Aravind B

Bachelor of Mechanical Engineering No. 6.7.8, Rahul Residency,

Mukthamji Street,

Alandur, Chennai – 600016.

: +91-960*******.

:adegz6@r.postjobfree.com

Objective

Looking for an opportunity to bring enthusiasm and expertise to the forefront of a leading automotive company’s product planning team through both customer analysis and industry driven initiatives

Skills Summary:

Domain Expertise

Product Planner – Industry & Customer Analysis (Automobile)

Total Industrial Experience

5 years (As of March 2020)

Educational Qualification:

Degree and Date

Institute

Major and Specialization

Bachelor’s Degree in Mechanical Engineering (2014)

Chennai institute of technology, Anna University, Chennai

Mechanical Engineer

Employment Summary:

Dates

Organization

Role

July 2018 to Till Date

Renault Nissan Technology and Business Centre India Pvt Ltd

Product planner – Industry & Customer Analyst

April 2015 to July2018

EASI Engineering

Onsite: Renault Nissan Technology and Business Centre India Pvt Ltd

Compliance Engineer

Projects Handled in Renault Nissan:

Project Handled

Responsibility

Connected Car Study

Analysed the connected car services in Indian PV Market & benchmarking from the OEM’s in India to understand the Indian market and Identified the unmet needs for Indian market in connected car services to understand the scope of improvement for Nissan Connect Application

Dealership Benchmarking

Analyse competitor dealerships and benchmark for the improvements of Nissan dealership and take input on offers provided by OEMs, key changes in the dealership during festive season to improve sales

India market understanding survey

Market research with focus on future demand, changing market dynamics & Competitor trend to forecast future opportunity for Nissan. Hypothesis derived from the new car buyer survey (NCBS) was verified with the customers directly. Key points were identified, and those inputs were given to the management for taking the future needful actions.

Compact SUV Research

Designed questionnaire and executed a market study on fastest growing segment (Compact Crossover) in Indian Passenger Vehicle Industry & explore opportunity for Renault & Nissan. Identified the key reasons for acceptability of Compact SUV Body shape & Product acceptance by conducting group discussions among the respondents. Key understanding of need-gaps in the segments and inputs for Renault & Nissan for future model planning were shortlisted from this market study.

Teiban (Basic requirements)

Identifying minimum requirements (Features & Performance) for various segments for Renault Nissan for future model planning (Management Direction: Every Car launch in future must meet Teiban; this shows the success of the proposal study).

Projects Handled in Easi:

Project Handled

Country

Responsibility

Nissan Aftersales

France, Japan, India, North America

Compliance Management, REACH Analysis

Lifetime Management Activity - ELV

England

Compliance Management, BOM Analysis

Renault Aftersales

France

Compliance Management

Nissan Infiniti

Mexico

Compliance Management, BOM Analysis

Experience Profile:

Key Responsibilities

In RNTBCI

Monthly market updates – Preparing monthly retail and whole sales report and presenting it to top level management to understand Renault & Nissan’s market position and to identify the area of improvements

Weekly Market Updates: Preparing Alternative weekly reports on going topics of Industry and competitors from Media & magazines (Auto car & ET auto) and report to top management

Alliance sales performance – Every CY- H1, H2 & FY- Q2, Q4 reports prepared with complete sales analysis of all OEM’s, Renault Nissan alliance ranking and highlighting the positives and negatives of each OEM (Report will be presented in the MD / VP - town hall meetings and published in company newsletter)

Competitor analysis – Benchmarking of competitor models and evaluating the competitiveness of Nissan product. Analyzing the change points and suggesting new ideas and area of improvements to the management for maintaining market competitiveness

Customer analysis – Understanding the customer requirements based on the current market trend and updating the product line up based on the collected voice of the customers. Feature mapping based on the customer requirements & competitor analysis

Understand Customer, Competitor, Circumstance (3C) requirements for Indian Market through Market Research and facilitate stakeholders by data driven decision making.

New car buyer survey (NCBS) and Initial quality study (IQS) – Analysis of survey data to derive customer insights, demography, purchase process, reason for purchase and mainly reject reasons for understanding the competitiveness of the product among the major players in the market

Conduct Market & Customer focused research (Qualitative & Quantitative) to verify hypothesis & manipulate them as strategic inputs for Product Planning & R&D Team for improving their products and thereby uplifting the brand image

Product bulletin: For new launches/ Upcoming models in passenger vehicle market for differentiating the new model from the old model and benchmarking competitor vehicles for understanding the value of the products in depth

Monitor Market: Monitor Indian market on regulation standard changes, update GNCAP or NCAP results to the management, New Launches of competitor vehicle and their key features, Price Hike on models

Key Responsibilities

In Easi Engineering

Responsible for bill of materials analysis – Differentiate/ split Make parts & Buy parts

BUY Parts - Supplier follow-up, validation of IMDS sheet, tracking of prohibited substances

MAKE parts - Internal creation, In-house analysis

Study drawing and fetch the necessary information for the project

REACH analysis - Analysis of SVHCs in the parts once in six months

REACH Registration and notification activities

SoC (Substances of Concern) analysis – Investigating the usage

RRR calculation

Weekly Video conferencing with Counterparts presenting the project updates

Weekly meeting with team to cascade the work/ project updates

Troubleshooting the issues faced in the regular activities and supplier concerns.

Training supplier on IMDS and Environmental regulations.

Languages Known:

1.English

2.Tamil

3.German - (Completed A1 and A2 level in Goethe Institut, Chennai)

Personal Dossier:

Name : Aravind

Father’s Name : E. Babu

Date of Birth : 09-07-1992

Permanent address : No. 6 Eswaran koil street, Alandur, Chennai - 600016.

Marital Status : Single

Declaration:

Hereby I declare that all the above given information is true to the best of my knowledge.

Yours faithfully,

(Aravind B)

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