Social Media Digital Marketing

DANIELLE GAILEY

CHICO, CA PHONE: 916-***-**** EMAIL: ********.******@*****.***

LinkedIn: www.linkedin.com/in/daniellegailey

Strategically focused Senior Recruiting Strategist and Talent Acquisition Leader recognized for defining and aligning recruiting strategies, streamlining systems and processes while focusing on evolving business goals, strong ability to see the big-picture, delighting clients and building strong, collaborative teams. Highlights of Strengths:

Solutions oriented and forward thinking recruiting professional

Results focused Leader in talent acquisition with strong RPO expertise

Exceptional at relationship building, with dynamic interpersonal and effective communication skills

Strong analytical, problem solving, and conceptual skills

Proven ROI data analysis to make recommendations

Client focused, with superior customer service and client relationship support skills

Trusted business adviser utilizing a consultative approach as a subject matter expert

Strong ability to learn an industry and roles quickly

Can quickly assess a situation and provide recommendations

Develop and execute strategic recruiting initiatives for local, regional and national resources

Proven expertise in leading teams, developing and mentoring talent

Strong organizational and time management skills Global Innovation & Technology Leader, COE September 2016 – March 2020 PEOPLESCOUT RPO

In this role I worked closely with all media vendors, client delivery, internal operations and executive leadership to ensure that PeopleScout could successfully support all clients, meet budget and revenue expectations as well as continue to find ways to differentiate the company in the talent acquisition space. Position eliminated due to pandemic.

Highlights of Role and Achievements:

● Yearly media budget planning, vendor consolidation and contract process for upcoming year o In 2019, I managed the 2020 contract renewal process, streamlining the contract approval and implementation process to align all stakeholders and meet account and leadership expectations o In 2018, I assisted in reducing external media spend by over 30% for 2019

● Client Delivery support for project launches, hiring events and for any issue resolution

● Provide recruiting plan review and provide recommendations as a subject matter expert

● Set-up and monitor all media licenses to control access, insure compliance and manage usage

● Continuously review, interpret and distribute media reporting and analytics to team

● Review media invoices, and direct cost allocation for all tools on a monthly basis

● Lead regular touch base calls and QBR meetings with all media vendors

● Review new technologies and tools, provide recommendations to client delivery as appropriate

● Roll out of new tools, coordinate implementation as needed

● Handle all media contracts from demo to cost negotiation, legal review, approval and signature Senior Recruiter, Bridgestone account – November 2015 – August 2016 PEOPLESCOUT RPO

In this role, I supported three regions in the Northern California and Bay Areas. I worked directly with Area Managers and Store Managers to fill Automotive Technician, Sales and Management roles. I sourced, screened and presented candidates, presented offers and or released candidates as directed. In addition, I planned and implemented hiring events, networked with schools and within the community to build relationships and engage candidates to strengthen the clients brand reputation. Key Accomplishments:

● Built strong relationships with Area Managers who were reluctant to engage with PeopleScout

● Filled many hard to fill roles, in challenging markets

● Provided mentorship to struggling recruiters within the team Senior Recruiter, Internal Hiring Team– June 2014 to November 2015 KELLY OCG

Recruited for open permanent and contract RPO roles for Kelly OCG. I worked directly with hiring managers, supporting multiple high-profile clients to determine needs and actively source qualified candidates. To fill roles, I used a variety of resources and techniques including deep net searches, social media networking, cold-calling, and referrals in addition to major, niche, local, and academic job boards and professional associations. I strategize with the team on the best approach to drive response rates for hard to fill roles. I managed and organized candidate flow, using SalesForce ATS, submitted candidate profiles, provided feedback to candidates, made offers, conducted references and assisted with on-boarding of new hires. Highlights of Achievements:

● Teamed with account leadership to tackle especially difficult and hard to fill roles

● Took lead to recover accounts with clients where there had been an issue

● Helped to develop and implement the teams sourcing strategy process

● Trained new hires and acted as mentor to struggling recruiters Contracting Services, Freelance – 2014

Provided subject matter expertise and recruiting services to various clients. Media Marketing Planning & Employer Brand Management, September 2013 – January 2014 ALEXANDER MANN SOLUTIONS

I managed the candidate recruitment marketing campaigns for several key North American and Global clients and developed long term digital strategies that leverage existing assets, incorporated cutting edge technologies to extend the employer brand, drive a more effective cost per hire and incorporate a better candidate experience. Highlights of Achievements:

● Successfully launched two new clients with targeted media plans, coming in under budget

● Took over employer branding and recruiting solution needs for several legacy, global clients

● Created and executed on demand unique recruiting plans for hard to fill roles, saving clients substantial revenue and decreasing time to fill

● Developed, presented and executed targeted Employer Brand advertising campaigns incorporating outdoor, print, digital and social components

● Supported US based team for sales, issue resolution, media negotiations and buys, trained and streamlined existing processes

Digital Recruiting Manager, Digital Marketing Team, April 2011 – September 2013 MANPOWERGROUP

In this role I directed ManpowerGroup’s Recruiting Strategy for all North American brands and led the development of the Candidate Marketing practice while managing a multi-million-dollar budget. I collaborated and recommended digital strategy across all lines of business for all North America. In this role I delivered strategic recruiting expertise and provided recommendations and solutions support to the business leveraging social media networks and specialized recruiting plans and programs. Highlights of Achievements:

● Built strong, collaborative relationships with client delivery to move digital strategy forward

● Reduced external job board spend by 25% in first year, with continued yearly spend reductions

● Updated and optimized candidate facing brand messaging across business lines for all brands

● Developed and executed candidate attraction programs, including job advertising, SEO, SEM and CPC strategies

● Realized more than 20% reduction in job board spend during contract negotiations for 2013 Digital Recruitment Strategy, Recruiting Excellence Team, January 2010 – April 2011 MANPOWER & MANPOWER PROFESSIONAL

In this role, I took over management of all national external recruiting resources by creating collaborative partnerships with media vendors to optimize candidate engagement and improve results while reducing overall costs.

Key Accomplishments:

● Built strong relationships with vendors to move overall business strategy forward

● Integrated and went live with search engine optimization for all ManpowerGroup jobs

● Coordinated, developed and executed on going recruiter training sessions

● Integrated Social Media tools sending jobs to Facebook, LinkedIn and Twitter

● Integrated and worked with multiple job board aggregators for all jobs and managed CPC budget for both US and Canada

Recruiting & Internet Strategy Professional, May 2008- January 2009 MANPOWER BUSINESS SOLUTIONS

In this role, I drove the development, execution, communication and training of projects to streamline and innovate Manpower North America’s Internet presence, positioning and utilization. Highlights of Role and Achievements:

● Documented and surveyed all internet related issues including job board relationships and contracts

● Provided Internal education on policies, procedures and usage of media

● Reviewed brand presence in the internet marketplace, provided education on best practices

● Sourcing strategy creation, innovation in internet sourcing

● Developed comprehensive strategic sourcing plans specific to skill set, client and location

● Provided subject matter expertise for new systems and for on-going improvements to existing modules

● Partnered across all lines of business on new and current client recruitment strategy, presentation, and workforce solutions

● Conducted and presented targeted candidate market analysis Operations Manager, Fresh & Easy Account, September 2007 – April 2008 SPHERION

Senior Recruiter, Fresh & Easy Account, April 2007 – September 2007 SPHERION

Employment Specialist, Hewitt and Fresh & Easy Accounts, June 2006 – April 2007 SPHERION

Additional Skills:

Microsoft (Excel, Outlook, PowerPoint, Word) Google Analytics Google Apps (Docs, Sheets, Slides) SmartSheet Slack Asana Social Media Management (Facebook, Twitter, Instagram, Pinterest) HootSuite Content Development Market Research TalentNeuron Emsi SEO CPC Campaign Optimization Various ATS

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