RHODELINE “RHOD” B. FADERON
CHANNEL DEVELOPMENT MANAGER
PROFILE
*A result-driven sales manager specializing in the field of FMCG.With over 20 years sales experience leading sales team for a major retails corporations.
*Strategic- minded FMCG professional promoting expertise in sales and marketing coupled with more than 20 years in sales role. Excels in streamlining processes to improve overall focus and efficiency. Valuable public speaker delivering benefits of consumers products and services in personable discussions and presentations.
*Performance-oriented sales leader offering exceptional records of achievements. Tenacious manager with strategic and analytical approach to solving problems bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Address:
Block 9, Lot 4/6,Benjamin Hills Subd.,Barangay Panacan, Davao City
Contact #
Email:
************@*****.***
****.*****@*****.***
Hobbies
Basketball
Date of Birth:
January 09,1969
Wife:
Rosalina E. Faderon,46 years old
Children:
Rianne Laveryle,21 years old
Krystel Rose,18 years old
Krischia Faye, 11 years old
EDUCATION
ATENEO DE ZAMBOANGA UNIVERSITY
1986-1992
ELEGIBILITY-Civil Service Eligible-Professional level.
WORK EXPERIENCE
UNIVERSAL HARVESTER DAIRY FARMS, INCORPORATED
March 2020-Present
REGIONAL SALES MANAGER
Responsible on handling Visayas and Mindanao Sales Department of highly perishable fresh cow’s milk and yogurts.
FEDERATED DISTRIBUTORS, INCORPORATED
May 2013 to March 2020
AREA SALES MANAGER
Heading Visayas and Mindanao Sales Department of FMCG foods and non-foods items.
RC COLA-ARC REFRESHMENT CORPORATION
DISTRICT SALES MANAGER PROMOTED TO AREA SALES MANAGER
May 2008 to May 2013
Heading Sales department consisting of District Sales Managers, Supervisors and Salesmen, covering Davao plant wide coverage in southern Mindanao.
IDEAL MACARONI AND SPAGHETTI FACT0RY, INCORPORATED.
DISTRIBUTOR SUPERVISOR PROMOTED TO AREA SALES MANAGER
Jan 1997 to May 2008
Heading Sales department consisting of Supervisors, Distributor specialist and Salesmen, covering Visayas and Mindanao area.
PHILIP MORRIS PHILIPPINES, INCORPORATED
FIELD SALES REPRESETATIVE
Jan 1996 to Dec 1996
As Field sales representative working with distributor sales personnel directly promoting PMPI products to end consumers. Covering Northern Mindanao.
DESTILERIA LIMTUACO COMPANY, INCORPORATED
DISTRIBUTION SALESMAN TO KEY ACCOUNT SUPERVISOR
April 1993 to Dec 1995
As field salesman covering distribution selling to end consumer until promoted to key account supervisor covering northern and western Mindanao.
SKILLS