ANDY SAFFARIAN

201-***-**** – ade2wo@r.postjobfree.com – Upper Saddle River, NJ

GROWTH & INNOVATION STRATEGY GO-TO-MARKET LEADERSHIP

Forward-Thinking Executive, Enterprising Business Leader & Growth Catalyst from product conception to revenue with a passion for innovation. Successful in leading startup, midsize, and Fortune 100 businesses through market analysis, breakthrough yet value-driven product R&D, development, commercialization at record financial performance. Willingly takes on new challenges, defines the immediate and long-term-to-revenue product/business strategy and engages with C-level enterprise clients to better understand evolving business drivers/challenges while working with U.S./multinational technical teams to innovate.

EXPERTISE

Go-to-Market & Commercialization Strategy

Market Assessment -> Business Case -> Development -> Proof-of-Concept -> Deployment -> New Net Revenue & Growth

Executive Leadership Result Driven Digital Care Transformation Consultative/Solution Sales Value-Driven Innovation

Product, Business & Market Development Strategic Partnerships/Alliances Development Cross-Functional Team Performance

SELECT ACHIEVEMENTS

Member of executive leadership teams that have played a pivotal role in sustaining global presence, growth of key brands, and overall business continuity through corporate restructurings, economic downturns, executive transitions, shifts in corporate strategy, heightened competition, and technology advancements.

Delivered 400% ($MM) revenue increase in 5 years after synthesizing disparate digital products/services offerings into a unified, solutions-driven B2B and B2C business practice for Samsung Electronics. Structured new business revenue model, shaped formal product/service portfolio, secured enterprise relationships, and captured market share from world-class competitions.

Launched and grew two successful digital health startups on a patent granted mobile Medical Digital Assistance (mMDA ) platform. Developed and deployed several breakthrough virtual care and digital health applications. Secured venture funding from Intel/others, established partnerships with premier care providers and demonstrated 94% patient compliance solution.

Co-founded and grew a technology consulting services business to deploy the first 4G/LTE wireless infrastructure network achieving $4.3M annual revenue in year 2 with 35% profit margin.

Reshaped two Fortune 100 product/Hardware-focused divisions into solution-focused, secured several hundred dollars funding from C-level decision makers to advance revenue stream projects and compete in multi-billion global market. Created 100s of millions of dollars new net revenue pipeline by delivering innovative solutions.

Named as inventor/co-inventor on 5 patents, most recently one for Data Analytics System in Virtual Care.

LEADERSHIP PROGRESSION

SAMSUNG ELECTRONICS AMERICA, INC., Head of Product and Strategy, Digital Health, Ridgefield Park, NJ February 2014 – Present ($173B+ multinational technology conglomerate headquartered in Korea)

Recruited as the first executive to form healthcare vertical business, an initiative outside of Samsung’s traditional consumer market. Created and continues to lead a solution-driven strategy, drive practice’s collective/measurable impact, and identify/lead strategic and organic growth opportunities across the sector. Reports to Chief Medical Officer.

•Achieved 400% increase in revenue growth for products and services in 5 years. Initiated, created and led $750M+ new net revenue business opportunity for mobile products.

•Immediately defined and led short time-to-revenue strategy focused on educating and enabling internal sales and channel partners on benefits of solution selling and driving revenue with existing product/technology portfolio.

•Secured C-level relationships with top nation’s strategic key players to develop and drive internal healthcare strategy while providing consultations as to how technology can overcome evolving clinical and business needs and challenges.

•Architected and drove the first solution based Go-To-Market strategies focused on prioritized digital health use cases, fulfilled end to end solution technology gaps with partners addressing primary end users’ needs, comprehensive sales transformation from device to joint bundled solutions and created unique value propositions.

•Initiated and developed innovative solutions to displace incumbent products. Launched multiple digital health solutions on Samsung platform for the first time at top ten Healthcare Systems, Hospitals and Medical Device companies.

SAMSUNG ELECTRONICS AMERICA, INC., Head of Product and Strategy, Digital Health, cont.

•Partnered with top five EMR and clinical application companies to co-develop, certify and deploy 20+ B2B and B2C innovative and breakthrough solutions for the first time.

•Collaborated with Korea-based engineering teams and end-users to develop a longer-term-to-revenue strategy focused on specific hardware and software requirements and the expansion of R&D/innovation into new healthcare applications.

•Created Go-to-Market strategies including sales enablement tools and training collaterals for each solution. Represents Samsung Healthcare at C-level executives, and industry events including Gartner symposiums, HiMSS, and the Adventist National Council of Presidents; introduced Samsung’s first Healthcare solution-based booth with alliance partners at HiMSS.

Rejuvenan, INC., COO/VP of Product, New York, NY Dec 2012 – February 2014

(tech startup specializing Personalized Health Mobile platform that offers personalized health experience for consumers)

•Led product/business strategy and development of Rejuvenan.com eCommerce website from concept to launch.

•Collaborated and formed partnership with key players in consumer market to deliver various solutions for Personalized Health, Fitness, Coaching and Nutrition Plans based on mMDA platform.

ARIOTECH, INC., CEO/Founder, Fort Lee, NJ July 2009 – February 2014

(tech startup specializing in Digital Health solutions built on patented mMDA platform)

As the nation faced the largest economic downturn in 50 years while also experiencing a growth of digital health/IoT technologies, led launch of digital health company focused on bringing multiple secure, cloud-based mobile digital health solutions to the market.

•Transformed market insight into a strategic business plan to develop/commercialize technology that would significantly enhance connectivity between patients and physicians/specialists to improve outcomes and quality of care.

•Secured $300K in seed funding from Intel, Ben Franklin Technology Venture Capital, and private investors.

•Negotiated and formed strategic alliances with premier healthcare providers including Mount Sinai and UMass memorial healthcare Systems and many technology companies like Sprint, AT&T, Dimensional Insights, Microsoft and Intel.

•Introduced multiple innovative digital health client and server applications based on a patent granted mMDA, IoT, SQL, Artificial Intelligence and AWS cloud technology platforms, including first-ever wireless ovulation predictor in an IRB-approved clinical trial, infant wireless body temperature monitoring, inpatient/outpatient advanced mobile virtual care and management for patients with diabetes and congestive heart failure.

•Achieved 94% patient compliance, zero unplanned hospital visits and high patient retention rate with launch of pilot study across CHF, low income and elderly patient group.

•Secured $7.5M new revenue by licensing mMDA technology.

•ArioTech and UMass to Deliver Telehealth Technology Reducing Heart Failure-Related Hospital Re-Admissions

THINKTEL, Co-Founder/CTO, Fort Lee, NJ January 2007 – July 2009

(startup technology company offering a wide range of B2B wireless consulting, BI, implementation, testing, and risk management solutions)

Took on short-term engagement to drive startup’s strategic direction in consulting top two US carriers to deploy 4G/LTE mobile wireless infrastructure network in US. Achieved profitability in year 1, $4.3M revenue in year 2 with 35% margins. Secured Sprint contract to deploy LTE/4G network infrastructure, giving major cities wireless high-speed mobile broadband for the first time.

INTEL CORPORATION, Worldwide Lead, Wireless Infrastructure Vertical, Chandler, AZ February 2003 – January 2007

($59B multinational technology company; NASDAQ: INTC)

As Intel continued to drive growth into telecom market, promoted to create a standards-driven approach to solutions across the wireless infrastructure industry. Managed 50-member, U.S./international matrixed team of managers and directors.

•Initiated, negotiated and secured C-level/executive funding and resources for $700M in revenue stream LTE/4G projects.

•Partnered with 10 vendors in developing company’s first proof-of-concept for an industry-standard, modular-based Cellular Base Station. Initial release generated $130M revenue in 14 months while reducing customer costs 30%.

INTEL CORPORATION, Strategic Marketing Senior Manager, Media Gateway Vertical, Folsom, CA, January 2001 – February 2003

DIALOGIC, Engineering Manager, Parsippany, NJ, February 1996 – January 2001

EDUCATION

M.B.A., Technology Management, Stevens Institute of Technology, Hoboken, NJ

Master of Engineering, Electrical Engineering, Stevens Institute of Technology, Hoboken, NJ

B.S., magna cum laude, Electrical Engineering, Fairleigh Dickinson University, Teaneck, NJ

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