Social Media Marketing
Resume:
TRACY
SOLLAMI 720-***-****
tracysollami
************@*****.***
contact
Centennial, CO 80112
************@*****.***
about
Strategic marketing executive
with extensive experience and
proven strengths in integrated
marketing, brand development,
communication, and event
planning and management.
A creative thinker and analytical
problem-solver who thrives in
agile environments.
skills
Relationship Marketing
Brand Building
Product Marketing
Digital & Social Media
Event Planning & Management
work experience
Director of Marketing at HealthStream
October 2016 - January 2020
Providigm, a HealthStream Company, creates practical solutions for healthcare providers to improve quality of care.
• Drive B2B SaaS solutions through strategic marketing
• Lead key functions including website development, digital content, email marketing, online and traditional advertising, collateral, trade shows and events, and social media
• Manage channel partner marketing
• Develop brand and oversee corporate identity
Marketing Manager at Providigm
March 2013 - October 2016
• Executed marketing campaigns to support sales initiatives and to increase lead generation
• Created effective customer communication, website content, and social messaging (B2B)
• Planned and managed hosted corporate and lead generating events and exhibit booths at industry trade shows
Media Marketing Specialist at Providigm
September 2011 - March 2013
• Established social media accounts and brand guidelines
• Utilized WordPress, Constant Contact, Vyond, Adobe Photoshop, Salesforce, and HubSpot
Marketing Specialist at Periodontal Associates
April 2010 - October 2011
Supported marketing initiatives and local marketing campaigns through direct mail, print advertising, continuing education courses, and database marketing
• Established and maintained website and social media channels
• Developed blog and created all content
• Produced video testimonials
• Coordinated all aspects of study club and training meetings
• Managed marketing and referral program
• Maintained referral databases and marketing resources
• Designed and distributed all fliers, cards, and marketing support pieces
• Notable SEO Achievements:
- Attained first page Google results for multiple keywords
- Increased website traffic by more than 80%
- Achieved a 60% increase in leads generated in a span of 12 months TRACY
SOLLAMI
contact
additional experience
tracysollami
************@*****.***
************@*****.***
8227 S. Jasmine Ct.
Centennial, CO 80112
Realtor® at Windermere / 1st USA / Keller Williams June 2003 - August 2008
While choosing to full-time parent, I remained current with marketing and technology trends as a successful Realtor with a mission to provide exceptional client care and results.
Senior Director, IT/Web Development at New Vision (Vemma Nutrition) January 1997 - September 2001
• Directed Network Operations, Web Development, and Programming teams for an international network marketing company specializing in health and wellness products and sports nutrition
• Built team of marketing and communications professionals
• Oversaw all website development and product-related launches and initiatives with special focus on website usability (UX), artistic design, and eCommerce compatibility for Canada, Japan, and Australia
• Responsible for highly successful creation, launch, marketing, and sales of global website product to independent sales representatives. Product was designed for use in multiple languages. During the first six months post- launch, 60 million dollars in new revenue was generated. about
Strategic marketing executive
with extensive experience and
proven strengths in integrated
marketing, brand development,
communication, and event
planning and management.
A creative thinker and analytical
problem-solver who thrives in
agile environments.
skills
Relationship Marketing
Brand Building
Product Marketing
Digital & Social Media
Event Planning & Management
Contact this candidate