Suzette Seda Shuffler

** ***** **** **** ******: 609-***-****

Ewing, NJ 08638 email: adf4gw@r.postjobfree.com

“If you can dream it, you can do it.”

— Walt Disney —

Professional Profile

Client Servicing Account Management Event Planning

Accomplished marketing and communications professional with experience in the corporate sector in areas of advertising, promotions, sales, key account management, marketing communications, event management and client servicing. Strong ability to leverage the appropriate channels and build relationships from all levels of an organization to create marketing strategies, campaigns and brand awareness programs that increase organizational revenue. Recognized for innovative brand repositioning, managing demanding media relations efforts, overhauling internal processes, and planning and executing successful large-scale events.

Strong understanding of strategic communications planning, marketing, lead generation and creative process. Proven ability to balance priorities, meet tight deadlines, and deliver exceptional results through project management. Known for thriving in dynamic, high-pressure environments. Outstanding written, presentation and leadership skills. Recognized by peers and mentors as warm, friendly, easy-going, cooperative, spontaneous, and intuitive with the capacity to work well and multitask within fiercely competitive situations.

nMarketing and Brand Development

nDigital Marketing and Trends

nBudgeting

nMarket Planning

nAdvertising Concepts

nMedia Management

nMarket Research

nProduct Positioning

nEvents & Trade Shows

nCorporate Communications

nSocial Media

nPromotions & Presentations

nReport Preparation

nLeadership

Professional Experiences

NJ DEPARTMENT OF HUMAN SERVICES, DIVISION OF AGING SERVICES: Hamilton, NJ October, 2019 to Present

Administrative Assistant V

Processed and approved applications for NJ’s senior citizens to help them obtain assistance with Medicare Part B coverage

nResponsible to process renewal applications and communicate with candidates regarding any additional information needed to complete the applications.

nProvide advice/counsel; exercise discretion in administrative policy interpretation; resolve a wide variety of operational problems requiring sound judgment; act as the liaison between work unit and external units; recommend exceptions to administrative policies that are subject to review.

nAccount Facing/Evaluated applications to ensure that candidates meet all State’s requirements and then either approved or denied the application.

nInterval part in ensuring applicants are processed on time so that the department milestones are achieved.

nAnnotated the applicant’s annual submissions for renewal and recorded the necessary fiscal information in the operating system.

ON CAMPUS MARKETING: Ewing, NJ October, 2005 to October, 2019

Client Relations Manager

Lead the development and management of integrated marketing programs with the purpose of educating the market, generating new sales leads, and raising brand awareness for campus ready merchandizing products for Colleges and Universities.

nEnhanced business for the organization and carried out seamless marketing activities to achieve the assigned targets for Linens, Care Packages, Computer Back-up Software and Diploma Frames for graduates.

nWorked closely with key clients –over 125 campuses, while providing them with technical support, help them develop funding through “direct mail advertising

nManage corporate marketing and communications functions including designing flyers and marketing materials and website content.

nSupport and attended brand amplification activities including experiential & media events, trade shows, events, real-time marketing opportunities.

nAct as liaison, handle key accounts including 125 Campuses and manage 1-4 fundraising programs for them throughout the year.

THE TRENTONIAN NEWSPAPER: Trenton, NJ July, 2001 to October, 2005

Promotions Manager

Coordinated with senior managers and ensured successful implementation of marketing plans for the company promotions to meet sales goals. Conceived various topical and tactical marketing initiatives to meet the different business challenges.

nFormulated and devised plans to conduct market study, surveys and research to boost sales campaigns and promotions

nCollaborated with the Advertising Department and Circulation Director to create promotions for the newspaper, organize annual events and over-see reader contests.

nPrepared strong and reliable MIS reports for facilitating the decision making process and liaison with Management for innovative market penetration.

nDeveloped and expanded the paper’s partnership with vendors such as the Sovereign Bank Arena and Wachovia Center by creating a two-year marketing strategy which branded local events by connecting readers with advertisers.

nKey role in growth of circulation through promotions and local events.

Education

Bachelor of Science in Communications

The College of New Jersey, Ewing, NJ, 3.5 GPA

Professional Membership

National Association of College and University Residence Halls (NACURH)

Technical and Software

Microsoft, Excel, Page Maker, Basecamp operating System and Siebel/Quest Operating Systems.

Contact this candidate