ASHISH RAWAT
Phone: +91-995*******
E mail : ****************@*****.***
FRANCHISE & MBO DEVELOPMENT SALES & DISTRIBUTION MARKETING
Soft Skills
Profile Summary
A forward focused multi-faceted professional with over 9 years of experience in Sales & Distribution, and reviewing the business development plan; ensured the target objectives are well understood and executed by self and the Agent team to achieve budget goals.
Spearheaded the entire gamut of suitings sale in MBO & EBO channel through, guarantors & dealers.
Achieved a sales turnover of INR 35 Cr in the category of Suiting and Gift Pack category in 2018-19, B2C dealer growth models to set dealer and network performance targets by establishing over 12 new retailer (MBO) network.
Steered the management of 27 “The Raymond Shop” EBO’s in Delhi as a Area Sales Manager . managed total Business Size of INR 35 Cr.
A hardworking and implementer with strong interpersonal skills, who drives revenues with rapid growth profitably and maintains strong corporate culture.
Critical Strengths & Competencies
MBO & Franchise Development
Retail Staff Training
Network Management
Sales Promotion
Market Mapping
Retail Management & Product Visibility
Team Building & Leadership
Professional Experience
Apr’11 – Present with Raymond Limited
Dec 15 to Till Date –Delhi (MBO & TRS) Channel for Suiting Business
Jan 13 to Nov 15 – South West UP- All Channel for Shirting Business
April 2011-Dec 2012 – Delhi and J&K for Shirting Business
Key Result Areas
Sales Budget of Delhi & NCR.
New MBO,Tag Dealer appointment,networking with stakeholders to build business relationships.
Implementing marketing plans that fulfill the objectives, maximizes revenues, profits and market share of the company .
Managing collections and accounts.
Directing and leading the Agent team of Sales, & Pre sales and Delivery to ensure the achievement of targets and strategic organizational goals.
Prepare a system of reports and communications including sales reports, cyclical sales meetings to achieve strategic organizational goals.
Significant Accomplishments
Achieved Suiting Business revenue 35 Cr. In FY 18-19 with 15% Growth in Delhi Area.
In Span of 4 Years in Delhi Area developed 22 Cr. to 35 Cr. and this year will touch 40 Cr.
Created 22 New MBO,5The Raymond Shop,12 New Tag Dealers in last 4 Year at Delhi area.
Drive Jan.13 to Nov.15 all three Channel (MBO,TRS,Wholesale) in South west UP for Shirting business.
Created 12 New MBO,4 Wholesalers just 2.5 Years in South west UP area & business increased 3 Cr. to 5.8 Cr.
Apr.11 to Dec.12 drive Shirting Business in Delhi and J&K for Shirting Business for 19 “The Raymond Shop”.
Shirting business grown from 1.25 Cr. to 2.8 Cr. in 2 Years.
Academic Details
Executive MBA from Vinayaka Mission University,Tamilnadu in Sales & Marketing year 2012.
M.Com, Kumaun University, Nainital in 2009-10.
Personal Details
Date of Birth: 16th June 1986.
Address: F.NO. 12A01, L2 Tower, Cloud 9 Appartmnets,Sec.1, Vaishali,Gaziabad-201010.
Exposure in leading large MBO & Franchisee teams and achieving best performance across
multiple Product lines with variety of people, business processes &
customer base; targeting level assignments in DELHI & U.P
Collaborator
Planner
Change Agent
Motivator