Social Media Technical Writer

Victor Panlilio

Marketing Communications Innovator

Mobile 403-***-****

Email **************@*****.***

LinkedIn linkedin.com/in/victorpanlilio

Experienced verbal and visual communicator with acute listening skills and empathetic personality. Wins trust quickly to elicit vital information for advancing individual and organizational objectives. Well-honed instincts for optimizing brand experiences across multiple touchpoints.

RELEVANT EXPERIENCE

2007-11– Marketing Director, Proposals

2013-03 WorleyParsons Canada Infrastructure & Environment (Calgary, AB) Led proposal strategy and tactics to develop effective collateral (brochures, presentation decks, videos) for business development and internal communications; SEO for Google Local; shaped web and social media strategy for internal and external audiences.

• Won large, complex project bid (>$1.5M in consulting fees) for Arctic LNG Engineering Feasibility Study

• Helped Lafarge win community support and regulatory approval for the Exshaw, Alberta cement plant expansion 2006-10– Senior Technical Writer, Marketing

2007-10 WorleyParsons Komex (Calgary, AB)

Produced brochures, presentations, photographs, and videos for internal and external communications. Administered SharePoint marketing site for knowledge capture and sharing with colleagues across multiple geographies. Used iMovie, Adobe Photoshop, Adobe InDesign, and other software to create original content.

• Revamped corporate visual identity standards after Komex was acquired by WorleyParsons

• Greatly reduced time to produce new marketing collateral by implementing a robust template system 2014-01– Senior Client Relationship Manager

2016-03 ComplyWorks (Calgary, AB)

Grew revenue in existing accounts via software subscription sales and custom feature enhancements; trained customers to use a proprietary SaaS platform to mitigate field operational risk; fed customer intelligence to sales; coached junior colleagues.

• Minimized customer churn despite adverse economic conditions, retained ~$100K monthly recurring revenue

• Prevented two key oil and gas clients from switching to a competing SaaS platform (ISNetworld) 2003-06– IT Consultant

2006-09 Claero Systems (Calgary, AB)

Sold and delivered IT solutions to small businesses, spanning needs assessment to post-sales technical support. Performed site security audits and conducted end-user training for office productivity, page layout, and image editing.

• Identified and remediated critical security issues in several firms’ networks and endpoint devices

• Eliminated redundant workflow steps in several clients’ established business processes EDUCATION

1982 BSc Mechanical Engineering, University of the Philippines

• Graduated in top 10% of class / completed 5-year program in 4-1/2 years 1990 Master of Arts (candidate) in Education Policy & Administration, University of Calgary SKILLS

Writing, proofreading, editing Expert

Knowledge capture/management Expert

Relationship management Expert

Presentation design/coaching Expert

Photography/videography Expert

Publication layout & design Advanced

Social media communication Advanced

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