupons, a Facebook page and listed our fish fry in as many publications. I made changes to the flow of traffic and ordering process and also added weekly specials. There is a Facebook post everyday and within the first 3 weeks we were able to gain over 100 likes. Within the first 5 weeks we had our most successful Friday of all time, followed by second and third runners up as well. Each week gets busier and busier and many folks have been quoted as saying, “We just love the atmosphere and how smooth things are running - it’s now a fun place to hang out with friends and family!” We succeeded our profit year to date in 6 weeks during the 2015 event. The 2016 event was unfortunately put on hiatus, but we continued with the event in 2017. The event was yet again a big success for our community and athletic department.

SOFTWARE SKILLS

Illustrator • Photoshop • InDesign • Corel Draw • After Effects • Word • Excel • Outlook PowerPoint • Microsoft Dynamics

729 Clanora Drive • Cincinnati, Ohio 45205 • *********@*****.*** • 513-***-****

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