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Manager Customer Care

Abu Dhabi, United Arab Emirates
July 27, 2020

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Sultan Ali Ahmed Al-Assiri

Mobile: 050******* DOB: Jan 1st, 1976

P.O. Box: 2253, Abu Dhabi UAE Marital Status: Married with kids Nationality: Emirati with a Family book Experience: 18 years E-mail:


Certified Purchasing and Procurement Manager CPP, CPPM (APS-USA) Dubai, UAE 2018 Certified Finance Manager CFM (ICCU-USA) Dubai, UAE 2014 MBA GPA 3.71 with an Honor- CUD Dubai, UAE 2013

Bachelor of Computer Science and Information Systems-AU Washington DC USA 2001 P ROFESSIONAL E XPERIENCE

JOB indicators

• Procurement and planning

• Customer care and retail focused

• Auditor and policy orientated

• Corporate banking, strategic and planning.

• Retail banking strategic and sales

• Business continuance and sustainability.

• Government communication and build an excellent relationship with large corporate companies

• Revenue growth, excellent Assets, Liability portfolio and Client satisfaction

• Develop my career road and educate the teams

AD Media Abu Dhabi, UAE Marsh 2019- Present

Director of Procurement

• Spread concept of tolerance and happiness, create staff and customer satisfaction ratios

• Establish procurement plan for the corporation (ratios, strategic, agreements and contracts)

• Develop the organizational structure and functional structure.

• Assess and update the policies, procedures and authority matrix to be complained with the laws and regulations and create a user manual for the department.

• Review the workflows and processes to ensure smooth coordination and communication with other departments / divisions.

• Create compliance and financial control with rationalization of expenses in the corporation

• Address Audit observation and problem solving

• questionnaires development and projects automation to improve the indicators

• Ensure the store’s and gifts inventory and awareness of consumption use

• Evaluate the efficiency and effectiveness of the procurement operations Al Hilal Bank Abu Dhabi, UAE March 2008-2019

VP Head of Mid Corporate Banking WBG

• Portfolio 4B Asset, 1B Liability and 120 Accounts

• Managing teams of relationship and ensuring stable and sustainable growth in existing corporate lending portfolio and marketing of new corporate relationships.

• Assisting my superiors in planning and implementation of strategy in line with Bank’s policy. Objectives to develop a business-oriented culture in the department.

• Leading, motivating, supervising and controlling the team towards achieving the bank’s growth targets through strategic penetration in to the target markets / sectors.

• Ensure that relationship plans for each client are in place in accordance with their financial standing,

• Enthusiastic, friendly, motivated, good team leader

• Ability to adapt creatively and changes.

• Knowledge of corporate financing including working capital / project financing and real estate financing.

• Knowledge of treasury products

• Provided banking solutions and advisory services to customers AVP Government Relations Government Banking WBG

• Portfolio 12B Liability and 45 Accounts

• Develop and implement effective sales strategies and action plans.

• Manage and grow government portfolios, maximizing customer coverage.

• Handling & developing full packages.

• Establish new relationship to increase the profitability of the portfolio.

• Worked with all Treasury team and the products (foreign exchanges, hedges, deposits, fund and sukuk)

• Monitor and control the portfolio and performance.

• Ensure the performance always meets the predefined targets, and proper communication to all related parties

• Develop marketing plan, maintain a calendar of marketing programs. Effectively manage marketing budget ensuring maximum business benefit from market investment.

• Interact with another group in the bank. Credit, operation, IT, Treasury and …ex for service delivery and MIS requirements.

• Provide prompt responses to all client queries, needs and high quality of client service by all team members. Finally, to ensure high quality stander of client satisfaction

• Set the overall staff appraisal standards

• To provide effective direction and leadership to team to ensure a high sense of team spirit, motivation and staff satisfaction.

• Plan and define the strategy to grow and expand the corporate and transaction banking business

• Advised clients on how to raise capital, invest cash surplus and manage financial risks either by landing or raise Sukkuk

• Provided training, guidance and coaching to new employees

• To manage and maintain banks corporate relationship

• To continually increase the breadth of the portfolio by introducing fresh relationship Branch Manger

• Establish a new financial strategic plan with new ideas

• Establish marketing and advertising plans

• Make the budgeting and setup the organization structure

• Interview and hirers employees

• Organizing Events for high net worth people

Commercial Bank of Dubai Abu Dhabi, UA June2006-March 2008(2Y) Branch Manager

• Managing, marketing and dealing with high net worth, corporate, and government companies for Asset and liability

• To meet the banks service level agreement (SLA) and maintain the bank high quality image

• Managing out sales and small market staffs

• Coaching, motivating staff and developing a professional environment

• To add value to our customers and their financial needs Investment experience

• Contribute in establishing a Sukkuk with AD finance department for long term investment.

• Contribute in establishing a local share fund dealing with Major local companies

• knowledge and experience of mutual funds with various underlying asset classes National Bank of Abu Dhabi, Abu Dhabi UAE March2002-June2006(4Y) Branch Manger

• Emirates Palace Hotel branch manager in Abu Dhabi.

• Marketing different products and targeting companies and VIP clientele through cross selling

• Knowledge in all the below tasks and duties (Teller, CSR, CCO, CCS, and PCO) Customer Service Supervisor

• Assist CSM and supports CSR, CSO and OAO in front line area

• Provide full range of banking products/services offered by the bank

• Approve all related to Debit Cards and Cheque Book issuance

• Approve all transactions related to all type of accounts

• Process and review all Fixed Deposits in all currencies Customer Service Officer

• marketing all types of bank’s products/services

• Custodian of cheque, undelivered cheque books, Debit/Credit Cards, Stop Payments, Signature, and other transactions in accordance with the Bank’s manual


• Dealing with all kinds of software and applications n the organization

• Final check on new internal or external application for the organization

• Auditing all kind of systems and electronic transactions in the organization

• Auditing all kind of Credit and Operation transactions in different departments in the bank.

• Limitation the errors and risk in the organization. E-channel

• Handling and solving complaints and suggestions through the E-channels

• Selling and Marketing bank products through E-channels

• Explain the benefit of these products - how it makes transaction easier (to do all customer service officer duties by e- mails and through the website)


• Strong Leadership and Management Skills

• An Approachable character with high level of interpersonal skills

• Career motivated in order to meet both professional and personal objectives

• An accomplished planner, organizer and problem solver

• Creative Skills with high energy levels and dynamic thinking

• Fluent in spoken and written Arabic and English

• Excellent computer skills

• Excellent communication with all range of customers and staffs

• Team player and leader committed to delivering quality results and exceeding expectations T RAINING

Banking Operations & Accounting

• 50 academic hours of training program

• Dealt with all aspect of the bank’s operation from the top management to the banker work sheet. Management

• 30 academic hours of training program

• Focused on dealing with staff and solve their problems

• Focused and dealt with rating customers’ satisfaction (make them satisfied and knowing what their needs are)

• Dealt with rating companies (which company has more benefits, which is best of the best) COURSES

• Candidate in tanning for CFA and IFQ 2010

• Certificate in corporate finance 2009

• Islamic flowchart and produced 2008

• Basic Finance for All Analyzing Banks Financial Statement 2004

• Anti-money laundering can regulations and best practices 2004

• Customer relationship Manager & Time Management 2004

• Structured Products advance 2004

• Computer Crimes and Security System 2003

• Effective Decision-Making Techniques 2002

• Economics for Bankers 2002


To be provide upon request

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