Sign in

Management Consultant

Cape Town, Western Cape, South Africa
August 01, 2020

Contact this candidate


Logie van Onselen

Experienced management consultant with over 15 years of industry experience in the Retail sector. I have held multiple managerial positions with leading retail firms in South Africa. My experience is supported by an MBA from Stellenbosch University.

I am skilled in strategy formulation, strategic customer transformation, rapid value proposition design, design thinking, agile project management, business process redesign and operating model transformation.


MBA (University of Stellenbosch, Cape Town) 2014

Executive Coaching (University of Cape Town) 2017


I am married and have a 3 year old son. Most downtime is invested in quality time with my family. I lecture Strategy to MBA students at Stellenbosch University and serve as a business coach and mentor to members of the Small Business Academy at University of Stellenbosch Business School. WORK EXPERIENCE:

Manager Deloitte Consulting South Africa – Sept 2018 to present My consulting experience spans across Strategy & Operations and Customer & Marketing portfolios where I fulfilled numerous scrum master roles, leading projects using agile methodologies, facilitating workshops for executive teams using design thinking principles as well rapid value proposition design using a variety of tools and methodologies. Projects where I lead teams to achieve results that delighted clients and led to phase 2 sell on work:

Scrum master and functional lead role for mobile app development to digitally enable the sales force for a Global FMCG client (SalesForce platform, Android app)

Functional lead for technology discovery at a Global FMCG client

Customer strategist SME for a banking client transformation strategy

Scrum master and stream lead for a large FMCG shared service optimisation project

Stream lead for developing an innovation strategy at a large SA premium retailer

Stream lead for developing business strategy for a leading fashion house Firm contribution

Connected retail SME for the Consulting practice

Thought leadership contributor on Consumer Sentiment publications

Facilitator for Executive workshops, helping newly appointed executives transition into their new roles.

13 Linden Court, Cape Town, South Africa

Phone: +27-83-460-****


Strategy execution for Woolworths (Fashion, Home and Beauty) – Aug 2013-2018 Strategy enablement and execution for Sub Saharan Africa, and Australia; role included:

Develop trading strategy for Retail operations division ( SA, Africa, AUS)

Develop seasonal space and location strategy based on growth objectives

Develop optimal layout and display strategy for entire retail chain

Performance analysis and establish corrective action plan for retail teams to implement

Project management including launching Woolworths Brand in David Jones Australia Subordinate team structure: 5 National sales managers Area of influence: 480 Stores country wide


Successfully developed the CX & EX strategy, implemented nationally

Developed Smart fitting room strategy and implemented proof of concept

Established and implemented optimal seasonal launch process for entire retail chain, still in use to date across, SA, Africa and Australia

National Key Accounts Manager at Distell – July 2012-July 2013 Managed the 7 largest key accounts nationally

Developed and negotiated Trading terms for each Key account

Developed the Customer engagement strategy for each NKA

Developed and mobilised the Marketing and Trade promotions strategy

Retail layout and space negotiations with NKA buyers

Managed team performance and productivity

Subordinate team structure: 5 Regional managers

Area of influence: 1200 Stores nationwide

Retail Operations Manager- Meltz Fashion –June 2011-July 2012 Operations management across 10 Fashion Retail warehouses

Managed P&L for the Western and Eastern Cape regions

Managed Order Fulfilment, Stores, Delivery, Risk & Customer Care

Continuous improvement initiatives for service excellence and profitability

Team leadership, talent management, recruitment and performance management Subordinate team structure: 10 senior store managers Area of influence: 1000 team members

Senior Area Manager-The Foschini Group - Aug 2008- June 2011 Retail Operations Management for 12-15 stores within area of influence

Strategy execution for Area based on high level regional strategy

Profit and loss management for Area of control

Risk management for Area of control

Talent management and succession planning for store managers in Area

Team development

Performance management

Subordinate team structure: 12-15 Stores managers

Area of influence: 260 team members

(Prior to this role I managed multiple stores within The Foschini Groups Sports Division from 2003-2008)

Contact this candidate