Social Media Marketing

Natasha Pahlavi Medvetsky

203-***-**** *******.*********@********.*** 17 Thames St, Norwalk, CT 06851

Education

The University of Scranton – Scranton, PA Expected Graduation: May 2020

Bachelor of Science in Marketing

Loyola Scholarship

oMerit based scholarship awarded to students who demonstrate a strong level of academic achievement

Professional Experience

Marketing Intern

Traditional Home Healthcare – Scranton, PA Feb 2020 - April 2020

• Researched and evaluated competitor marketing and digital content

• Performed market analysis and research on the latest trends

• Monitored all social media platforms for trending news, ideas, and feedback

• Contributed to the creation of mock-ups, email campaigns, and social media content

Social Media Intern May 2019 – Aug 2019

Richard Conn, Author – Weston, CT

Managed social media platforms to attract new customers and increase brand awareness

Created digital content for various social media platforms, such as Facebook, Instagram, and Twitter

Utilized Photoshop and Canva to create social media posts

Boosted book sales through crafting and executing marketing campaigns

Content Marketing Operations Intern June 2018 – August 2019

Save the Children US – Fairfield, CT

Applied metadata and tags to assets

Reviewed and performed quality control on existing descriptions and tags

Archived and organized assets in collection

Helped create content packages by selecting the best images and videos from assets

Conducted competitive analysis by analyzing competitiors’ top performing social media content

Marketing Intern May 2016 - June 2016

Healthful Direction – Westport, CT

Promoted company at networking events by handing out flyers and giving presentations

Utilized Microsoft Office to record product inventory

Responded to customer inquiries

Activities

American Advertising Federation September 2018 – Present

Member of the National AAF

Vice President of the Scranton chapter – Scranton, PA

oWorked on campaigns for local businesses

oRecruitment director for the Advertising Club

Marketing Society – Scranton, PA September 2016 – Present

Certifications

Google Analytics

Google AdWords

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