Social Media Executive Assistant

Aly Shaheen CV *

Aly Shaheen

Villa ***, **th street, District 1, Zone 2, 5th settlement, Egypt

************@*****.*** TEL: +202******** MOB: +201********* linkedin.com/in/aly-shaheen EDUCATION

Bachelor of Arts, Political Science, American University in Cairo (AUC), New Cairo, Egypt June 2015 Minor: Psychology and History Concentrated in Public and International Law Summer Abroad: UC Berkeley, California, USA July - August 2013 American Diploma, American International School in Egypt, (AIS) New Cairo, Egypt June 2011 PROFESSIONAL EXPERIENCE

Innovation and Development Team Leader August 2019 - Present RSM Egypt Consulting I FPO, Egypt

● Manage a team of 4 people, covering expertise in ICT, Business Development, Legal Consultancy

● Developed the organizational structure for the RSM Egypt accounting department

● Elected as the Innovation Change Programme Champion representing RSM Egypt at RSM Global

● Lead the Digital Transformation of the firm through the digitization of office infrastructure and working processes, increasing employee accessibility and engagement, and enhancing data security

● Oversaw and executed a comprehensive internal audit for RSM policies and procedures for the Global Inspection of RSM Egypt.

● Developed a tailored national RSM strategy in line with RSM International’s 5-year plan with monthly staff trainings for the implementation of the strategy

● Conducted weekly Ethics and Independence, Quality Risk and Assurance, Anti-Bribery and GDPR training sessions for all staff

● Supervised the ICT Department’s progress and quality of work in compliance to RSM’s 23 Core IT Standards

● Directed a team of legal experts to ensure the abidance of GDPR law for all personal data at RSM

● Conducted an internal audit for RSM work processes for the Global Inspection of RSM Egypt.

● Assessed and approved social media content on Linkedin, Facebook, Twitter and Instagram. Executive Assistant March 2019 - July 2019

to Managing Partner (and serving Chairman of MENA Region and Member of the International Board of Directors) RSM Egypt Consulting I FPO, Egypt

● Managed senior level communication with the CEO, Chairperson and Regional Leaders of RSM International

● Prepared explanatory documents prior to quarterly Board Meetings and carrying-out the resulting follow-up actions

● Coordinated arrangements for RSM World Day preparations with the development of an app-based trivia game for RSM employees

● Conducted an International Tax analysis for the MENA Region which was presented at the RSM ITAX Conference

(Netherlands, 23-24 January 2019)

Business Development Officer February 2018 - March 2019 Agrimatic Farm, Egypt

● Conducted on-ground market research of agricultural produce for competitive product pricing with monthly reassessments to monitor competitor’s performance.

● Assessed the different market needs to examine potential sales channels for Agrimatic Farm’s products

● Identified import and Export trends in the MENA region regarding Agrimatic Farm’s products

● Developed a Business Plan for Agrimatic Farm’s sub-company.

● Managed the brand establishment process, including the creation of the brand story and manual for all company products; design of brand logo; and communications with government entities for the registration of the brand.

● Led logistical preparations (including transportation and shipment) and procedures acquiring the required licensing and certifications for the exporting of products to the MENA region Aly Shaheen CV 2

Co-Founder March 2018 - Present

Aquafit, Egypt

● Established the first on-water fitness training center in Egypt

● Launched the business strategy and brand identity of Aquafit

● Manufactured and patented custom made water mats specifically designed for ultimate fitness mobility

● Tailored client training programmes for Aquafit classes Founder June 2016 - Present

Aly Shaheen Fitness (ASFit), Egypt

● Designed tailored workout programmes and dietary plans based on the clients’ desired goals

● Created content for social media platforms and website material for ASFit branding

● Provided online coaching on a daily-basis for fitness support and motivation Account Manager January 2016 - May 2016

Ripplemark, Egypt

● Managed and curated content for client accounts (including The Qode, Camelskin and El Serafy)

● Generated high quality content, representing brand identities

● Managed social media accounts on Facebook, Instagram and Twitter for said clients Education Coordinator October 2014 – December 2014 Nebny Foundation (NGO), Atfalona Program, Egypt

● Implemented child-performance psychological assessments to monitor progress and behaviour of students

● Examined students to provide information on individual behaviors, characteristics and progress

● Evaluated student commitment by tracking attendance and punctuality

● Conducted meetings after sessions to report on notes and propose recommendations for possible improvements/developments to enhance children’s performance and quality of activities OTHER EXPERIENCE

Organizing Committee Head September 2012 - December 2012 Dimensions, American University in Cairo, Egypt

● Led a committee comprised of three subcommittees for public relations, external affairs, and graphic design

● Ensured effective and timely delivery of tasks and milestones in coordination with subcommittee heads

● Negotiated distribution and sponsorship deals with local and international institutions International Delegate 2008 - 2012

Model United Nations, CIMUN, AIS MUN, JCIMUN

● Served as an international delegate, representing the policies and agenda of nations (France, Iran, and USA)

● Wrote resolutions aimed at solving international issues (including the Israeli Palestinian conflict)

● Lobbied with members of other international universities to successfully pass resolutions Human Resources and Development Member September 2011 - December 2011 International Conference of Global Economy, American University in Cairo, Egypt

● Developed and executed a plan for a charity event held at AUC, for orphans living with disabilities, including engaging activities and various types of entertainment

● Arranged logistical preparations for charity events on campus SKILLS & CERTIFICATIONS

Certifications: Meeting Management Excellency Microsoft Project Manager Personal Training and Nutrition Skills: Excellent command of Microsoft Office (Word, Excel, Publisher, PowerPoint, Outlook etc.) Excellent Research Skills Excellent command Indesign

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