Digital Marketing Software

Location:

Posted:

July 23, 2020

Resume:

William SerGio, Senior Full Stack Software Engineer My success in software got me listed in the real Marquis

Who's Who in America & Who’s Who in Advertising. They only list world famous individuals who are officially recognized worldwide for their success.

SerGio & Mickey Rooney SerGio & Jay Leno

Wrote iPhone, Android & Desktop AI Apps for: American Red Cross, Quicken, SONY Pictures, Paramount, American Express, Toshiba, Yamaha, Budweiser, AT&T, Wells Fargo, Bank of America, Microsoft, et al.

Responsible for translating business requirements of American Red Cross into effective mobile user interfaces & experience.

Wrote Microsoft’s C++ Live Search Club Toolbar when I was Director of Live Search Software Development & Marketing at Microsoft.

iPhone (Objective C, Swift, React Native) Android (C++, Java, Kotlin)

Hybrid Mobile Apps using Angular 9 & ALL of these other frameworks:

- React Native

- Intel XDK

- Kendo UI

Ionic

- Expert in WebRTC

- Google VR SDK

- Trigger.IO

- Xamarin

Flutter

- CefSharp C++ / C#

- NativeScript

- Swift, Kotlin

- Sencha Touch

iOS ARKit

- Microsoft webView2

Accomplishments

Created SwipeClouds® the World’s Leading Angular Mobile Framework. http://www.SwipeClouds.com/

CodeProject. See My Articles & Ratings for My Source Code: Code Rating: 4.98 out of 5.

http://www.codeproject.com/script/Articles/MemberArticles.aspx?amid=53972

Wrote part of source code for BOTH AVID and Media 100

Non-Linear Video Editing Systems. I wrote Closed Captioning on Line 21. Wrote DirectShow RTSP Filters for Streaming Video.

Popular Award-Winning Utility Boost Speed of ANY Net Connection up to 3,000 times FASTER.

Won First Prize for My Angular Shopping Cart - Best Web Dev Article of 2015

https://www.codeproject.com/Articles/881354/Angular-Shopping-Cart-for-Affiliate-Marketing-Angu

Angular 8 & Fabric.js for Mobile Phones - An ImageMap & Animation Editor & Virtual Designer

https://www.codeproject.com/Articles/593037/Angular-8-Fabric-js-for-Mobile-Phones-An-ImageMap

Angular Mobile Apps for iPhone & Android- NO React Native, NO Ionic. Works in Smart TV Sets:

https://www.codeproject.com/Articles/1175045/Angular-Mobile-Apps-SwipeClouds-Framework-NO-Ionic

MySpace.com. I was Director of Software Development & Viral Marketing at MySpace.com.

Microsoft Corporation. I was Director Live Search Software Development & Marketing.

Johnson & Johnson. Wrote Regex Conversions for ICD9 to ICD10 with HIPAA Compliance.

Abbott Laboratories. Wrote C++ Near Filed Communication (NFC) for Embedded Diabetic Sensor.

Franklin Templeton. Wrote their Trading Software & wrote Allocation Algorithms for large hedge funds.

Mellon Bank. Wrote Predictive Algorithms for Private Hedge Funds with over $2 billion.

AyZoo®. Wrote my own P2P File Sharing Software that was much better than Napster and Kazaa.

Universal Studios. Director of Special Video Projects that WON 1st Prize in Microsoft contest.

Pepsi-Cola. Director Project Security for Pepsi-Cola’s Play for a Billion Contest.

Wrote E-Mail Magnet®. The bulk Mailer used by major spammers. Sends 4.5 million emails an hour.

Wrote 76 Educational Software Games I sold on a Television Infomercial that I also wrote, produced, directed and own called Educate America Today, starring my old friend, the late actor, Bill Bixby. My infomercial and software I own pulled $76 in sales for every $1 of TV time I bought and grossed for me $486 MILLION in sales in its first year alone.

Watch my infomercial selling my educational software: Educate America Today

Education

Cooper Union, New York City, New York. B.S. Degree in Physics and Business Administration.

GPA 4.0, Straight "A" average for 4 years! Achieved Perfect Scores on SAT & MCAT exams

Mount Sinai Medical School, NYC, NY. Masters’ Degree in Medical Sciences & Statistics.

Won prestigious Walter Annenberg Medicine Scholarship Highest Scholastic Academic Achievement.

Perfect Scores on Part I, II & III of the National Boards in Medicine.

Scripps Institution of Oceanography, LaJolla, CA. Post-graduate work under Dr. Ken Nealson in Statistical Models, Analysis, Applied Math, & Statistical Hypothesis Testing for Medical Studies & genetic engineering. I genetically engineered marine bacteria to produce colored light for U.S. Navy.

Navy & I am the inventor of those famous “Green Glow Necklaces®” you’ve seen at concerts.

iPhone

Yrs.

First

Used

Last

Used

Android

Yrs.

First

Used

Last

Used

Mobile

Yrs.

First

Used

Last

Used

Objective-C

1984

2020

Android Studio

2013

2020

Xamarin

2013

2020

XCODE

2003

2020

JAVA

1996

2020

React Native

2015

2020

Swift

2014

2020

Kotlin

2011

2020

Ionic, React.js

2013

2020

ARKit

2017

2020

C/C++

1984

2020

PhoneGap

2010

2020

C# .NET

Yrs.

First

Used

Last

Used

Angular

Yrs.

First

Used

Last

Used

Databases

Yrs.

First

Used

Last

Used

Visual Studio

1997

2020

JavaScript

1995

2020

SQL Server

1989

2020

C# .NET

2002

2020

Angular 2-10

2009

2020

MySQL

1995

2020

.Net Core

2017

2020

Vue.js, Fabric.js

2014

2020

MongoDB

2013

2020

Entity Framework

2008

2020

JSON and XML

2002

2020

PostgreSQL

1995

2020

WCF / REST

2005

2020

HTML, HTML5

1995

2020

GraphDB

2015

2020

AZURE & AWS

2009

2020

Node.js

2010

2020

Visual FoxPro

1984

2020

Other

Yrs.

First

Used

Last

Used

IDEs

Yrs.

First

Used

Last

Used

Products

Yrs.

First

Used

Last

Used

Docker

2014

2020

VS Code

2015

2020

Magento

2014

2020

Microservices

2012

2020

Visual Studio

1997

2020

WordPress

2003

2020

Swagger

2010

2020

XCODE

2003

2020

ArcGIS Server

1997

2020

Spring .Net

2012

2020

Eclipse

2004

2020

PHP

2000

2020

Python

1995

2020

Android Studio

2013

2020

Cold Fusion

1995

2020

Work History

NTTDATA, Inc.

Senior Software Engineer, Remote 9/2019 – 7/2020

Wrote Custom C++/C# CefSharp Chrome Browser. NSIS Installer for Artificial Intelligence (AI) App.

Wrote Node.js servers parsing documents with Python for importing into GraphDB AI Algorithms.

Wrote Angular Desktop Apps. Modified CefSharp C++ to run <webview> tags in separate processes.

WebRTC, Azure, Node.js, AWS, Python 3, GraphDB, MongoDB, Anaconda, Python, RabbitMQ, VOIP, ServiceNow,

Elasticsearch, multiple large-scale team projects, Agile, continuous integration & delivery (CI/CD) pipeline on AWS.

American Red Cross

Senior Full Stack Software Engineer, Remote 4/2018 – 6/2019

Wrote an AI algorithm to re-program their Apheresis machine setup time between patients from 2 hours to less than 30 seconds with greater accuracy than a human can do it increasing their profits.

Wrote over 100 Native iPhone (Objective C, Swift, ARKit) Apps & Android (Java, C++, Kotlin) Apps.

Responsible for translating business requirements of American Red Cross into effective web & mobile solutions, designing mobile user interfaces, building websites, enhancing web/mobile experience.

Wrote C# (MVC 4, MVC 5) ASP .NET & CORE Apps (with Entity Framework and APIs (Async-Await).

Wrote C# .NET Angular 8 Drawing App to draw donation sites, Node.js, Entity Framework & Azure

Wrote Mobile Apps: React Native, Xamarin, Flutter. Android Apps using Java, Kotlin, RxJava2.

Wrote BlockChain App for tracking blood donations that incorporated Microsoft & AWS AI Services.

Wrote Angular Security & Tracking App CEO of the Red Cross said was the big hit of the convention.

Developed Dynamic Speech-Enabled IVR Apps, Hosting Environments, Data Modeling, APIs, Tested React Native vs. other Frameworks, Worked with Workday. Create Zoom knockoff with WebRTC.

Used JsSIP, and other WebRTC libraries, and IP, TCP, UDP, RTP, RTCP, SIP, etc.

USED: Flutter, VoiceXML, GRXML, Node.js, C# MVC (4&5), .Net Core, EntityFramework, WebRTC .NET, Angular 6-8, Swift, Java, ARKit, Vue.js, Python 3.7, WCF, .NET Forms, WPF, Azure Service Bus. NoSQL: GraphDB, MongoDB, Task Parallel Library (TPL), Web Workers, Microservices.

Python AI Tools, Profiling Tools: dotTrace, ReSharper, CLR Profiler, RxJava2 (Java 7),

Wrote iPhone & Android Apps with Internet Protocol Television (IPTV), Xamarin Apps.

Design My Exterior, Inc.

Director of Software Development & Marketing, Ft. Lauderdale, FL 10/2017 – 4/2018

Wrote C# (MVC 4, MVC 5) ASP .NET Apps Native iPhone (Objective C, Swift) Apps and Native Android (Java, C++, Kotlin) Apps. Also wrote React Native Apps for their clients.

Wrote Dynamic Speech-Enabled IVR Apps, Artificial Intelligence (AI) & Blockchain projects for clients.

Setup Microsoft Speech Server (MSS), Microsoft Speech Application Software Development Kit.

Wrote Xamarin, Ionic, Cordova, Angular & React Native Mobile Apps. Installed WordPress, LAMP.

USED: React.js & React Native, Objective C & Swift, Java, C/C++, Ionic, Cordova, IBM Ethereum, Azure, VoiceXML, MongoDB, WebRTC, PostgreSQL, MySQL, Python, Node.js, C# MVC, .Net Core, GRXML, EntityFramework, Spring .NET, Angular 6, Vue.js.

NBC Claim2Fame Television Series

Director of Software Development & Digital Marketing, Remote 6/2013 – 10/2017

Wrote C# (MVC 4) ASP .NET Agular Website for this television series with Entity Framework on Azure.

Wrote Mobile App for Musicians to perform live concerts & Stream Video in Real Time.

Developed DRM (digital rights management) for several video servers I wrote in C++.

Wrote Samsung Smart TV Apps for video rental (Angular, AWS S3 Cloud Services), Java, and C++)

Wrote Java & Object C WebRTC Video Broadcast Server allowing 100,000 people to watch live TV.

Wrote High Speed JSONP Server Handler to deliver Video TV Commercials to mobile phones.

Wrote Dynamic Speech-Enabled IVR Apps to take calls. Installed WordPress, Microservices

USED: C# .NET, Python, Java, Objective C, Samsung Smart TV API (Java & C++), WebRTC, Eclipse, Bootstrap, Angular, JQuery Mobile, Fabric.js, and Zepto.js & MongoDB. Created Virtual jqGrid, Node.js, Ionic, React.js & React Native, Vue.js

Design My Exterior, Inc.

Director of Software Development & Marketing, Ft. Lauderdale, FL 3/2013 – 6/2013

Built a custom HTML5 Bootstrap Fabric Editor & wrote an article on this project:

https://www.codeproject.com/Articles/593037/Angular-8-Fabric-js-for-Mobile-Phones-An-ImageMap

Setup DRM (Digital Rights Management) for Amazon S3 Video Rental System.

Setup Dynamics CRM Email Router, Amazon S3 Cloud Storage & Microsoft Azure for data servers.

Created multidimensional cubes using SSAS (SQL Server Analytical Services) OLAP (Creating Cubes).

XCODE, HTML5, Intel’s App FW, Angular JS, Bootstrap, Zepto.js, Nodejs, and MongoDB, IndexedDB.

Created Maps for Membership Display. Used: ArcGIS ESRI software, ArcGIS Server, SDE, AGOL

Installed Magento Sites, WordPress, Microservices. Responsible for keeping up with the latest versions of selected technologies such as Node.js, MarrionetteJS, NodeJS, RequireJS, BackboneJS, EmberJS, JavaScript, HTML5, Marionette.js and many others.

Objective C, JAVA, C/C++, NFC (Near Field Communications), Node.js, Coffee Scripts, SCRUM.

Wrote React & React Native Mobile Apps and Native Language (iPhone & Android) Apps for clients,

USED: Cordova/PhoneGap, WebRTC, AngularJS, MySQL, Bootstrap, MongoDB, PostgreSQL, Python

Ryder Systems

Project Lead on Every Project, Miami, FL 11/2012 – 3/2013

Designed & Built Ryder’s Customer Front Facing Portal in VB .NET. Web portal using custom JavaScript objects. Service-Oriented Architecture (SOA) Triggers, Cubes, OLTP, OLAP, Data Warehouse, Modeling, etc. Wrote custom DTS to transform AS400 to SQL Server. Wrote Java MicroStrategy reports. Wrote BlueZone C++ Installer. Wrote C++ App to Re-Program EPROM Chips for re-fueling.

Saved Ryder MILLIONS of Dollars a Year. Developed REMOTE Printer Management to customized settings remotely and manage 7,000 printers manage 7,000 remote printers located throughout World in numerous languages based on a Customer C Code Printer Driver I developed. Also developed security for printers to prevent copying of U.S. currency.

Mellon Financial Corporation

Senior Software Architect, Full Stack Developer, Project Lead Remote 8/2011 – 11/2012

Wrote Android & iPhone Near Filed Communication (NFC) Apps. Wrote Android, iPhone & BlackBerry to pay with credit cards with Radio Frequency Devices. Some projects under Agile.

Used: Eclipse, HTML5, JQuery for mobile, Objective C, IndexedDB, Mongo, HTML5, AngularJS

Wrote MVC 4 Educational Website for NYC Dept. of Education.

Abbott Laboratories. Wrote Java & C++ Near Filed Communication (NFC) for Embedded Diabetic Sensor to read sugar values using an Android (Java) & iPhone Mobile App.

Johnson & Johnson. ICD-9 & ICD-10, HIPPA, HL7 records - Wrote Regex for ICD9 & ICD10.

Wrote Camstar manufacturing controls for pharmaceutical company.

Wrote WPF Apps - MEF, MVVM, PRISM, Entity Framework, and Spring.Net as IoC container.

Wrote SQL tool to convert back and forth from SQL Compact Edition (SQL CE) to SQLServer.

Wrote MVVM compliant Silverlight Report Viewer. Behaviors, MEF, for multi-page .rdlc

Wrote Touch Screen Windows 7 Kiosk with in Silverlight. Wrote Custom BizTalk Adapters

Wrote Silverlight Geometry CAD Engine to layout Heating Elements.

Reason for Leaving: Successfully completed the projects I was hired to work on

Miami-Dade Police Department

Project Lead, Senior Full Stack Software Developer 4/2011 – 8/2011

Wrote ASP.NET MVC 3 Websites with AJAX & Telerik Controls. Setup servers Windows & LAMP.

Wrote 5 different Silverlight websites for Battered Women shelters to deal with their special needs.

Developed Security Features for Miami-Dade Police Dept. servers to monitor for attacks and intrusions.

Extracted, transformed, cleansed (ETL) Crimes Data from legacy to SQL Server & Oracle.

Wrote WPF Officer Desktop App & Databases. Used Telerik, Prism, MVVM, JSON.

Worked with PostgreSQL, Oracle, SQL Server: performance tuning. Used Agile on several projects.

Wrote Silverlight WCF Domestic Crimes App: MVVM, Entity Framework, CSLA, and Telerik.

Setup ArcGIS Server to display Battered Women Data geographically. Wrote T-SQL procedures for Graphical data displays of crime stats & Drill-Down Reports of crime data display on geo maps.

Wrote App Asterisk .NET library to interact Asterisk PBX Servers - FastAGI & Manager API with Mono.

Wrote C# Asterisk IAXClient library for eXchange (IAX) protocol to enable VoIP connections.

Ryder Systems

Project Lead, Senior Software Developer 4/2010 – 4/2011

Worked on various projects at Ryder as a vendor including:

WPF Windows 7 Touch Screen CRM Kiosk. Wrote slick WPF Kiosk using MEF, MVVM.

Wrote WCF web service to synchronize data using Microsoft Sync Framework.

BlueZone C# Wrapper for Vista & Windows 7. Used: C#, NSIS. Scripted & automated Excel reports with Microsoft Reports (SQL 2008 R2 Server Reports). USED: Power Pivot and wrote and designed all the backend Business Intelligence (BI) Model including all SQL, T-SQL, Triggers, Procedures, Cubes, OLTP, OLAP, and analysis. Also wrote custom WPF printing control and installer using NSIS, Agile/Scrum methodology.

MadScan, Inc.

Senior Software Architect, Project Lead (full-time employee) 7/2009 – 4/2010

Wrote ArcGIS viewer in Flex. Also designed & built a Large Scale, Multi-Tiered Silverlight Web Site with Service-Oriented Architecture (SOA) to integrate financial apps. Designed Business Intelligence (BI).

Visual FoxPro FLL Libraries for Stock Indicators.

Used Bayesian regularization with a Dirichlet over model parameters to determine learned model structures for Black Boxes I wrote and mapped NODE TRAFFIC for N.Y. Stock Exchange to allow earlier bids.

Wrote extended Stored Procedures in C++ for Bollinger Bands & 60 financial indicators.

Wrote custom scripting language using R-Language for users to create their own indicators.

Wrote WebSocket Server with COMET AJAX that pushes stock alerts to 100,000 browsers using Thread-Safe Pipe Stream. Wrote virtual JQuery Grid to display 100,000 rows of stock data in web page.

Phoenix Worldwide

Senior Software Architect, Project Manager (full-time employee) 11/2007 – 7/2009

Wrote DirectShow RTSP Filter for Police Cars to play video. Wrote C++ DirectShow RTSP Source Filter with real-time, Intelligent Video Analytics to handle RTSP from IP cameras and centralized servers. I designed video surveillance vehicles for Police cars. Wrote Video Software for iPhone & Android.

Camera Wall. Wrote C++ Multi-Threaded Camera Wall with Intelligent Video Analytics to handle 100 simultaneous IP and non-IP cameras without resorting to DirectShow.

Designed and developed Video Software for Police Departments & Military Surveillance Vehicles.

Worked on U.S. Army & NSA Sensitive Data Acquisition projects. Wrote proxy servers for U.S. Army for real-time security and monitoring of systems handling 10,000 unique data inputs per second.

Customized IVR (Interactive Voice Response- Asterisk® & VoiceXML. GRXML), Edge, and Focus.

Windows Mobile Apps with ESRI products such as ArcSDE, ArcIMS, ArcGIS Server.

Reason for Leaving: Company failed to get military contract, so programmers were laid off.

Microsoft

Director of Live Search Software Development & Marketing (full-time employee) 4/2007 – 11/2007

Wrote Microsoft’s C++ Live Search Club Toolbar. Built both the Front End and Back End of Microsoft’s Live Search Club Website. Did Digital Marketing for Microsoft’s Live Search Club Website.

Worked with Omniture founders, Josh James & John Pestana, to develop Behavioral Targeting System for using my background in Cognitive Psychology from Medical School and my work at Scripps Institution of Oceanography in Statistical Models. Managed 85 Russian Developers REMOTELY from my home in Miami for $200 MILLION Microsoft Dynamics Great Plains accounting project.

Smart Intranet, Inc.

Director of Software Development, CTO (full-time employee) 8/2004 – 4/2007

My clients included: Florida Power & Light (FPL), SONY, Quicken, American Express, Lucent, IBM, Toshiba, Paramount, Prodigy, Yamaha, Budweiser, AT&T, Bell South, Wells Fargo, and Bank of America.

McKesson, Inc. ($40 billion medical company).

oMyVoIP™. Wrote 8bit VoIP. C & C# .NET Mobile PDA medical devices.

oMedEye™. Wrote embedded software for 8-channel & designed. PSOS+ (embedded platform) in C.

Southern Wine & Spirits. ($9 billion a year). Designed & Built the company’s Sales Force Portal.

Pepsi-Cola Director of Project Security for Pepsi-Cola’s Play for a Billion Contest.

Universal Studios, Hollywood. Director of Special Video Project that WON 1st Prize.

Franklin Templeton. I wrote Franklin Templeton’s Trading Blotter in C# used for trading and setup Corticon Rules Engine for Allocation Algorithms for mutual funds and re-wrote their Chinese Walls.

Ryder, Inc. Designed & Built Ryder’s Customer Front Facing Portal in VB .NET. Wrote BlueZone C++ Installer to install remotely on 7,000 printers. Wrote Printer Driver, C++ to Re-Program EPROM Chips.

Abbott Pharmaceuticals. Project Lead. C/C++, ASP .NET, ASSEMBLER, Entity Framework. Wrote site for diabetes chip for Radio communication. Full 21 CFR Part 11 Compliance.

BriteStar, Inc. Project Lead & Project Manager ($2 billion a year telephone company). Designed & Built Web Portal. Installed Linux based Asterisk®, PBXi to forward calls to and from cell phones via VOIP over Internet with voicemail that saved millions of dollars a year.

Reason for Leaving: Owners of company began fighting and company was closed.

MySpace.com

Director of Software Development & Viral Marketing (full-time employee) 8/2003 – 8/2004

Worked with Tom Anderson & Aber Whitcomb to plan operations aligned to corporate initiatives.

Negotiated deal with Universal Studios & other companies that helped MySpace become successful.

Designed web-based applications on their Cold Fusion website & implemented viral marketing.

Designed Business Intelligence (BI) using SQL, T-SQL, Triggers, Procedures, Cubes, OLTP, OLAP.

Reason for Leaving: Family decided to stay in Miami, FL where our son was in school.

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