Marketing and Sales

BROOK JACKSON

**** ******* ***** **. *******, OK. 73064 · 405-***-****

ade97c@r.postjobfree.com

An innovative, customer-oriented Healthcare marketing specialist with a background in primary care and hospital settings with experience supporting a team in a busy skilled nursing/long term care facility. Expertise includes networking, records reviews, and marketing. Searching for a leadership role in a team-oriented company.

EXPERIENCE

JULY 2019 – PRESENT

DIRECTOR OF MARKETING, HERITAGE AT BRANDON PLACE

•Generate 40 to 50 referrals per month, converting on average 25 new admits per month

•Facilitated partnership with OU consortium, becoming preferred provider

•Managed facility moral by creating events or weeks of appreciation for staff

•Preformed patient assessments for LTC/ SNF appropriateness

•Project management

•Worked with marketing network groups to stay relevant during covid and build relationship with other healthcare specialties

OCT 2018 – JULY 2019

ACCOUNT EXECUTIVE, Amedysis home health

•Generated 16-22 Medicare referrals per month

•facilitated partnership with Norman regional NACT team, became preferred provider

•Created new and maintained existing referral source relationships

•Educated referral sources on therapy and nursing programs

•Time management and organization

•Patient education on home health services

•Balanced budget within business development team

•Communicated with office staff on needs and expectations

AUG 2016 – OCT 2018

MARKETING REPRESENTATIVE, Phoenix home healthcare

•Created and maintained referral sources

•Held lunches and establish new and existing relationships

•Doubled census during my time at Phoenix

•Time management, traveling

•Cold calls and follow ups

•Problem solving

•Helped office staff get necessary paperwork for billing ie face to faces

APRIL 2013 – MAY 2016

PHYSICIAN LIASON, OKLAHOMA VEIN AND ENDOVASCULAR CENTER

•Increased patient referral base by adding 260 accounts in the Oklahoma territory,

increased referral base by 65%

•Oversaw referral forecasting, goal setting, and performance reporting

•Built client relationships by acting as the liaison between our practice and referring physicians

•Held lunches to inform about practice specialty and create relationships with doctors, nurses and staff

•Handled the ordering for marketing materials and supplies

•Organized creative Christmas gifts every year to top referring sources and stayed within given budget

JANUARY 2012 – APRIL 2013

INTAKE CORDINATOR, INTEGRIS BAPTIST DME

•Worked Medicare compliance spread sheet.

•Assisted patients with the use of cpap equipment and problem solving.

•Ran reports and analyzed data to show compliance.

•Inputted patient information as well as chart notes.

•Preformed general clerical work.

•Took inventory of all equipment, mask, and miscellaneous parts.

EDUCATION

2004

ASSOCIATE OF APPLIED SCIENCE IN VETERINARY MEDICINE, Bel-Rea Institute of Animal Technology

It’s okay to brag about your GPA, awards, and honors. Feel free to summarize your coursework too.

SKILLS

Superb communication skills.

Excellent interpersonal skills.

Conflict resolution skills.

Knowledge of Medicare, Medicaid, EEOC, HIPPA, FMLA & ADA

Customer and personal service.

Medical Terminology.

Event planning and coordination.

Budgeting and financial management.

Microsoft Office Suite Multitasking Problem-solving.

Strong analytic skills

ACTIVITIES

• Marketing Plus- meet monthly and discuss challenges in market place and solutions. Do events to network with referral sources

• Breakfast club- diverse group working together to market to local referral sources

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