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Social Media Analyst

Location:
Marblehead, MA
Posted:
July 16, 2020

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Resume:

DAVID H. HYBELS

617-***-****, @dhybels

OBJECTIVE

Systems thinker seeking development position with innovative disruptor technology firm to unlock positive profit outcomes via authentic digital content, innovation and insight.

HIGHLIGHTS

·Collaborative - management of business-critical relationships (partners, ISVs + influencers).

·Agile - unequaled passion for winning, able to pivot to constantly changing market zeitgeist.

PROFESSIONAL

(SMARTSHEET: NYSE) - Head, Strategic Analyst Relations (2020), BELLEVUE, WA

Re-started AR program to dominate CWM market category.

oDeveloped 12-month influencer engagement plan for high-growth Saas vendor.

oScripted Webinar and and social media series featuring key analyst and CEO.

oLiaise with CEO, Corporate Development, engineers to assist disruption of PPM market.

(VERTIV: NYSE) – Global Dir., Influencer & Solutions Marketing (’12-‘20), COLUMBUS, OH

·Thought Leadership developed to accelerate go-to-market in hyperscale datacenters.

oTransformed VRT to LinkedIn™ Social selling - yielding $5M.

oKeynote - A Connected World – Edge at DCD-NY (4/19).

·Super-connected Influencers program developed to include gurus + VCs + academics.

oBlogger on Pre-fabricated Modular to address Data Center Capacity Challenges, & DataCenter 2025; Massive Growth at the Edge

oKeynote - Essentialism AR at Forrester Forum (March 2019).

·Executive Analyst Program driving Executive 1:1 engagement; created Vertiv brand.

oKeynote - Edge Congress – 2018, Amsterdam.

oWon ‘Consider it Solved’ Award; carried VRT from worst-to-1st rank

MASSACHUSETTS SQUASH RACQUETS ASSOCIATION – Treasurer (’12-18), BOSTON, MA

·Majority-elected 5 terms, streamlined financial + tax process. Harvard Banker Cup Champion (2017)

(IBM: NYSE) – Global Program Manager, Influencer Relations (’07- ‘12), SOMERS, NY

·Launched IBM SmartCloud –- featured in Gartner Newsletter on best practices.

·Established IBM Smarter Commerce –- $7B investment, speaker at 2009 Forrester Council.

·Appointed Forrester Research Lead — directed disruptive interactions with 3 SVPs, $7M budget.

(AKAMAI: NASDAQ) – Global Manager, Analyst Relations (‘04- ‘07), CAMBRIDGE, MA

· Ignited AKAM Leadership position in 1st Gartner MQ, successfully created new category.

· Featured personally in Forrester Report: “Blaze A New Path To Successful AR.”

(ABG) – Chief Revenue Officer (’99 - ‘05), BOSTON, MA

· 325% increase in annual revenues + spearheaded 2 stealth liquidity events.

· Quoted in Forbes, CNBC, PBS, MSN, Yahoo!, Investor Business Daily & Wall Street Journal.

OTHER EXPERIENCE

PwC – (’97-’99), developed concept of ‘self-service’ in $600B Fidelity Advisor Funds; presented to CEO.

FORRESTER - Business Development Manager (‘97) - Chairmans Club.

THOMSON - Sales Director- Latin America (‘95-’97).

PUTNAM – VP, Office of the President (‘93-‘95).

RAGNAR - 4x Team Captain, 200-mile relay race. Boston + Chicago Marathons (2017, 2018).

EDUCATION

MBA, Boston College Graduate School of Management (1997), CHESTNUT HILL, MA

·Communications Officer, Entrepreneurship Award Winner – “The Gripper”

BA, Psychology, Franklin & Marshall College (1993), LANCASTER, PA

·Reunion Chair, News Editor, Student Congress, Rugby-B Captain. Japan - 1991, Mexico – 1990.



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