Social Media Digital Marketing

Cebile Celestina Dube

No ** Healy Rd,

Bedfordview

Cell; 062*******

Email; **************@*****.***

Work History

Current; Social media manager and content creator.

Company; EsylifeSA

Duration; 03/02/2019 to date

Duties

Copywriting

Writing fresh, original, emotional, informative, concise, clean, compelling copy and proposals.

Revising, proofreading, and editing all copy and company communication

Creating affiliate content for all company communication in digital and print

Crafting new templates for various company profiles and media.

Writing product descriptions that are informative for the company online store.

Creating copy for all social media posts, advertisement

Maintaining consistent messaging across all company platforms.

Managing, updating and upgrading the website and social media content.

Translating strategic marketing initiatives into the informative copy.

Social Media Management

Developing and posting interactive content onto company social media profiles.

Capturing authentic photo and video content for social media.

Moderating all social media to ensure communities safety.

Developing a compelling organic online presence.

Creating traction online.

Planning and executing live social media events eg FB live.

Prospecting for new online content promotion opportunities.

Boosting reach and encouraging engagement.

Developing digital marketing strategy and execution.

Managing social media marketing campaigns.

Prospecting for new leads.

Content Creation and Management

Capturing authentic photo and video moments for social media.

Designing and execute content management calendars.

Generating, editing, publishing, and refreshing stale content

Developing user-centric messaging.

Developing and defining brand voice and image.

Distribution of content through various media.

Defining brand storytelling efforts.

Developing ready-to-use responses/templates.

Developing messaging for sales and sales enabled materials.

Aligning content goals with business goals.

Creating social media graphics and copy.

Leveraging content management systems.

Previous work; Freelance writer

Duration; 2015 to date

Duties; Researching, writing, editing, publishing ebooks and articles for clients.

Writing product descriptions.

Creating graphics and copy for social media.

Writing reviews for movies, venues, events etc.

Blogging

Writing opinion pieces.

Educational Qualification;

Digital Marketing; Shaw Academy (2018)

Languages and creative writing; UC Berkeley (2016)

Bcom Marketing Wits University (2014)

*References are available on request.

Contact this candidate