Digital Project Manager

DAVID T. SHIN **** **th Ave #*C, New York, NY ****6 • 813-***-**** • ***********@*****.***

PROFESSIONAL SUMMARY

David Shin is a creative and intuitive professional with experience in developing ad concepts, managing client relationships, and optimizing project performance. His unique background in cinematography and film production allows him to introduce interesting ideas into the mix. He is a dynamic entrepreneur who utilizes his background to design and execute solutions, while creating marketing materials that convey value for clients.

WORK EXPERIENCE

WebMD, New York, NY

Digital Program Manager

●Coordinate and execute campaigns end to end across all offerings (Email, Direct Mail, Web)

●Manage a team of analysts to deliver reports on a regular basis and function as a liaison between clients and all other branches

●Assist in developing revenue growth strategies and new product launches

●Prioritize deliverables/expectations across a wide array of clients and be the force to guide all projects to completion

●Lead kickoff calls and function as the sole contact between clients and tech teams

Accenture, New York, NY

Project Manager, Pfizer, Feb 2016 – Feb 2019

●Manage a team of operation developers to actively achieve goals set out by clients and represent the team for all campaign related discussions

●Interact with clients to keep deadlines in check, brand campaigns are kept consistent amongst various creative agencies, and explore new options

●Perform a data-driven deep dive to analyze the current trends of all tactics for the purpose of creating future targeted campaigns.

●Strategize on how to drive traffic using a combination of email automation, segmentation plans, and creative content

Asset TV, New York, NY

Marketing and Operations Associate, Apr 2015 – Jul 2015

●Lead initiatives in improving e-mail open rates, maintaining a database of contacts, and customizing campaigns for mobile compatibility

●Create brand strategies to create a single company voice that translates over to a single style for sales materials

●Engage with clients to further present new options, help facilitate sales, and act as the company’s representative

EmergingMed, New York, NY

Marketing Associate, Jun 2013 – Nov 2014

●Manage and optimize campaign performance for leading client programs at EmergingMed, a specialty firm dedicated to creating seamless connection between patients, clinical trials and physicians.

●Collaborate directly with EmergingMed’s CEO Courtney Hudson to assess strategic steps for top accounts, such as Livestrong, Bayer and Alzheimer’s Associations.

Mustache Agency, New York, NY

Associate, Dec 2012 – Feb 2013

●Conducted marketplace research for client portfolio, examining target audience, product impact and consumer perception, to help drive brand initiatives.

●Participated in specialized taskforce conducting client “think tank” sessions, dedicated to developing positioning, creative design and overall marketing campaign strategy.

EDUCATION

New York University, New York, NY

Bachelor of Fine Arts Degree in Film • Minor in Business of Media, Entertainment and Technology • Received Dec 2012

AREAS OF EXPERTISE

Project Management, Campaign Optimization, Web Development, Image Modification, Film Production & Cinematography, and Organizational & Communication Skills.

Technical Skills Javascript, CSS, HTML, Microsoft Visual Studio, Drupal, Orchard, WordPress, Marketo, Siebel, Salesforce, Excel

Editing Tools ProTools, Final Cut Pro, Adobe Premier

Design Software Photoshop, InDesign, Illustrator

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