E-commerce Director/ f Designer

Jake Vernon Peak

Los Angeles, CA ***** 646-***-**** *********@*****.*** www.linkedin.com/in/jakepeak/ Fashion Designer with refined skill at launching Direct To Consumer brands. My design process infuses worldly vintage craftsmanship with modern technical applications and silhouettes. EXPERTISE

Contemporary Fashion Designer passionate about: Streetwear, Womens Dresses, Menswear, and Gender-Neutral Clothing. I have a global network of trusted vendors, manufacturers, & mills that I've done business with for over 10 years now. EDUCATION Fashion Institute of Technology, New York, NY 3.8 GPA Bachelor of Fine Arts, Fashion Design Major 2010 EXPERIENCE

Perfect Number, Senior Designer 06/19– Present

• Helped brand connect to culture, define key items, gain social momentum. Responsible for designing seasonal collections Sourcing, Production, & branded E-Commerce initiatives for Womens Bridge / Contemporary Streetwear Label. Made in LA. Nism/Sins of War, Creative Director

09/18– Present

• Executed Design, Sourcing, Production, & E-Commerce for International Men’s/Unisex Elevated Streetwear Contemporary Label in Partnership with New Fashion Collective NISM for Spring 2020 launch. Product is made in China. Designed in LA. Frilly.com, Design Director

11/18– 12/19

• In Charge of revamping design direction for all forthcoming lines.

• Designed Special Capsule collections + Collaborations with talent. Secured new e-commerce partnerships and retailer rollouts

• Contemporary Bridge Womenswear with a bespoke made to measure customization element Zensai Collection, Senior Contemporary Street Designer 04/18– 04/19

• Project management, with demonstrated ability to successfully manage multiple projects from conception to completion

• A strong understanding of brand development and multichannel marketing concepts and a strong focus as a digital strategist focusing on marketing campaigns for small business clients.

• Utilized various methods and platforms including web analytics, lead generation/landing page design, social media strategy, email marketing, video, blogging, and podcasting.

The Number J, Design Director

11/17– 06/18

• Designed, Sourced, Produced, & Launched an International Women’s Luxury Label in Partnership with the H-Collective Studio for September NYFW Spring 2019 Collections

Poetic Justice Jeans, Senior Designer

11/16– 08/18

• Revamped “outdated” denim line for Plus & curvy women while introducing new concepts to reach target market to grow ecommerce

• Provided direction for seasonal trends, themes, colors, and styling for the contemporary woman’s E-boutique market

• Tripled average transaction size and grew overall revenue by 300% in one year by launching strategically layered wardrobe staples that normalized multi-style purchases

• Researched and applied RTW and active trends into fashion forward denim, functional designs tailored to movement and ethically minded curvy consumers

Marna Ro, Senior Contemporary Designer

11/15– 12/16

• Created key sales merchandise to raise revenue and emphasized seasonal merchandising in new colorways/fabrics for reorders

• Designed Marna Ro Fall 16-Spr 18. Unisex collection for International Retailers, Specialty boutiques, & E-Commerce in all product classifications: knits, wovens, bottoms, denim and outerwear. Sold to global high fashion stores LUISA VIAROMA, YOOX, SSENCE, PLEASE DO NOT ENTER, and H LORENZO

• Executed the creative direction, marketing roll outs, in house design, overseas production, tech packs, fit meetings, investor/owner proposals

• Pitched and secured new wholesale accounts and oversaw vendor relations in all design/production capacities

• Worked closely with technical design team to revise and develop fit Meryl Diamond Ltd. Apparel, Associate Designer

09/11– 10/14

• Contributed to tech design + design development/execution of (3) Licensed Brands for QVC: LOGO by Lori Goldstein, George Simonton, and Clinton Kelly. Prepared trend, color, moodboards, and design presentations for buyers/sales of high volume product

• Created quick hand sketches, tech packs; technical sketches, embroidery layouts, color call outs, and coordinated fabric sourcing

• Developed a stretch “reprieve” knit fabric with a mill in China that is widely used in the industry. A great value stretch jersey under $3.00

• Initiated and introduced natural, organic, and sustainable yarns with excellent thermal properties including silk, silver, copper, bamboo, 28gauge merino wool, organic cotton, and Egyptian linen that resulted in higher sales.

• Supported design team and creative visionary for signature brands to profit in excess of $50 million wholesale annually Michael Kors, Assistant Designer 04/09– 06/10

• Responsible for prepwork in the process of collection design, coordinating the team, vintage research, trends, inspo-boards, color cards, fabrics, and prints

• Designed and drafted artwork, trim, embellishments, layouts, and embroidery patterns to create a unique collection Core Competencies

Adobe Suite, Couture Embellishments/Finishes, Pattern Making, Pitching Investors/Buyers/Retailers, Techs/Specs Packs, Draping, Tailoring Production & Sourcing.

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