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Social Media Marketing

Location:
New York City, NY
Posted:
August 12, 2020

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Resume:

GLENN MOSS

*** **** **** ******, ***. *B, New York, NY 10024

917-***-**** • *******@*****.***

Accomplished media executive and attorney with a comprehensive background in business operations, legal affairs, financial planning and management, specializing in digital media, technology content creation and licensing with a focus on business affairs and management, including negotiating and drafting agreements relating to content licensing and distribution, marketing, advertising, IT, HR, digital media and technology licensing; working with senior management in areas of business operations, finance and implementation of polices for finance and HR functions. Highly versatile; quickly masters new roles, responsibilities, technologies and environments. Reputation for integrity, dedication, work ethic and analytical skills.

• Legal & Business Affairs Expert: Established track record of successfully negotiating and closing complex transactional and commercial agreements with respect to cable, broadcast and digital media, intellectual property, marketing, advertising, IT and general operations for established and start-up cable, Internet and technology companies.

• Relationship Builder: Excels at interacting with broad populations, including C-level media executives, staff and clients; builds and establishing collaborative relationships to complete projects efficiently.

• Problem Solving & Multitasking Leader: Applies prioritizing and analytical abilities toward defining, developing and implementing comprehensive and effective legal and business solutions for content creation and distribution, marketing, advertising, financial reporting and technology/software licensing. General Business Operations--Legal & Business Affairs For: Digital Media -- Content Production & Distribution -- Marketing and Ad Sales --Technology Licensing & Applications --Implementing Finance & HR Policies

Globecast America, Inc. (2015-Present)

Outside Counsel & Advisor

Sole US based counsel for subsidiary of international media services company, advising on wide range of corporate and operational matters, including intellectual property, media services, sales management, employment and risk management, finance, HR, technology licensing. Negotiate and draft transactional agreements including NDAs, vendor contracts, content licensing and distribution agreements, and a wide range of service agreements. MOSSMEDIA (2004-2014)

Principal

Provide legal, operational and business affairs services, including negotiating and drafting agreements for intellectual property licensing and distribution, marketing, HR, broadband/website development, social media and privacy policies, finance, technology licensing/acquisition. Review and create business plans and strategies. Collaborate with senior managers to draft transactional and commercial agreements for new revenue streams with operations, distribution, marketing and engineering teams. PROFESSIONAL EXPERIENCE

CORE COMPETENCIES

PROFILE

Primary Clients: Globecast Americas, VegasHD, HealthiNation, LLC; The Musician Network; Zest Media, LLC; duckTV; Mana Health, Inc.; White Opps, Inc.; Asian Digital Media Other Clients: Martial Arts Channel/Breakthrough Interactive Group; Ziff Davis Media; Hispanic Information & Television Network; Global Gaming, LLC

VEGASHD, LLC (2008-2010)

Acting COO/Senior Vice President, Legal & Business Affairs Worked with senior management to prepare financial and operational plans, prepare and negotiate agreements for HD production services, fiber connectivity and distribution services to hotel/casino and other principal production sites in Las Vegas, Los Angeles and NY

• Work with President and Board to build-out financial plan, budgets, and operational strategies for start-up production and technology company

• Negotiated, drafted and executed a diverse range of corporate and operating agreements, web development and policies, production and distribution agreements and employee and consultant agreements.

• Advised on intellectual property and regulatory compliance issues. COURTROOM TELEVISION NETWORK (1995-2003)

Senior Vice President, Legal & Business Affairs

Served as the key attorney for affiliate relations, ad sales & marketing, website & IT operations. Strategically negotiated and drafted distribution agreements for cable, satellite and digital media, to maintain competitive leveraging, drive company growth and optimize bottom-line profitability. Ensured regulatory compliance in accordance with MFN provisions.

• Supervised revenue-producing satellite-signal leasing operations

• Played a key legal role in the affiliate sales team that tripled national subscriber numbers, acting as lead negotiator and drafter of complex commercial agreements.

• Reviewed marketing documents and established standards and practices for approving commercials.

• Member of Diversity Committee charged with enhancing diversity in hiring and promotion opportunities Additional Relevant Experience

Legal Consultant - Group W Satellite Communications (CBS Cable) Counsel - Cablevision Industries Corporation

Counsel – WNYC Communications Group

--Negotiated and drafted a range of transactional and commercial agreements for marketing, ad sales, online, distribution and affiliate relations departments, and advised on copyright, website, licensing and regulatory compliance. Teaching Experience

Adjunct Lecturer, Negotiation Skills & Techniques - Binghamton University Graduate School of Business Guest Lecturer, Media Law & Business - Fordham University Business School Juris Doctor (JD) - CASE WESTERN RESERVE UNIVERSITY SCHOOL OF LAW, Cleveland, OH Bachelor of Arts in History / Minor in English - STATE UNIVERSITY OF NEW YORK, Binghamton, NY EDUCATION



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