Sales Manager

Gabrielle D’Ottaviano

Philadelphia, PA *********.**********@*****.*** 215-***-****

PROFESSIONAL EXPERIENCE:

Alcon

Account Manager, Vision Care, Los Angeles, CA January 2020 - Present

Develop and execute a strategic business plan in territory of 100+ Strategic and Independent Eye Care Professionals (ECPs) to increase total revenue and promoted product sales. Provide general product and technical consultation to doctors on the appropriate use of a full portfolio of products. Conduct total office sales calls to ensure all account needs are met and all key contacts are influenced. Serve as a consultative partner and help accounts leverage current marketing promotions to grow their own business.

District leader in new MARLO program installs in Q2 2020

Essilor of America

Brand Sales Consultant, Los Angeles, CA December 2017 – January 2020

Cultivated relationships with 300+ Independent Eye Care Professionals (ECPs) to grow premium branded products. Determined unique customer needs, positioned products and marketing promotions to effectively drive growth and profitability. Demonstrated a working knowledge of all lens technologies to educate ECPs on product superiority, effectiveness, and patient benefits. Leveraged a competitive understanding of industry trends and sales strategies to

build loyalty.

Assigned expanded territory within first year

Ranked #1 in the West Region for Transitions lens sales at 109.5% in 2019

Contracted 25 new Essilor Expert accounts in 2018, against a baseline of 15

Aramark Uniform Services

District Manager, Los Angeles, CA September 2015 - December 2017

Managed $5 million in revenue of 700+ accounts varying in size and industry. Trained and developed a team of 9 union Route Sales Representatives to achieve individual and district growth goals. Managed relationships with key accounts to identify growth opportunities, and present new products or services as solutions for clients’ changing business needs. Successfully negotiated pricing contracts, term renewal agreements, and legal settlements.

Tasked with turning around poor performing districts

Dramatically increased Key Performance Indicators (2017): Retention from 84% to 95%, Renewal Attainment from 80% to 93%, Base Business Sales Growth from 1% to 5%

Honored as a High Potential Candidate, due to consistent high performance in challenging territories

Trained new District Managers and mentored oncoming Accelerate to Leadership candidates

Associate District Manager, Cherry Hill, NJ August 2014 - September 2015

Oversaw redress initiatives on National and Key accounts, coached low performing Representatives and assumed District Manager responsibilities of open territories. Selected for the Accelerate to Leadership Program, August 2014.

Integral in developing new category rate increase that was later implemented nationally to increase category sales at an average of 5%

Implemented targeted promotional campaigns to bring routes with no Direct Sales to an average of $75 weekly

Trained and implemented best practices and SOPs at other Market Centers

SEI, Global Institutional Group

Marketing Intern, Oaks, PA June 2013 - August 2013

Executed direct email marketing campaigns that successfully engaged 75 new accounts, supported the creation and execution of a sponsored webinar, managed Customer Relationship Management program.

The Princeton Review

Campus Representative, State College, PA January 2012 - December 2013

Increased recognition and sales through targeted advertising and building relationships with student groups and advisors.

EDUCATION:

The Pennsylvania State University, University Park, PA

Bachelor of Science in Marketing, Minors in Psychology and International Business, May 2014

International Studies Institute at Palazzo Rucellai, Florence, Italy

Coursework in Supply Chain Management, Summer 2012

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