Social Media Strategist, Marketing Professional, Graphic Designer
Resume:
************@*****.***
* ******* ****, ********, ** 07728
HONORS
Honorary Society for
Classical Studies, Eta
Sigma Phi
Dean’s List 2016 - 2019
SKILLS
Writing: Press Releases,
Blog Posts, Media Alerts,
Social Media/Ad/Site
Copy
Technical: Microsoft
Suite, G Suite, Sony
Movie Studio, iMovie,
Adobe Creative Suite,
Canva, Quickbooks,
SalesForce
Website: Wordpress,
Wix, Squarespace
Media/Marketing
Platforms: Hootsuite,
Buffer, Hubspot, Cision,
MailChimp, TV Eyes,
MuckRack
Social Media: Pinterest,
Twitter, YouTube, TikTok
Facebook, Instagram
EDUCATION
B.A. in History, Minors in
Political Science &
Religion University of
Delaware, FALL 2019
Major GPA: 3.9
Overall GPA: 3.7
VOLUNTEER WORK
GRAPHIC DESIGNER,
It’s Online Magazine
PRESENT
PR COORDINATOR,
Gamma Sigma Sigma
National Service Sorority
2018 - 2019
EXPERIENCE
FREELANCE CONTENT CREATOR & GRAPHIC DESIGNER PRESENT Create custom content for bloggers, small businesses, and individuals.
● Digitally design graphics, logos, business materials, custom portraits, branded content, branding suites, and social media materials
● Assist with social media strategy, brand messaging, and content calendar management to develop an engaged following
CONSUMER PR INTERN, WEBER SHANDWICK NY WINTER 2020 Worked on various Budweiser and Stella Artois campaigns, including Super Bowl.
● Established press outreach strategies through pitching national and local editors, and freelancers to generate media coverage
● Organized brand events through managing digital and in person logistics
● Built media lists, and conducted brand partner research and audits SOCIAL MARKETING INTERN, STOPIT SOLUTIONS 2018 - 2019 Supported the marketing department of a tech startup whose focus is to prevent bullying in schools and promote positive workplace culture.
● Managed social media channels adjusting message strategy for each audience
● Implemented email and social campaigns, and fostered engagement to acquire new customers
● Designed social graphics through Photoshop and owned content calendars
● Wrote and edited blogs for HR managers, schools, and communities FOOD & LIFESTYLE BLOGGER 2018 - PRESENT
Write, photograph and create content for a food blog with a global following.
● Write and photograph food and lifestyle content for Instagram and website
● Design social media graphics and personally branded content
● Work with brands to advertise products through sponsored content BRAND REPRESENTATIVE, SOUTH BY SEA 2019
Served as the company representative at the University of Delaware helping organizations find products and designs for custom apparel.
● Marketed products through social media and in-person events
● Created and sourced merchandise designs
SOCIAL MARKETING INTERN, ULTRAVIOLET AGENCY SUMMER 2018 Revamped the brand identity of the NJ Vietnam Veterans Memorial Foundation.
● Developed and executed campaign strategies through social content creation and trend/social PR research
● Evaluated social metrics and content reach through Google Analytics CONTENT CREATOR, THEODYSSEYONLINE.COM 2017
Contributed weekly content to a nationally read online magazine.
● Wrote articles about lifestyle topics, entertainment, and current events/trends Website/ Blog @Livinwith_Laura
Digital Portfolio
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