RIYA SINHA
Senior Ecommerce Catalogue Specialist
linkedin.com/in/riya-sinha-73418110a
Ph: 983*******
******@*****.***
Skills:
Advanced Excel - V-Lookup, Pivot Table, Data Validation, Concatenate
WordPress, Sparrow, Ecommerce upload in Magento, SAP, Market Place Cataloguing
Team Management & Leadership
Creation & Categorization of products
Client Handling
Process Improvements
Experience:
Catalogue QA Lead at “Avila IT Solutions Pvt LTD” Jan 2020 – Latest
Working with client - Walmart Labs to check the quality of their online product
Auditing the product list which is uploaded in Walmart website
Validating & Analysing the product from Walmart to their competitor USA website; such as- Amazon, Ebay
Leading a team of 12 quality analyst, mentoring them on the right process to ensure productivity of the team
Maintaining and publishing day to day production reports to the client on a daily basis
Execute customer support strategies for the current and future web enhancements and upgrades
Provide recommendations of new and innovative ideas to drive .com business that support the brand strategy and marketing activities
Ecommerce Executive at “Aditya Birla Fashion and Retail (Forever 21)” July 2019 - Dec 2019
Manage, develop, and oversee channel recommendation, site execution, and web cadence communication provided by eCommerce Specialist
Passionate to find opportunities to improve processes, analysis and critical metrics, with a focus on providing solutions and delivering results
Execute customer support strategies for the current and future web enhancements and upgrades
Manage web cadence based on priority of messaging and ensuring for multi-channel consistency
Provide analytics and input into business cases for new initiatives in the market
Lead and manage multiple portal projects
Catalogue Executive at “Glowroad.com” July 2018 - June 2019
Assist in development of digital stories in alignment with merchandising & marketing strategies
Supports the Senior Manager of E-Commerce in procuring, managing and executing business strategies for ecommerce
Prepare monthly email creative briefs for development and execution of promotional emails
Follow department workflow to ensure all content is reviewed and approved by proper stakeholders prior to going live
Support the execution of item set-up for Internet only products
Junior Buyer & Merchandiser at “SIMAAYA FASHION PRIVATE LIMITED” April 2015 - June 2018
Managing the e-catalogue in terms of organizing the products into each Apparels/Accessories/Jewellery Category, Product Type etc. and implementing the same in the back-end Magento interface.
Daily Inventory synchronization of online stocks.
Managing Offers for the products.
Engaging with new brands vendors for online portal.
Outreach products to Social Media channels like Facebook, Twitter, and Instagram page with a focus on increasing our brand presence online.
Education:
Bachelor of Textile Designing – J.D Birla Institution (2009-2012)
Advanced Professional Program in Textile Designing - INTERNATIONAL INSTITUTE OF FASHION DESIGNING) (2013-2015)