GRACE CHALHOUB

Communication and Brand Excellence Management

Current Location: Kuwait

Nationality: Lebanese

Education: Master’s Degree in Mass communication – Balamand University / Lebanon Languages: Arabic, English & French

Contact: aderyt@r.postjobfree.com / 009**-******** Objective:

With more than ten years of demonstrated success in improving the brand image of a firm, accomplished through planning, designing and implementing strategies, initiatives, creative campaigns and PR events, Core Responsibilities incur development, implementation and effective delivery of brand, CSR & Communication strategies at a group level. Professional Experience

Senior Communication & Brand Manager

Bensirri Agency – Kuwait

Sept 2018 – Dec 2019

Implements agreed communication strategies and tactics that support businesses and their objectives.

Provides communication consulting to key business partners, performs appropriate due diligence, assists in developing and delivering key messages applying communication standards and processes

Manages on-going relationships with key business partners and Senior Management to coordinate major communication activities and project deliverables

Establish the marketing brand plans for his/her product groups and submit to the General Manager for approval.

Work very closely with media agency for the implementation of media campaigns.

Distribute press releases and distribute client content

Initiate and implement public relations activities for his/her brands, leading the PR agency.

Secure national and international media coverage, Organize media roundtables & Media monitoring Public Relations Manager

TALKS International LLC – Oman

Feb 2016 – June 2018

Managing 8 accounts for leading companies in Oman such as, Khimji Ramdas, Mysk Hotel, Bank Sohar, Motorhomes TSC, ALARGAN International Real Estate Company- Tital Al Qurum, Oman Tourism College, Omran in addition to some projects like Intercontinental Muscat, EUROMENA Dialogue International Conference

Working with the owner on getting new clients and opening new opportunities for the agency

Responsible for managing group branding and ensure adherence to approved guidelines (Oversees/approves designs of any printed or digital material from a branding perspective. This includes stationery, promotional material like catalogues, brochures, flyers, etc.)

Establishes and controls budget for related work area, monitors budget and provides appropriate reports to Management for review.

Implementing CSR communication plan & continuously work towards improving the company’s image as a socially responsible organization

Maintain relationships with key social responsibility partners, acting as point of contact (where relevant) on communications-related issues and opportunities.

Planning and delivering the Internal and external communications, including media, PR and stakeholder communication

Event management planning & Execution

Build ongoing relationships with key stakeholders to gather intelligences and build awareness of overall context for communication.

Account & Media Relations Manager

Weber Shandwick- Kuwait

Oct. 2011- Dec. 2015

Act as main point of contact for day-to-day servicing and manage key accounts such as Jahra Road project, one of the biggest projects in Kuwait and the Middle East along to other clients such as McDonald’s, Diet Center, Children Hospital in Washington DC, PACE, Microsoft, Honeywell, Boing, Equate, Env, etc…

partners, including the fulfillment and reporting of contractual rights and benefits

Cultivate and maintain strong working relationships with key Partner contacts and other departments

Work with Partners to define metrics and reporting tools for auditing purposes.

Ensure that direct reports acquire the required skills and knowledge via access to appropriate learning and development programs.

Handling the marketing and PR activities

Making arrangements for incoming and outgoing visits

Assists with management of investment projects

Building media relationship in Kuwait and the region Chief Editor

Kalam Jad Magazine – Lebanon (Oct. 2010- Nov. 2012)

• Managing and leading debatable page in the magazine.

• Choosing the topics, writing and interview.

TV Reporter

ANB TV – Lebanon (Sept. 2009- June 2011)

• Reporting News

• Writing and editing the reports

• Conducting interviews

Skills & Strengths

- Relevant experience and appetite for digital marketing and product management

- Media Relation management

- CSR and Events planning & Execution

- Product affinity and identification

- Strong problem-solving skills and service orientation

- Evidence of ability to persuade and influence

- Excellent presentation and communication skills

- Very good MS-Office knowledge, especially Excel and PowerPoint

- Team player attitude

- Hands-on mentality in a very dynamic environment

- Highly analytical and creative skills

References are all available upon request.

Contact this candidate