VIRENDER KR. PANDITA

): +91-965*******

*: adeaqq@r.postjobfree.com

,: Bhiwadi, Rajasthan

Achievement-driven professional, in quest of Mid level assignments in Sales & Marketing with a growth oriented organization of repute preferably in Delhi-NCR

Versatile, high-energy professional, successful in achieving business growth objectives within turnaround & rapid changing environment

PROFILE SNAPSHOT

A goal-oriented individual with nearly 24 years of commendabel success in:

-Sales & Marketing - Business Development Key Account Management -Liaison & Coordination -Team Management -Procurement

- General Administration -Cost Estimation -Vendor Management

Gained hands-on experience in handling marketing operations in Wire & Cable Industry mainly in Feeder Cables, RF Transmission Line Equipment, Power/Control & Rubber Insulated Cables, etc. Skilled in managing pre & post sales functions from developing accounts and RFP submission to closure of sales cycle. Proficient in customer account planning & management, devising brand building activities and accelerating the overall business growth. Deftly handled various key accounts such as Nokia, Ericsson, Reliance, ZTE, Stel, Cellcom, Tata Teleservices Ltd., Discms, PSU,s, EPCs etc. L & T Construction, Hindustan Copper Ltd., HFCL, Ispat Ltd., Defence, MES, etc.

A keen implementer with recognized proficiency in spearheading business operations with an aim to accomplish desired plans and targeted goals successfully. Expertise in increasing sales revenues, exceeding targeted sales goals, developing profitable & productive business relationships and building an extensive client base. Competent in conducting business valuations and industry analysis aided by good understanding of the products and sales forecasting techniques. Well versed with handling of equipment related to VSAT, Microwave, Radio Frequency and Electronic Warfare & Carrier. A team player with exceptional negotiation, planning, interpersonal skills.

AREAS OF EXPERTISE

Sales & Marketing:

Driving sales initiatives & achieving desired targets with overall responsibility of ROI and exploring marketing avenues to effectively build consumer preferences & drive volumes

Analyzing latest marketing trends, tracking competitors’ activities and providing valuable inputs for fine tuning sales & marketing plans

Business Development:

Establishing and implementing the short and long range goals, objectives, policies and procedures

Handling operations related to business planning and analysis for assessment of revenue potential in business opportunities

Key Account Management

Supervising customer service operations for rendering quality services; providing customer support by answering queries and resolving their issues

Building and maintaining healthy business relations with corporate clients, ensuring high customer satisfaction matrices by achieving delivery & service quality norms

Team Management:

Leading, mentoring & monitoring the performance of team members to ensure efficiency in process operations and meeting of individual & group targets

Creating and sustaining a dynamic environment that fosters development opportunities and motivates high performance amongst team members

EMPLOYMENT DETAILS

Growth Path

Aug 06- Sept 08 Asst Manager Marketing

Nov’08-Mar’11 Deputy Manager-Sales & Marketing

Apr’12-Sept 17 Manager Sales & Marketing

Oct “17- Oct 18 Deputy General Manager Sales & marketing

Nov”18- Till date DGM Marketing

Key Result Areas:

Leveraging overall 23+ years of experience in Business Development, Sales & Marketing management, Materials Management, Corporate Planning, Strategic planning, Sales Accounting,.

Since Nov’ 17 Shivpriya Cables Pvt Ltd as DGM Marketing

Business Development involving developing new clients,

Registration and new Approvals in PSU,s

Visiting new customers having technical discussions and negotiations. Obtaining inquiries from new Operators segment. Preparation of Tenders cost estimates, Concluding contracts, agreements etc. Attending commercial negotiations with customers.

Submission of Tenders,& follow up.

Formulating and Implementing Strategies developing of new markets for business.

Oct’09-Sept 17 LS Cable India Pvt Ltd, Gurgaon as Manager Sales & Marketing

Business Development involving developing new clients,

Registration and vendor development with new Corporate Accounts

Obtaining inquiries from new Operators segment. Preparation of Tenders cost estimates, Concluding contracts, agreements etc. Attending commercial negotiations with customers.

Having technical discussions with clients and know the exact requirements.

Submission of Tenders,& follow up.

Formulating and Implementing Strategies developing of new markets for business.

Coordination with clients, Production department, Quality Control, and Finance Departments.

Arranging inspections for early dispatch of Materials.

Aug’06-Oct’09 BMI Cables Private Limited, Delhi as Deputy Manager-Marketing

Key Result Areas:

Added new accounts for sales of RF feeder, power & rubber cables 1.1 KV range

Supervised the tender enquiries, prepared tenders cost estimates, concluded contracts & agreements and attended commercial negotiations with customers

Spearheaded the operations related to approval of:

oTSEC QA for ”, 7/8” RF feeder cables

oRDSO for rubber insulated cables

Notable Accomplishments:

Played a pivotal role in developing and handling the following key accounts:

oAlcatel Lucent, Shyam Telecom, Vodafone, Hindustan Copper Ltd., BSNL, ITI Ltd., ZTE, HFCL, etc.

oHindustan Copper Ltd., HFCL and Ispat Ltd.

Jul’05-Jul’06 Delton Cables Ltd., Delhi as Assistant Manager Marketing

Key Result Areas:

Developed new vendors in the field of RF, GSM & CDMA equipment

Rendered complete RF transmission line equipment to customers

Handled pre-sales & tendering activities such as generating inquiries, tender preparation, cost estimation, pricing and finalization of commercial terms & conditions

Addressed and resolved customer complaints

Spearheaded other day-to-day functions of Marketing Department like follow-up of payments, C forms, etc.

Notable Accomplishment:

Deftly handled key accounts such as Zee Networks, Doordarshan and All India Radio

PREVIOUS EXPERIENCE

Sep’90-Jun’05 Corps of Signals (Communication Wing of Army) as Senior Technician

Notable Accomplishments:

Played a pivotal role in deployment of:

oRadio Relay Networks in deserts of Rajasthan, hilly area of J & K, selection of location and selection of path (RLOS)

oVSAT stations in Northern & Eastern Regions of India, installation of VSAT Hub-station at Delhi, fault finding, carried out small repairs and operations & maintenance of Hub-station

oCommunication equipment for Electronic Warfare Zones in Northern & Eastern Zones

ACADEMIC DETAILS

Higher Secondary Part II (10+2) from J & K Board of School Education in 1987.

Technician Electronic System Class-I Certification (under Communication Wing Indian Army) equivalent to Diploma in Electronics & Telecommunications in 2000.

BBA from Emperial Institute of Management Science & Research

MBA Marketing from Emperial Institute of Management Science & Research

TRAININGS

Underwent:

oBasic Army Training

oMap Reading Training

oComputer Basic Skills Training

oSAP Training

PERSONAL DETAILS

Date of Birth : 2nd May, 1968

Languages Known: English, Hindi and Kashmiri

Passport : J0955200 Valid upto 01 Aug 2020

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