Social Media Digital Marketing

Amanda Melillo

848-***-**** **************@*****.***

EDUCATION

Florida Gulf Coast University Fort Myers, FL

Bachelor of Arts in Communication May 2018

Minor in Communication Studies

3.5 Cumulative GPA; Dean’s List

Relevant coursework: Public Speaking, Organizational Communication Behavior, Communication and Negotiation: Power & Tactics, Interviewing, Crisis Communications in Public Relations, and Marketing

Civic Engagement Project:

oCoordinated a fundraiser for Shy Wolf Sanctuary, a non-profit organization, which raised over $300 for animal shelters.

Bond University Gold Coast, Australia

Study Abroad, TEAN Education Abroad Network January – April 2017

Relevant coursework: Interpersonal Communication and Communication Research

Communication Research Project

oSemester long communication research report using quantitative and qualitative methods

RELATED PROFESSIONAL EXPERIENCE

Midnight Candle Company Belmar, NJ

Marketing & Event Assistant August 2020- Present

Develop marketing campaigns for upcoming events

Create brochures and pamphlets

Responsible for posting content on all social media including: Facebook, Instagram, and Twitter

Develop contacts within local community

Growth International Volunteer Excursions Chiang Mai, Thailand

Assistant Education Coordinator May 2019- August 2019

Communication with Education Coordinator and GIVE staff on everything to ensure compliance of GIVE policies and procedures on safety, security, rules, and regulations

Assist volunteers with planning and implementing English lessons every day

Fulfill social media duties including taking photos and captions for Facebook and Instagram

Assist with leading group discussion and education orientation

Familiarization with GIVE projects and activities

Growth International Volunteer Excursions August 2018- October

GIVE Global Engagement Team

Conduct and maintain an extremely high-level of on-foot sales

Distribute targeted sales and marketing campaigns

Effectively understand and communicate organization, trips, and learning opportunities

Generate and convert qualified leads, aim to exceed monthly/quarterly targets

Shaggy Dog Live Enterprises Fort Myers, FL

Social Media and Marketing Intern August 2017- May 2018

Draft and distribute press releases to various media outlets in order to highlight company’s work with local charities

Developed contacts at local radio and television stations, resulting in a comprehensive network to aid in event coverage

Contact local and national music festivals in order to understand and manage booking processes

Manage social media and create marketing materials for company utilizing Adobe software

COMMUNITY INVOLVEMENT

GIVE Thailand

Growth International Volunteer Excursions May 2018

Two week volunteer project assisting with Educational Programs, Nong Bua School Permaculture Project, and

Asian Elephant Conservation

OTHER SKILLS

Working knowledge of Hootsuite and Google Docs

Extensive knowledge on Adobe: Photoshop, Dreamweaver and Illustrator

Photographs have been used in posters and brochures on the Florida Gulf Coast University Campus

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