Marketing Social Media Digital Advertising Supervisor

Renee Levy

*** **** **** ******, *** York, NY ***65

Phone: 516-***-****

E-mail: *******@*****.***

Education

New York University (December 2014)

Bachelor of Arts

Experience

Supervisor, Digital Media Planning (November 2018 – Present)

BrideClick by Glam, Inc.

Monitored the day-to-day implementation and optimization of campaign activities.

Worked closely with account management to understand each client’s marketing objectives.

Managed campaign budgets and negotiated costs for influencer marketing campaigns.

Clients included: Amazon (Styled Editorials) Apple Vacations (Social Media), Crate and Barrel (Styled Editorials), David’s Bridal (Social Media, Sponsored Editorials), Marriott Hotels & Resorts (Sponsored Editorials)

Recommended tactical changes to maximize campaign performance.

Media Planner (November 2016 – November 2018)

BrideClick by Glam, Inc.

Worked with senior management to develop media strategies and recommendations.

Analyzed campaign results to highlight key learnings.

Created and monitored timeline of campaign deliverables to ensure deadlines were met.

Identified and presented new and emerging partners and opportunities in the marketplace.

Account Executive (February 2015 – March 2016)

We Are Social

Created timely and engaging content optimized for social platforms and intended audience.

Clients included: Boots Beauty USA, Hyatt Place and Hyatt House

Helped identify key influencers, bloggers and competitors to maximize social campaigns and initiatives.

Participated in new business development, which included researching prospective clients and pitch preparation.

Skills

Expert in Microsoft Office (Word, Excel, PowerPoint, Outlook).

Thorough understanding of social media platforms and scheduling tools (Facebook, Instagram, Twitter, Snapchat, Pinterest, WordPress, Hootsuite, Later).

Proficient in ad serving platforms (DFP, DCM).

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